Chapter 217: Mobilizer Ding Kedong

Although he didn't say a word after entering the house, he learned the Tao and knew that this Ding Kedong was a sharp knife, and if he used it well, he could not hurt others and hurt himself.

His ideal is nothing more than to develop a small and long-term career, make money, make money, make money, and then live the rest of his life.

Although his dream has developed from small to rich, and although he has been emphasizing wolf nature within the club, he is more for self-preservation, and in essence he still doesn't want to toss too much.

He didn't want to kill the Quartet, nor did he think about the infinite scenery, what he pursued was worry-free food and clothing, no one dared to bully, and he was at ease.

If you want to achieve this goal, you must make more friends and make fewer enemies.

Therefore, whether this person is used in the end or not, Bian Xuedao doesn't want to add unnecessary misunderstandings, and he can't let Ding Kedong suspect that he has a special relationship with Fu Caining.

This guy has been chasing Fu Caining for ten years, and he is a man who dares to do the black, he walked out of this door, hid nearby one day, and gave himself a look while it was dark, it was really embarrassing.

Bian Xuedao looked at Ding Kedong and smiled, and said, "My name is Bian Xuedao, and I am a partner with Fu Lixing, oh, Fu Lixing is Fu Caining's father, do you know Lu Dao?"

Ding Kedong shook his head: "I don't know what to do." ”

Bian Xuedao continued to laugh: "Then you know the Tao now." ”

Ding Kedong nodded.

Bian Xuedao asked: "The assistant said that you have been waiting below for a while just now, do you have any opinions on the current situation of the club, the layout of the venue, and the project setting?"

Ding Kedong said: "I just came, no." ”

Bian Xuedao asked: "I heard that you injured someone in Australia before returning to China?"

Ding Kedong said: "I can't bear it, I don't need to endure it anymore." ”

Bian Xuedao knows the Tao, a person with such a personality is very vigilant, and he can't ask anything when he meets for the first time, but he can't help but give Fu Caining face, so he said: "In this way, you work for a week first, familiarize yourself with the environment, and write a report to me if you have any ideas." ”

Ding Kedong said: "A week? It seems that you are not satisfied with me, but in fact, you don't need to deal with this week, you can just say yes or no." ”

Hearing this, Bian Xuedao knew that Ding Kedong's nature was revealed, arrogant, very arrogant.

The first time they met, Bian Xuedao, who was the boss, could not let Ding Kedong suppress his momentum, he said quietly: "You think too much, a week is a fixed process of the club, and it is the rule here." ”

Ding Kedong suddenly smiled, his smile was not pretty, but it was very charming.

Looking at Ding Kedong smiling, Bian Xuedao inexplicably thought of Wang Deliang, who was not good-looking, but very charming when he smiled.

"Rules, like laws, are for those who do not obey. Ding Kedong looked at the table in front of Bian Xuedao and said, "That's it, three days, I'll give you a report in three days, and then you can say yes or no, but before that, you have to give me a certain amount of permission." ”

……

For the next three days, there was one more weirdo in the Shangdong Club.

This person opened the door in the morning, took a special pass, sat on the edge of the second floor, wrote and calculated on a piece of paper, and did not know what Lu Dao was doing.

Wu Tian, the general manager of the club, has already said hello to the people below, asking everyone to fully cooperate with this person named Ding Kedong to conduct research, in addition to the club's member information, other data can be provided to him.

For three consecutive days, Ding Kedong asked Liu Yisong for various data of the club that day, combined with his own records in the book, as the skeleton to support the report.

In the past three days, Ding Kedong, who is not good at talking, will take out a period of time every day to conduct interviews in the venue, whether it is the staff or the customers who come to exercise, they have all been interviewed by him.

No one knows what the basis for choosing the interview subject is, anyway, he will observe for a while, and as long as he feels the same, he will go up and ask a few words.

Wu Tian, Liu Yisong, Yang Enqiao, Han Lichuan, Guan Yue, Fu Lixing...... None of them were spared, and they were all talked.

Ding Kedong's interview is similar to a conversation, and it is the kind of leader looking for a conversation.

On the fourth day, Bian Xuedao got Ding Kedong's report.

The first item of the report: the basic score of Shangdong Club is 60 points.

The second item of the report: Shangdong Club has a prospect score of 40 points.

The third item of the report: Shangdong Club's manpower score is 25 points.

The first item was skipped at a glance and the second item was carefully read.

After reading it, Bian Xuedao asked Ding Kedong: "Give me a full explanation, so that I don't think you are alarmist." ”

Ding Kedong put aside the report in his hand and began to analyze it in a moment's time.

"First, vulgar and indecent. The feeling of the whole sports hall, the nouveau riche atmosphere is too heavy, of course, such a decoration can attract a class of customers, but at the same time, it also pushes a class of customers out of the door. Most of the really elderly rich and officials will prefer a more unique elegance, and their sports are equivalent to a kind of gathering and communication, and they pay more attention to openness, exclusivity and privacy. Of course, judging from the development stage of Shangdong Club, I am still a little early to say this. ”

"Second, the stickiness is insufficient. When I say insufficient stickiness, I specifically mean insufficient stickiness for high-end users. I got the approximate data from Manager Wu, and through the analysis, I can draw a conclusion that the activity of high-end customers, that is, customers above V7, is 29%, which is not the most serious, and what is more serious is that there are about 35% of high V cards, which have been in a state of sleep. ”

"I suspect that both you and Manager Wu may be very satisfied and encouraged by the sales data of VIP cards, and I want to tell you that this data is the most confusing and dangerous. ”

"A large number of sleeping high-V accounts show that Shangdong's publicity in the early stage is very successful, but the real attraction in the later stage is insufficient. In other words, the development route of Shangdong Club is not suitable for the local people in Songjiang. This is either to strengthen the appeal to high-end customers, invest in new projects, or transform the main customer base. ”

"Of course, your idea of merging the two sports halls next door to Shangdong is very mature, but if you just double the size of Shangdong and add projects that you don't have, it will be a waste of resources. ”

Bian Xuedao listened, didn't speak, carefully digested it for a long time, and then said, "Is there anything else?"

Ding Kedong continued: "Third, there is no self-motivation. After a few days of observation, it seems to me that the entire Shangdong club, from you to the staff at the bottom, has a certain sense of crisis, but is not self-motivated. ”

"Everybody is very happy with the current situation, very satisfied, very satisfied. You are satisfied, because the club is making money for you, Manager Wu is satisfied with several management, because the club gives them salary and social contacts, and the bottom staff is satisfied, because the club's salary level and welfare benefits belong to the first echelon in Songjiang. So, the whole club seems to be happy, and the more this happens, the more dangerous it is. ”

Seeing that Ding Kedong stopped talking, he said, "Please continue to speak." ”

Ding Kedong looked at Bian Xuedao for a while, and said: "It's just a clichΓ©, born in sorrow and died in peace." ”

"You said 'still move and don't raise idlers', the words sound very majestic, but the management of the club is too kind, this is not good, leniency and strictness, grace and power, the concept is very advanced, but it needs execution, it needs an iron-faced executor. ”

"Too long of comfort will inevitably lead to a decline in enthusiasm for work, and it will inevitably lead to a team becoming more and more powerless. For enterprise managers, they can be benevolent, but they can't be murderous, and they must have the temperament of the wolf king. Internally, this temperament means that we must establish absolute prestige and make an example when necessary; externally, we must have the ambition of expansion, and we must never rest on our laurels and draw a circle to enclose ourselves inside. ”

"Songjiang is so big, there are never as many people who spend money on sports as there are people who spend money on eating, and the clubs that make money again will also reach a bottleneck one day, so we must look farther away. ”

"If you want to make money, I am personally more optimistic about the domestic real estate market, of course, it is more difficult to enter this field; if you want to make money and want to be idle, then invest in top shops and office buildings. ”

Ding Kedong took a big sip of water and said very formally: "The bigger and more successful the career, the more helpless people are, because there will be all kinds of forces to intervene in you, control you, dominate you, and make people gradually unable to help themselves." ”

Bian Xuedao was noncommittal, picked up the report, flipped through a few pages, and asked, "What do you say about the third item?"

Ding Kedong said: "At present, there is a great lack of manpower shortcomings in management, finance, legal counsel, brand promotion and strategic cooperation, which I believe I don't need to say, you also know it." ”

Bian Xuedao stood up, filled the cup of water for Ding Kedong, and said, "It's really a simple talk." ”

Ding Kedong said very directly: "I'm betting on it. ”

Bian Xuedao asked: "I'm just an ordinary person, where does the treasure come from?"

Ding Kedong said: "Fu Caining has a photo with Liu Xiang, which was taken when she went to Japan to see the cherry blossoms this year, and I found out on the first day I came to Shangdong that the background of your endorsement poster here is the same place as the background of Caining's photo, and the clothes are exactly the same, that is, you bet on Liu Xiang a few months in advance." ”

Seeing that Bian Xuedao's face was puzzled, Ding Kedong said: "You not only have the eyesight and luck to bet on Liu Xiang, but you have also published two far-sighted papers. ”

Bian Xuedao said: "You said WTO accession and e-commerce logistics?"

Ding Kedong nodded and said: "I studied logistics management, and I have also studied e-commerce with my classmates. ”

Bian Xuedao said: "It's not my thesis, it's the paper I wrote with my supervisor. ”

Ding Kedong smiled and said, "Everyone is here as students, so don't hide it." ”

Bian Xuedao suddenly said, "You mentioned the Wolf King just now. ”

"Yes, the wolf team, maybe not the most photogenic team, but it must be the most survivable team, and I think we have something in common at this point," Ding Kedong said. ”

Bian Xuedao asked: "Can you summarize the characteristics of the wolf team?"

Ding Kedong said without hesitation: "Never be soft, never flinch, never slacken, and kill the enemy." ”

Bian Xuedao asked, "What do you want from me, or from Shangdong?"

Ding Kedong said without blinking: "Rich!"