Chapter 128: Media Interviews
Zhang Ran was very satisfied with the doubts of the reporters, and this was what he wanted. Curiosity is human nature, and it is one of the most powerful motives for human behavior. In the process of marketing, whoever can arouse the curiosity of customers is already halfway to the success of sales. The same goes for movies.
Zhang Ran looked at the reporters in the audience and explained with a smile: "When we see someone who is particularly excited, we will say that this person is like being beaten with chicken blood." Our film is a very fast-paced film, which can mobilize the audience's emotions and make the audience really feel excited, as if they were beaten with chicken blood. I call this kind of movie a chicken-blooded movie, and now you may not believe it, but when the movie is released, I believe everyone will agree with me!"
It's quite novel, and many journalists are drawn to it. What is this movie about, what is the specific content, and why can it make the audience feel like they have been beaten with chicken blood?
But what is certain is that this question is even attracted to itself, and it will definitely make readers buy it. Reporters jotted it down and prepared to write it into their own stories.
Next, the reporters began to ask questions about the main actors of the movie in turn.
"Jaelen, this is the first time you have appeared in a movie, what are the reasons why you decided to appear in this movie?"
"When the director contacted me, I was very surprised, I had never acted before, and I didn't think I would be able to act. I made a phone call to the director, and I said, I haven't acted, and I can't act, can I do it? The director told me that it doesn't matter, he is a teacher in the acting department, and he specializes in teaching acting! I thought it was a good opportunity, so I agreed!"
"Zhang Jingchu, this is the second time you have cooperated with director Zhang Ran, can you say why she chose you, what did you rely on to win this role, and what kind of role did you play in the movie "Burst Drummer"?"
Zhang Jingchu looked a little restrained, thought for a while, and said: "I think it may be because I work harder, the director said that he likes actors who can insist on experiencing life, and at this point, I can meet his requirements." My role in it is a student working outside the home. ”
"Teacher Feng Yuanyi, I like your play very much, why did you take this play, what kind of role will you bring us this time?"
Feng Yuanyi is an old man, and in the face of this kind of routine-like problem, he is at his fingertips: "This script is so exciting, I can't put it down when I get it." At lunchtime, my wife complained to me, "What are you looking at?" so attentive that you don't hear a few times. The character I'm going to play is particularly interesting, it's a music teacher, it's quite a complex character, and I love it. ”
After the reporters asked a question to each of the seven creators, it was free time to ask questions.
The reporters first threw the question to Zhang Ran and asked: "Director Zhang Ran, I heard that you are also one of the investors when the film starts shooting, and I have heard a lot of money." Now that the film market is not good, have you thought about the risks?"
"I thought about it, I told my class that if this movie was a box office fiasco, I wouldn't be able to teach them, and I would have to go out to work to pay off my debts, because the money was borrowed. But seriously, I have faith in this movie, it's important whether a movie is good or not, and we have a good story, and we have a good cast, a group of the best staff, so I don't think there's a reason for this movie to fail. ”
Everyone can feel the strong confidence exuded by Zhang Ran, and they are also more confident in Zhang Ran, everyone has seen "Time Prisoner", and the shooting is quite good.
"So what are your expectations for the box office?"
"If I could, I would like 20 million!"
Zhang Ran is not modest, this kind of propaganda is to be high-profile, otherwise it will give people a feeling of lack of confidence. When the film was promoted in later generations, the director and actor said 500 million or 1 billion at every turn. Even if you know that your movie can sell at most 200 million, you will say 500 million billion when facing the media. If you don't have enough confidence as a director, then how can the audience have confidence in your film.
The box office of 20 million is not worth mentioning ten years later, but in 2002, if you can get 20 million, it will definitely be a dazzling achievement, and you can enter the top ten domestic film box office.
After the reporters bombarded Zhang Ran, the press conference quickly entered Jay Chou's time. Almost all the questions were focused on Jay Chou, and Feng Yuanyi and Zhang Jingchu only occasionally threw one or two questions. Huang Bo and Wang Yun were more sad, and they were regarded as transparent people. They also knew that it would be like this, they were not too disappointed, but they seemed relatively fresh, and they watched happily from the sidelines.
This is also something that can't be helped, the current Jay Chou is too hot. As long as it is a music program, he can't run away from "Nunchucks" and "Love Before the Common Era"; he can hear the singing of "use nunchucks" everywhere on the street; and not long ago, he won the title of Best Male Singer in 2001 on the 8th Global Chinese Music Chart, which just ended. It can be said that most of the media at the scene came to Jay Chou.
Zhang Ran knows this, and chose Jay Chou because he is famous and has a particularly strong appeal, even stronger than many superstars. In 04, "Initial D" can sell more than 60 million, and Zhang Weiping, the producer of "Golden Armor" in 06, directly said that Jay Chou is the first productive force, and the appeal can be seen.
Zhang Ran listened carefully to the conversation between Jay Chou and reporters, smiling and nodding from time to time. The press conference is going very smoothly now, and there are no reporters who come to make trouble.
At this time, a reporter stood up and asked: "I want to ask Mr. Jay Chou, it is said that our movie originally invited Nicholas Tse to be the leading actor, but why did it change to you later? Is it true, can you explain?"
Jay Chou heard from the crew about Nicholas Tse's withdrawal, but this matter must not be explained to the media, such negative news is not good for anyone. He looked at the smiling face of the reporter below, knew that the other party was trying to trick himself, muttered for a while, and said: "I don't know what you said, as for why you chose me, you should ask the director about this." ”
Generally speaking, the questions at the press conference are sent by the crew to the media in advance, so that the media can ask questions selectively. However, it is not uncommon for the media to come as requested, and it is not uncommon for them to make a big news and ask more pointed questions.
Zhang Ran kept a smile on his face, but he was quite contemptuous in his heart, and he wanted to make a big news after receiving a red envelope, it was too immoral, right? We did invite Nicholas Tse to audition, and he's a pretty good actor. However, after comprehensive consideration, we finally chose Jielun, which was completely out of the requirements for the characters in the play. ”
"But Jay Chou has never acted, and Nicholas Tse has won the Best Newcomer Award at the Academy Awards and was nominated for the Golden Horse Awards, why did you choose Jay Chou?"
"Director Zhang Yimou must know that he has not studied acting, but the first film "Old Well" starring him won the Best Actor at the Tokyo Film Festival and won the Golden Rooster Award and the Hundred Flowers Award for Best Actor. This is an achievement that many excellent actors have not achieved. The key is that the character fits very well with the character, he himself is very close to the character in the movie, and the character is very real in the performance. That's the same reason I chose Jielun, he is closer to the character, so I naturally chose him. ”
The reporter asked again: "Recently, the Ting Tse cap bag incident has caused a lot of uproar, I don't know how you comment on this matter?"
In the early morning of March 25, Nicholas Tse drove his car into a flower bed on the side of the road. However, because Nicholas Tse had to catch a plane, he handed it over to the agent. Emperor Company was afraid that this incident would damage Nicholas Tse's image, so he asked the driver to carry the bag. But in this way, the nature of the matter changes and becomes obstruction of justice.
Zhang Ran knew that this matter would end with Nicholas Tse being found guilty, which would greatly damage Nicholas Tse's image. He felt sorry for Nicholas Tse, if Nicholas Tse hadn't quit the crew of "Bursting Drummer", he should have been filming in Peking at this time, and this would not have happened.
Unfortunately, there are no ifs in this world.
In this regard, Zhang Ran can only say that some things are destined, this is fate!
The reporter's question is not easy to answer, if he criticizes Nicholas Tse, then the reporter will write that Zhang Ran and Nicholas Tse have contradictions. If Zhang Ran supports Nicholas Tse, it is tantamount to supporting illegal acts. Zhang Ran naturally did not fall into the trap, and said lightly: "I have heard about this, but I don't know the process of this matter, so I really can't make an evaluation." Today is the launch of the movie, don't talk too much about other irrelevant issues, thank you for your cooperation!"
When the reporter wanted to continue to ask questions, Zhang Ran said directly: "Please ask the next media to ask questions!"
Soon someone snatched the microphone, and the problem returned to the movie.
Zhou Jielun glanced at Zhang Ran imperceptibly, and saw that he was calm and light-hearted, and admired him very much. I was nervous to death for the question just now, but people couldn't see the slightest emotion, this is the demeanor of a general!
The boot-up ceremony was not long, and it didn't take long for the host's promotional question time to end. Immediately afterwards, Zhang Ran and the seven of them gathered together and posed for the media to take pictures.
The emcee waited for the photo to be almost finished, and announced loudly: "Next, please invite director Zhang Ran, director Yan Yueming of the movie channel, Dean Zhang Huijun of Nortel, and chairman Li Junwei of creative media to unveil it for us!"
Zhang Huijun and the others walked up to the stage with a smile, shook hands with Zhang Ran, and then walked together to a camera covered with a red cloth and lifted the red cloth together.
The long guns and short cannons crackled, and the opening ceremony ended in a strong flash.
It was close to noon, and after the press conference, the crew members ate in the hotel restaurant.
Zhang Ran raised his glass and said with a smile: "Everyone, the start-up press conference has been successfully completed, and the next step is the arduous shooting." This afternoon is a half-day holiday, and filming will officially start tomorrow morning. Here, I wish the filming of "Burst Drummer" a smooth one, cheers!"
"Cheers," everyone said in unison.
Most of the crew are acquaintances, and after a glass of wine, the atmosphere at the scene suddenly became lively.
After a hearty lunch, everyone can be regarded as having the crew's start-up meal. Just wait until tomorrow for the movie to officially start filming.