Chapter 729: Wang Xiaoshuai fires the cannon
This year's Magic City Film Festival is particularly lively, No. 16 well-known directors Danny Boyle, Stephen Dudley and Jiang Wen appeared on the chairman's podium to talk about how to make simple films, but Jiang Wen bombarded some blockbusters as tofu scum projects; On the 18th, Feng Xiaogang suddenly opened fire because there were stars with 10 assistants at the film festival, and criticized some actors for posing scores, and at the same time, he did not forget to hit the stage bend Some actors are either inarticulate or delicate. Pen, fun, and www.biquge.info
On the 20th, the film festival ushered in an important symposium, which was themed "Made in China - What kind of films do the Chinese market need", not only invited Zhang Ran, Lu Chuan, Wang Xiaoshuai, Wei Desheng four directors, but also invited the peak of the century Gao Jun, Poly Bona Yu Dong, Wanda Cinema Zeng Maojun, and Lianhe Cinema Wu Hehu four distribution industry bigwigs, everyone gathered together for ideological competition.
Because he knew that Zhang Ran would attend, the forum tickets had already been snapped up by fans, and there were more than 100 reporters present. When Zhang Ran appeared at the scene, the whole hall suddenly fell into a commotion, fans waved at Zhang Ran and screamed, and reporters all aimed their long guns and short guns at Zhang Ran, frantically pressing the shutter.
Zhang Ran came to the guest seat and said hello to Gao Jun and the others: "The four CEOs, are you interested in making a cameo appearance in "The Great Cause of the Founding of the People's Republic"?"
When the four CEOs heard this, their hearts moved, "The Great Cause of the Founding of the People's Republic of China" is a key gift film of the General Administration, top superstars like Cheng Long and Andy Lau don't want to be paid, they rush to show their faces, and they have become status symbols to be able to show their faces in "The Great Cause of the Founding of the People's Republic".
Zhang Ziyi called Zhang Ran, director, why can't I make a cameo in "The Great Cause of the Founding of the People's Republic"? I heard that if I don't make this film now, it means that I am not a first-line actor?
If I can show my face in the movie, it will be a long face!
Wu Hehu couldn't help but ask: "Mr. Zhang, do you think my image can work?"
Zhang Ran said with a smile: "I'm filming a drama on the Kuomintang side, so the images of you guys are very suitable!"
Gao Jun and the others all laughed, and their images were average, which was very suitable for playing villains. Only Yu Dong was a little unwilling, touched his big fat face and said: "Mr. Zhang, I think my image is quite positive, who are you going to let me play?"
Zhang Ran stared at Yu Dong, touched his chin, and said, "Big head and thick neck, if you don't have a big money, you can play a guy!"
Everyone laughed, and Yu Dong also laughed: "Then do I have lines?"
Zhang Ran smiled and waved his hand: "No, the characters with lines have already been arranged, and the ones who come behind can basically only play soy sauce, and there are no lines, and when I came at dawn two days ago, I didn't get a single line!"
Gao Jun asked with a smile: "The newspaper reports every day which celebrities have joined, I'm afraid there are hundreds of people in this lineup, right?"
Zhang Ran said with a smile: "I heard Han Shanping say that there are more than 210 now, and the lineup is still expanding, but after filming, a lot will definitely be cut, and it is estimated that there will be about 200 left! Because of the large number of guest stars, actors land at Hongqiao Airport every day, and after completing the shooting, they are sent to the airport by the crew and hurried back to the set at hand. The crew has someone to pick up the airport at the airport, and after the young man who picked up the airport yesterday appeared at the airport, several policemen suddenly appeared in front of him and said to him, you come with us. The young man was stunned, why? The policeman said, "What are you doing at the airport?" The young man said, "I'll pick up people!" The policeman was very angry, and he had a foolish expression, and you had been squatting at the airport for more than 10 days, picking up people every day.
Everyone burst into laughter: "It's really fake, this is too funny, isn't it?"
Zhang Ran nodded and said: It's true, I almost laughed crazy when I heard this!"
Zeng Maojun looked at Zhang Ran and said: "There are so many cameo stars, and it is a gift film for the 60th anniversary of the founding of the People's Republic of China, and Director Zhang participates, I think the box office should be very good." I don't know how much Mr. Zhang thinks the box office can get?"
Zhang Ran said directly: "It's definitely no problem to pass 500 million!"
500 million? This is too exaggerated, isn't it? Several theater CEOs were taken aback: "Mr. Zhang, are you so confident?"
In the previous life, the box office of "The Great Cause of the Founding of the People's Republic" was 416 million, and the film market in this life is more prosperous, and the number of screens is much more, and in this case, more than 500 million is not a big problem. Zhang Ran said affirmatively: "This movie is too gimmicky, I am optimistic about the box office of more than 500 million!"
Zeng Maojun and Wu Hehu both nodded slightly, it seems that when "The Great Cause of the Founding of the People's Republic" is released, there must be more rows!
After chatting with Gao Jun and them for a few minutes, Zhang Ran came to the stage and sat down in his place. Today's symposium was first discussed by Zhang Ran and the four directors, and then the directors communicated with the theater managers.
Zhang Ran was on the left and right sides of Lu Chuan and Wang Xiaoshuai, he had a conflict with Lu Chuan and was not familiar with Wang Xiaoshuai, so he nodded to them, even if he had said hello.
Today's discussion was chaired by Zhang Guoli, and after the forum began, after he introduced the guests, he first invited Lu Chuan to speak about what kind of films are needed in the Chinese film market.
Lu Chuan recounted what he saw and heard when "Nanjing Nanjing" was released, and he felt that Chinese films should return to the market: "The Chinese audience is very good, through "Nanjing Nanjing", I found that the audience's appreciation level is much higher than I originally imagined, and the Chinese cinema chain is also very supportive of good domestic films, so I am full of confidence in the Chinese film market." ”
Next is Wei Desheng's turn, who refreshed the Taiwan box office last year with "Haijiao No. 7" and became the highest-grossing director in Taiwan. However, when he spoke, he poured bitter water: "In the past few years, I have been very frustrated when I talk to investors about proposals and projects again and again. They told me that they liked my script, but the audience wouldn't like it because it didn't conform to this and that business rules. Why should there be so many rules for beautiful things? Even if "Cape Seven" succeeded, they told me that it was a special case. ”
After Wei Desheng finished talking, Zhang Guoli turned the conversation to Zhang Ran, and asked with a smile: "Director Zhang, your movies are not only of high quality, but also very good at the box office, now please talk about how to balance the quality and market of low-cost films." ”
Zhang Ran shook his head secretly in his heart, it was this kind of problem again, but if it came, it would be safe, so he said: "Then I'll say a few words casually, I'll say it in vain, and everyone will listen to it!"
Zhang Ran is now a banner of Chinese films, and in the eyes of some people, even if Zhang Ran farts, he will feel fragrant. Everyone's eyes were focused on Zhang Ran, wanting to hear what he would say.
Zhang Ran said unhurriedly: "This question is complicated and complicated, simple and simple, it is for the audience to want." In fact, Chinese audiences have very low requirements for movies, that is, they like to watch good stories, and in recent years, more successful new directors in China like Ning Hao and Ding Sheng have been able to stand out by their storytelling ability. The ability to tell a story does not mean that you have to make up a very complex story, as long as the story is told round, so that the audience who watches horror movies is really scared, the audience who watches romance movies feels romantic and sweet, and the audience who watches comedy films laughs, basically can get praise from the audience, but unfortunately, many directors never care about what the audience wants. I met an extra, and he told me an incident, he once asked a director, why I can't understand the movie you made, and the director said, "My movie is not made for people with an IQ like you." This is not an isolated case, many of our directors are like this, not only their own ability is insufficient, but they are also very narcissistic, they feel that they have no talent all day long, they turn a deaf ear to the audience's scolding, and they feel that the audience understands a fart and does not know how to appreciate their great works!"
Many of the audience present were nodding, and the theater managers had the urge to applaud, they had seen too many such directors, these people never watched other people's movies, but they wanted the theater to help him sell tickets, and everyone wanted to watch his movies, completely unaware of the position of their own movies.
Zhang Ran continued: "I don't think it makes much sense for us to say it here. Let's talk about it here, will those narcissistic directors respect the audience? No, no. To solve this problem, it can only be limited by rules, and this rule can only be gradually established and improved with the course of industry. Now the country is still director-centered, and a film director can toss as much as he wants, which leads to him completely ignoring the needs of the audience. Take Zhang Yimou's "The City Full of Golden Armor" as an example, if this kind of movie is placed in Hollywood, no company will invest in it. Because the whole story is too dark and desperate. It's okay to make this kind of film into a small-budget art film, but it's almost impossible to make a blockbuster.
In a mature film work system, producers are the center, and producers pay more attention to commercial returns, market reactions, and the logic of the story and the smoothness of the story, which can better balance the quality of the film and the market. For example, when the creative ideas of the producer and the director conflict, the producer can even fire the director on the premise of maintaining the quality of the film and reducing the risk to investors, and when Kurosawa was filming "Tiger Tiger", he was fired by Fox three weeks after the film was shot because the shooting method was incompatible with Hollywood. Therefore, I have always believed that many problems of Chinese films can only be solved by industrialization. ”
In fact, to solve the problem of shoddy domestic films, there is another way, which is to put more Hollywood movies in. As long as more Hollywood movies are put in, the domestic film market will inevitably be impacted, and domestic directors should not want to mess around, and those who don't care about making movies can only starve to death.
But Zhang Ran didn't dare to say this, if he said this, he would definitely be scolded to death, and even labeled as a traitor.
Zhang Guoli nodded and said: "I agree with Director Zhang Ran's point of view, we only know the word market, but we don't know what the market is, in fact, we really don't know much, and I don't know much about it, we should all work this." Next is Wang Xiaoshuai, how to give art films a fair and reasonable market space, I feel a little angry at first glance. ”
Zhang Guoli said "a little angry" was originally a joke, but I didn't expect Wang Xiaoshuai to be really angry, he said indignantly: "When I come, I must tell myself that I must speak calmly, don't get excited, don't offend people, but now it seems that Zhang Ran and the three of them are so calm, I can't be more calm than them, the box office of the three of them is too good, they all have more than 100 million, but they are very successful as directors." ”
As soon as these words came out, the guests and the audience were stunned, and the reporters were excited, Wang Xiaoshuai actually fired directly at Zhang Ran and the three of them, this is to make trouble, there is big news now!
Although Wang Xiaoshuai noticed that Zhang Ran's faces were not good-looking, he had too much dissatisfaction in his heart, so he had no scruples and continued to fire: "Chinese films did not treat movies as commodities in the past, but now they are completely pursuing commerce and marketization, and they are swarming on money, which is the biggest problem." I firmly believe that film is an art, film must have a little cultural dignity and self-confidence, and can never be fooled by all the interests in front of me, I think I am happier than Zhang Ran and Lu Chuan, because I can make my own films!"