Inside Sega, the people who participated in the production of the game "Shenmue" were not in a relaxed mood, and the panic was probably the best description.

Yu Suzuki can lock himself in the room and no one will say anything, but if the others dare to lock themselves in the room, just wait to go to the underground retreat room to pick up beans.

"Shenmue", a project that they were once proud of, seems to have become something to avoid at the moment, everyone seems to have dissociated from "Shenmue", but everyone does not dare.

Because once the relationship is cleared, although you are liberated, you will encounter a completely new problem. That is, Yu Suzuki and other bosses who participated in the "Shenmue" project, but they have not yet cleared themselves.

If you fled first, isn't it equivalent to letting the leader take the blame?

So, everyone had a heavy heart, but no one carried out the action.

After careful consideration, Yu Suzuki finally figured out one thing, the fact that "Shenmue" is not selling as expected now cannot be made up for by technical means.

In this case, it is good to admit it, and at the same time, it is good to achieve the effect of promoting sales.

Since this is my dream for ten years, I have to be responsible for it!

Yu Suzuki had an idea, a publicity idea.

He's going to do commercials, a series of commercials about Shenmue.

First of all, there should be a documentary-like ad explaining his motivation for making Shenmue. In this way, the part of people who have their own dreams can support themselves and support "Shenmue".

The second is to defuse the crisis in a self-deprecating way. Yu Suzuki, as the producer of the game, looked at the story of "Shenmue" that came off the production line in the factory, but piled up in the warehouse and no one bought it at all, and then was ridiculed by the porters and used the lines in the game to fight back.

A combination of punches, even if it can't be successful, at least proves that you did what you have to do.

In fact, when he reflected on it before, he also felt that the game "Shenmue" was actually not suitable for Sega's own game console platform.

Because although Sega's own game console platform ranks second all year round, compared with the first, the generation with the least sales in China is several times, and the most is dozens of times or hundreds of times, even in normal times, it is generally about ten times the gap.

Know that buying a game is a process of mutual selection.

Manufacturers who make games make games according to their audiences.

And players also vote in their own way, with their wallets, and if the game meets their expectations, they will buy it!

If it doesn't meet their expectations, they may be tricked into buying a wave, but they will never buy again.

Oh!

That's right!

Yu Suzuki suddenly thought of a good idea!

Why don't you add a meet-and-greet ticket to the cassette?

As long as you get a meeting ticket inside the cassette package, you can meet Yu Suzuki himself, and you can also visit Sega with Yu Suzuki.

In this way, perhaps those who are pure arcade fans may be able to spend money on game discs because they want to enter the Sega of their dreams.

If Takahashi knew about his idea, Takahashi would definitely wonder if Yu Suzuki was also a crossover.

You must know that the best play in this hand is AKB48 under the fat man of Akimoto Yasu, that is, the record of the girl group Akihabara 48.

In the 21st century, when the Internet was already very developed, many songs were already distributed online, and the record market was declining more and more.

It's incredible that Akihabara 48 can sell more than a million copies of each album.

However, tracing back to the roots, it is easy to find. It's not that their fans really have such a wide range of people, but the fans who shake hands with the young ladies in order to get the random handshake tickets in the record, and keep buying the record repeatedly, so that this result is achieved.

Now, before the 21st century, Yu Suzuki actually thought of the exact same solution.

However, he Suzuki Yu is not a cute young lady who has lost fans, he is just an ordinary male, and the games he is good at launching are either racing or fighting, and I believe there will be no female fans.

Therefore, there is no need to expect that players who play his games will actually buy copies of Shenmue on CD in order to meet him.

As for the rest, it's probably a correction to the quality of the game.

However, it is not easy to correct the game data in this era.

When the storm of the Internet age has not yet poured into the video game industry, every game launched in the industry is the final word, what it looks like when it comes out, even if the game is still the same when no one plays it.

In order to pursue the playability of the game, major game manufacturers will carry out a very complex set of calibration of their games before release.

However, even if it does, there are inevitably various vulnerabilities that players can exploit.

The same is true for Shenmue, such as slow disk reading and other problems, the reason why they encountered it is because they did not think about the performance of the home console before the game was launched, and the performance of the test machine was different.

But the game has already been launched, so there is no room for modification.

Unless......

For example, the Nintendo red and white handle started the recall procedure because the keys were designed to be square and prone to high-frequency failures of the keys.

However, the problem is that after a burning, the disc cannot be modified twice.

Is it really necessary for the factory to start working on Shenmue, which solved many problems?

Although the manufacturing unit price of the disc is compared to the game cartridge, it can be said that it is not costly.

But from correcting all the mistakes, to entering the factory to make the master film out of the plate, to transporting it to various stores, maybe after this process of at least a month, players have completely abandoned Shenmue.

Alas!

Never mind!

Let's start with commercials!

And in addition to the above two items, it is also said in the advertisement that he has the meaning of correcting "Shenmue".

Takahashi, who had been secretly observing all this, ordered someone to compile the records of Sega and "Shenmue" into an investigation report.

And, he began to lead the team to begin to analyze, why did the game "Shenmue" fail?

If you make a game of the same type, will you avoid these problems and make the game really fun instead of showing off your skills?