On the eve of Atari's collapse in '82, Atari was able to single-handedly increase the annual sales of the video game market to more than $3 billion.

Among them, the net profit is the lowest than half, a game, the price is fifty dollars, and how much is the production cost invested?

There is only one programmer, no artist, no musician, one programmer is responsible for all the work, and if you are slow, you can make a game a month, and if you are slow, you can finish it in two weeks.

And that's all it takes is a programmer's salary of thousands of dollars.

The rest will take another month to make cassettes in the factory, although the cost will be dozens or hundreds of times the programmer's salary, but it is still a small head, and the real big head is advertising investment. From shopping malls to television, the overwhelming number of advertisements is overwhelming.

Atari's managers believe that a good game is not as good as a good advertisement, and good content is not as good as a good celebrity endorsement.

Decades later, the same will be true of China's film and television market.

Too little attention to the game itself, too much attention to advertising, the end result is to overdraw the player's endurance, and finally the player votes with his feet, rejects the garbage game, and finally collapses.

The video game industry, which is an outlet to attract capital investment, has also fallen silent.

It wasn't until a few years later, when Nintendo, based on the royalty system and focusing on game quality, landed in the U.S. market that the love of video games was rekindled. Instead of playing video games as a shame.

However, Nintendo's highly centralized system is conducive to the supervision of game quality. However, for American manufacturers, it is too harsh.

After several unsuccessful attempts, American game manufacturers began to contact the second Sega from the industry.

And just when everyone is rushing to home game consoles, handheld consoles are a market that most people don't pay attention to.

Nick left Parkinson's Trading Company, he didn't start his own business, he didn't feel like he was the kind of person who could start his own business, he didn't have the courage.

As a result, he became the general manager of Wanhu North America.

Wanhu North America Branch, currently responsible for the main product is handheld.

This is because the arcade is represented by Broadbond, while the home console game is Sega's own distribution channel.

Wanhu's "Tetris" handheld sold well on the West Coast, but the West Coast market was still too small, and Nick wanted to sell the "Tetris" handheld to all over the United States and even Canada.

Wanhu China's R&D department has developed Tetris handheld to almost the extreme.

The game on the block machine can not only fall from the top, but also float from the bottom up.

Is it enough to turn it upside down like this?

Inadequate!

After each block falls, the existing stacked blocks will also move to the left or right, achieving a certain sense of scrolling effect on a limited screen.

Well......

If you think the game is too difficult, and the block machine even has the concept of props, and the blocks are stacked too high?

"Boom !!!!!!!"

The reason for the existing dot matrix screen is completely the effect of explosion.

In addition to that, although it is a bit of a hassle, the cassette can be replaced.

"Snake" is also a fairly classic game on the block machine.

The square head, square brain, and square body is a snake composed of blocks, and every time you swallow a square egg, your body will increase by one block, and when the snake body reaches a certain length, you can smoothly enter the next level.

In addition to speeding up the next level, "walls" of various shapes will be added to make the game more difficult. It's also a classic game that kills time very well.

With limited elements, by formulating different rules, "innumerable" ways of playing can emerge. This is known as the "emergence-theory".

"Shoot Blocks" is also a popular game on the block machine. It's based on a shooter. Blocks fall from the top of the screen, one block after another, and the turret is moved by pressing left or right. Pressing the attack button to shoot a block to fill the gap between the falling blocks will cause the row of blocks to disappear.

The game "Tank Wars" is probably the block machine of Wanhu, and it was the first non-"Tetris" game to be developed.

The tank inside represents itself in the shape of a "convex", while the local tank has a missing block directly below the "convex".

Up, down, left and right are responsible for moving, and the attack button attacks.

Kill all enemy tanks to clear the level.

Local tanks can also move at will, and the bullets of local tanks can be canceled out by touching their own bullets.

"Ping Pong" is a "tribute" to the classic Atari game "PONG".

For the video game industry, "copying" the core gameplay has never been considered copying. Could it be that if you come out with a shooting game, I can't do it?

Joke!

If you come out with a shooting game A, I can make a shooting game B, but if I come out with a A that is not only similar to game A, but also looks like a son, then it is a copy.

Copying art design, copying names, and copying music are all considered copying, but copying core ideas is not copying.

And the handheld "Tetris", the most basic element is just a large LCD pixel block, just this appearance, if there is an arcade machine and only uses pure black blocks to form a game, it can only be said that there is something wrong with their head.

Therefore, in addition to "Tank Wars" and "Ping Pong", there are many games with "plagiarism" in the handheld of "Tetris".

For example, in "Space Frog", the space frog does not have the meaning of saying a good year and reciting a poem in the fragrance of rice flowers. Similar to Namco's "Space Invaders" in Taidong, the prototype of Namco's "Little Bee", the enemy moves left and right in the sky, and below is the player-controlled spaceship to destroy these alien monsters.

"Racing" uses the movement of intermittent "------------" lines on both sides of the screen to express the sense of speed, and the cars in it are all in the shape of "earth", with only two lanes. There are several versions of the game, one in which the player is raced against a computer player, and the other in which the player maneuvers the car themselves to avoid obstacles.

"Slot Machine", that is, the favorite gambling (harmony) gambling machine of the old brother who quit gambling.

The gameplay is that the player presses the arrow keys to press the size or color, and presses the attack button to bet.

"3-10" is small, "11-18" is large, and three identical are the same color.

If you buy medium, large and small, you can increase 100 points, and buy the same color to increase 500 points.

As the levels increase, the odds of winning the lottery shrink and the game becomes more difficult.

"Collision", use up, down, left and right to control the direction, so that the player's own block coincides with the opponent's three squares, and after adjustment, press the attack button to win.

In the game, the falling blocks change in the middle of the game, and as the level increases, the speed of the decline and the frequency of change will also become faster.

"Frog Crossing the River" is another rather poetic game, which is basically the same as the game of the same name launched by Konami on the arcade and the red and white machine. However, Kanami's "Frog Crossing the River" is in Japanese, and the frog crossing the river of Wanhu Cube Machine is in English, which can be regarded as a small marginal ball.

The gameplay is that the player manipulates the frog, or the black dot, to dodge obstacles in the river, from one end of the river to the other.

"Fighting the Devil", basically similar to "Whack-a-Mole", tests the player's reflexes, the screen is divided into four parts, the player has to use the fastest speed, press the up, down, left and right buttons to select, and press the attack button to explode.

"Boxing", the picture is a floor plan of a boxing ring, because it is a large particle of the dot matrix screen, the abstraction of a game, requires players to exert extraordinary imagination.

Two boxers stand facing each other, and the boxers are represented by four horizontal squares.

The squares at the ends of the horizontal range, which swing when the attack button is pressed, represent two fists.

The player dodges the opponent's attacks and attacks the opponent.

Sokoko, a game that is only available on the latest block machines, as he requires squares in different shades of gray to indicate where to be pushed, and the box itself.

It's also a classic game.

If Tetris is in charge, only these games, Nick will not necessarily choose to resign from Parkinson and join the family.

The reason why he joined Wanhu is because the "Tetris" game console, in addition to having a backlight, also has a revolutionary online function!

Originally, the machine could only be played by one person, and the others watched.

Now it's social.

Why arcade games are popular, why are home consoles popular.

Multiplayer makes a difference.

Networking is king!

This is the reason why Nick chose to join Wanhu in the end.