Chapter 997: Ul Jie Comes to the Door
China's three major operators subsidized more than 70 billion yuan for mobile phones last year, and this year's subsidies should be even higher, and now more than half of this huge amount of money will be smashed on the Phoenix system. Zhang Ran believes that as long as it is smashed for two consecutive years, the Phoenix system can definitely replace Android's position in China.
In the overseas market, more than 30 large telecom operators around the world have strongly supported the Phoenix system, and there are also high subsidies for Motorola and PLAM mobile phones under Century Peak, but these two brands of mobile phones still do not sell well in overseas markets. At first, the peak of the century thought that it was purely due to the system, because Google did not support the Phoenix system and did not launch an APP for the Phoenix system, Google's things could not be used in the Phoenix system, so users were reluctant to choose mobile phones equipped with the Phoenix system.
However, Motorola found that this is not the case, in addition to Google does not support the Phoenix system, there are few APPs, and it is very important that the clerks of the mobile phone store do not push Motorola and plam mobile phones at all, and even some customers enter the mobile phone store to buy Motorola or plam mobile phones, but they will discourage customers from buying other brands of mobile phones.
Because of the high cost of Motorola's mobile phones, PLAM's mobile phones are marginally thin, and the clerks receive very little commissions. Selling a Motorola seller earns 400 yuan, the shopping guide raises 40, selling a PLAM seller earns 150, and the shopping guide raises 15 yuan, and selling a 4,000 yuan Samsung mobile phone, the seller can earn 800 yuan, and the shopping guide raises 80, and sells a 2,000 yuan Samsung mobile phone, the seller earns 300 yuan, and the shopping guide raises 30. In this case, the shopping guide will definitely be happy to recommend other brands of mobile phones.
According to Motorola's survey data, among the users who bought mobile phones, 59% of them followed the advice of the shopping guide and chose the mobile phone recommended by the shopping guide.
After figuring out this, Century Summit has launched a "50 million subsidy plan", planning to subsidize more than 50 million mobile phones in overseas markets, returning 300 to sellers for every PLAM mobile phone sold, and 600 to sellers for every Motorola mobile phone sold.
The subsidy amount of the entire subsidy program will exceed $4 billion, which is very expensive. Ordinary companies can't afford to burn this money, but the peak of the century can afford to burn, and now the valuation of the peak of the century has exceeded 150 billion, and the debt has been greatly reduced; and a few months ago, Hastings sold Motorola's set-top box business, selling 2.3 billion, and has enough funds to burn.
In Zhang Ran's view, it is very necessary to burn this money, as long as it can get more than 20% of the market share in the world and create an ecosystem, not to mention 4 billion US dollars, it is worth 40 billion.
At the same time that the three major domestic telecom operators increased the subsidy ratio of the Phoenix system, the subsidy action for Motorola and PLAM in the overseas market has also begun, and the effect is very obvious.
In a mobile phone store in New York, a young man said to the shopping guide: "Show me this Samsung Note3!"
"This is Samsung Note3, you take it!" The shopping guide took out the prototype and handed it to the young man, and then said casually, "Samsung Note3 is a good mobile phone, top-level configuration, excellent performance, and equipped with USB 3.0 interface, faster transfer speed." However, I think you can also try this Motorola Flyer, which has the same configuration as the Note3 and has a similar price. However, the Flyer uses a metal fuselage, while the Samsung uses a plastic casing. ”
Speaking of which, the shopping guide glanced at the young man and asked, "Are you a Netflix user?"
The young man replied, "Yes, I've been using Netflix for several years!"
The shopping guide smiled when he heard this: "You are a Netflix user and you should know that watching movies and broadcasts on Netflix has a higher definition than other websites, because they have the best graphics technology in the world." This technology is also used in Motorola mobile phones, Motorola Flyer and Samsung Note3 are both 5.7-inch screens, and the resolution is 1028, but Motorola's picture is obviously better. In addition, if you buy a Motorola phone, you will get a 6-month Netflix membership!"
The young man was a little excited, but he was a little hesitant: "It sounds good, but Motorola uses the Phoenix system, Google has not launched an application for the Phoenix system, and there are few other applications, so it will be very inconvenient to use." ”
Motorola is top-notch in terms of configuration, design, and performance, and if it is an Android machine, the degree of popularity will definitely not be worse than Note3, and it will not be as mediocre as it is now. However, in the past two months, due to the exposure of the NSA code that has been implanted in the Android system, the number of people who come to buy Motorola has begun to increase, and the Prism Project has also become a killer feature for shopping guides to recommend Motorola.
The shopping guide did not defend himself, and said with a smile: "There are indeed fewer applications, but now the users of the Phoenix system are gradually increasing, and many websites and games that do not support the Phoenix system have recently launched the Phoenix version of the APP." Although the Phoenix system has fewer applications, it is relatively safe! Didn't you hear Snowden? NSA employees get a lot of nude photos when they search for personal data, and if they feel interested, they pass nude photos around among office employees, hey, Bill, you see this twisted boobs are good! Tom, you look at this girl! Do you want your girlfriend's nude photos to be reviewed by a bunch of men?"
The young man often exchanged nude photos with his girlfriend, and when he thought of a group of men pointing at his girlfriend's nude photos, his head shook like a rattle: "Never! Show me your Motorola phone!"
The smile on the shopping guide's face became brighter: "Okay, please wait!"
In a mobile phone store in Paris, a shopping guide is constantly recommending a Motorola mobile phone to a girl.
The girl hesitated: "Motorola's system is not easy to use, there is no Google app, there is no Google maps, you can't use offline maps, I'm a road idiot, it will be very inconvenient without a map." ”
The shopping guide immediately said: "Just last week, Fly completed the acquisition of Nokia here maps, here maps are no worse than Google maps, support offline maps, here maps have been launched for the Phoenix systemAPP, you don't need to worry about the map at all." ”
In a mobile phone in New Delhi, India, a shopping guide is blowing the PLAM mobile phone in his hand, blowing PLAM into a magic machine that punches Apple and stomps on Samsung. The shopping guide clicked on the page of Netflix India, clicked on a movie by Almi Khan, and said: "Buy a PLAM mobile phone to watch movies online for free, Aamir Khan, Shah Rukh Khan have their movies, you can dance with them!"
Before he finished speaking, Aamir Khan on his phone had already jumped. The shopping guide pointed his mobile phone at the customer: "Let's jump too!" After speaking, he danced to the music.
When the customer saw the shopping guide jump, he also jumped up, and then the whole mobile phone store danced with singing and dancing.
As for buying a mobile phone, let's talk about it after jumping first!
Zhang Ran has been in a very good mood recently, watching the news every day, and then talking to his wife and children, which is very relaxed, and his career is also very smooth, and the global sales of Motorola and PLAM are rising rapidly. At the same time, Zhang Ran was a little nervous, because Zhang Jingchu's due date was getting closer and closer.
On this day, Zhang Ran received a call from Wu Erxi, saying that he and Liu Cixin wanted to visit him and asked if he would disturb Zhang Ran. Zhang Ran heard that Wu Erqi and Liu Cixin wanted to come to the door, and knew that it must be about the sequel to "Future Apocalypse" "Full Band Blocking Interference", so he asked them to come over.
It didn't take long for Liu Cixin and Wu Erzhen to arrive. Wu Erxi and Liu Cixin saw that Zhang Jingchu was also there, so they hurriedly greeted her and asked how the situation was. Zhang Ran beckoned to call the servants and poured tea for them.
Zhang Ran didn't beat around the bush, and asked directly: "You two should be in trouble with the preparation of the movie, let's talk about what's going on!"
Wu Erqi smiled at Liu Cixin, and then said helplessly: "We have trouble in casting, mainly for the two roles of Zhuang Yu and Lin Yun, we interviewed thousands of people, and basically screened all the domestic actors, and we couldn't find a suitable actor!"
From the release of "Future Apocalypse" last summer to the present, preparations for "Full-Band Blocking Interference" have been in full swing. The script of "Full-Band Blocking Interference" was changed for more than half a year, and several drafts were changed, and it was not until May that Zhang Ran made a decision and said that it was okay, and the rest of the work began to advance, mainly casting.
The movie "Full Band Blocking Interference" has some changes compared with it, but the changes are not big, mainly enriching the line of the division commander. Mainly Zhuang Yu, Lin Yun, and the three lines of the No. 10 chief, the division commander only appeared when he was in the Langfang blockade battle; and in the movie, the two lines of Zhuang Yu and the division commander are the most important, the division commander's line mainly talks about the impact of artificial intelligence on the army; Zhuang Yu's line talks about ideals, and the division commander's line talks about reality.
Two years ago, Zhang Ran talked to Cheng Long, hoping that Cheng Long would play the No. 10 leader. The cost of "Full Band Blocking Dry" is too high, and it is a Chinese film, which is difficult to sell in overseas markets, and it needs to be supported by superstars. Now the only Chinese star who can be regarded as a superstar overseas is Cheng Long, so Zhang Ran hopes that he can act. However, after the completion of the script of "Full Band Blocking and Interference", everyone unanimously decided that it was more suitable for Cheng Long to play the role of division commander, so the role of division commander was replaced by Cheng Long, and the No. 10 leader was replaced by Li Xuejian.
The two roles of Zhuang Yu and Lin Yun had to find young actors to play, so Wu Erqi took the crew to start a secret casting work. I thought it would be done soon, but I didn't expect that after nearly five months of tossing, the actor still couldn't settle down.
Zhang Ran asked, "What's going on?"
Wu Erqi explained: "We interviewed a lot of actors, it can be said that we basically interviewed young actors in China, and many of them have good image and temperament, and their acting skills are okay." But let them change into costumes and say Zhuang Yu and Lin Yun's lines, it always feels wrong, not the characters we want, and always feels that something is missing. This is not a problem of acting skills, like Huang Xuan, their acting skills are very good, but they just don't feel right. After discussing with our director team, we thought that it was not a problem of acting, but something was always missing in his eyes. ”
When Zhang Ran heard this, he immediately understood: "Faith!"
"It's still Teacher Zhang, I can see the problem at a glance!" Wu Erqi slapped Zhang Ran on the back and continued, "It's faith! We tossed for a long time to understand this problem." One day, I asked an actor, do you believe in the role you're playing? Do you believe that there are people in the world who give everything for what they believe in, even their own lives? The actor said I do. But I knew he was lying, and that's when I realized that what was missing in the eyes of the actors in the interview was faith. Zhuang Yu and Lin Yun are idealists, the kind of people who will do everything for their ideals, including their own lives, you can't act without ideals and beliefs in your heart!"
Zhang Ran nodded and said, "That's true, some things can't be acted!"
Urqi sighed and said: "Now the society is very irritable, and there are almost no young actors with ideals and beliefs. Don't look at many actors who talk about their ideals and beliefs, but they are just talking, thinking about how to be popular and how to make money. These two roles are too difficult to choose!" Speaking of this, Wu Erqi glanced at Liu Cixin and said: "Just when we were at a loss, Da Liu said to me, why don't you let you and Shi Niang try! I thought, yes, how did I forget this stubble! You and Shi Niang are the most suitable candidates!"