Chapter 11 Standard [Second Update! Asking for Recommendation Votes]
At a time when the U.S. game market was growing steadily, another big event happened in the industry.
Bandai, which has always been in the nature of playing tickets in the video game market, actually killed Namco, one of the arcade giants that wanted to buy it.
The two companies merged within a short period of time, and the new company was renamed Bandai Namco.
Bandai is a company that started by producing manga and anime goods. Because of the production committee system, I have gradually accumulated the copyrights of many famous works.
As a result, they have released many fan-oriented works on red and white machines and arcades.
As we all know, fans have always been at the core of their works with two words - pit money.
As a well-known B consortium, this is especially true of nature.
Although the quality of the game itself is not very high, I am not afraid that fans will not buy it. Therefore, Bandai made a lot of money even lying down.
Namco, as an arcade giant, naturally fell for the copyrights held by Bandai in the early years. There's no businessman who doesn't want to make money lying down, right?
But although Bandai is not as rich as Namco, it is not short of money. If you want to acquire without a shortage of money, you can only take it hostilely.
Namco still has to write face after all, and it didn't do that.
As a result, the two conveniences have been in a state of negotiation.
Perhaps because of the efforts of the negotiators on both sides, this line has not been broken. After all, with this reason, you can go out together every day to spend all day drinking, and eat and drink in a public (harmonious) style.
Unexpectedly, the video game industry took a sharp turn with the economic downturn, and Namco fell into financial crisis due to the new amusement park.
Taking advantage of this point in time, Bandai actually turned over and became the master, but merged Namco.
The meaning of joining forces is naturally self-evident.
One has many popular copyright resources in his hands, and the other has excellent game production capabilities.
Although the idea of merging the two sides is still to make money, the climbing quality of the spin-off games still makes players feel the benefits.
In fact, the previous Bandai didn't understand that fun adapted games can sell more than non-fun adapted games.
But they can't help it. Large manufacturers with excellent production capabilities, first-line manufacturers are reluctant to make adapted games for Bandai.
Because this kind of adapted game is just a one-shot deal, even if it is sold well, there is no possibility of developing a sequel and selling peripherals.
As a result, Bandai can only find second- and third-tier, half-dead manufacturers to develop games on their behalf.
If you think about it, what is the level of their production ability to be able to live a half-dead life in a thriving industry that is on the rise. Nor is it unforeseeable.
Although the combination of strong and powerful is good for both players and players, one side can make more money and the other side can play more fun games.
However, for other manufacturers in the industry, life is not easy.
The video game market has long been fully exploited. It's not the day when everyone has money to earn together. Instead, it becomes a game where you earn a little more, and I earn a little less.
This is from the blue ocean to the red sea, and the family eats more meat, and the others eat less.
In the video game market, the situation has deteriorated further. The market is still in turmoil.
However, all this has little impact on Wanhu, who has the two pillars of "Destiny Game" and handheld, and the performance of Yueben is still on the rise.
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Nick has a lot of things to do lately, and one of the more important things is to invite American computer game manufacturers to come to Wanhu North America and participate in the graphics card exhibition held by Wanhu North America.
Although compared to the console market, the market for computer games is a bit smaller. But in a country with hundreds of millions of people, even the most niche market is no longer niche.
Therefore, although the computer game market is not very large, there are some representative game producers and publishers in the jungle, such as Xueleshan Entertainment is one of them.
Nick has been working for a few years, and although the graphics card is just an external device to enhance the performance of the computer, Nick still understands the thoughts of the headquarters very clearly.
HQ wanted to create a standard with graphics cards, which are display enhancements. Catch all the manufacturers who make computer games.
Although there are no obvious benefits in the short term, in the long term. It's the standards that make the most money.
Once the standard is established, and the standard is popular, it is recognized by the market.
Then, you can raise the bar to make a profit.
This is also the reason why a series of manufacturers such as Sony, Panasonic, and Hitachi are keen to set standards.
However, it is certainly not possible to eat alone in setting standards. In this invitation meeting, this new computer display standard, Wanhu will invite some manufacturers to join the standards committee in preparation.
Nick believes that the advent of graphics cards will bring a revolution to computer gaming.
Even the fact that computer games are very niche can be reversed.
Nick has seen how expressive the graphics are when a computer is added to the graphics card. It can be said that the best graphics card can show a picture half a generation ahead of today's consoles.
As the main promotion of the graphics card, it can also be on par with the graphics of this generation of consoles.
And such a major sales graphics card is only priced at about $100.
Although the price of the Super Nintendo Entertainment System is only $199, the price of Sega's console has been reduced to $159 after the Super Nintendo Entertainment System came out.
It seems that it is pointless to compare a computer with two or three thousand dollars at every turn.
But don't forget that most American homes have computers. Just plug in a graphics card that costs less than $100 and you can have the same effect as the console.
Although I intuitively feel that it will definitely be sold, it is still necessary to be realistic, and after the questionnaire survey, there are indeed many potential users who say that they will choose to buy, which makes Nick more confident.
In addition, Wanhu's graphics card is also cheap among computer accessories.
You must know that the price of the Magic Sound Card launched by the American company itself is as high as 300 US dollars, and although the innovative technology Sound Blaster card is cut in the waist, it is still 150 US dollars.
The built-in audio module of the 10,000 graphics card is no worse than the sound quality of the entry sound cards of these two manufacturers, and the price is not cheap.
If the publicity is profitable, I am not afraid that users will not buy it.
"General manager, the venue is set up. Are you going to check it out?"
"Go check it out. Nick said.
There was wind under his feet, and just a few years ago, he could not have imagined that he would one day have such an impact on the world.