Many gamers who have lived in China since childhood have the illusion that personal computers are the most important platform for playing games.

It's like a game console or something, but it's used by rich people to play games.

But in the United States, it's the opposite, on the contrary, game consoles are used by fools, and as long as you plug in a cassette or disc, you can play the machine.

Instead of a personal computer, a device that can cost thousands, thousands of dollars.

Tripp's idea of free-to-play games is in conflict with a console-dominated market.

Where is the conflict?

The conflict is in free-to-play games, how to share the profits with the console platform.

In the past, traditional paid games basically required publishers to commission production.

In this way, the host side can not only earn a profit share of the selling price, but also get the profit of the hardware foundry.

Nintendo is not transparent, and the profits of its own OEM are very huge, so it has never wanted to give up the cassette.

However, those who stick to backwardness are paper tigers, and even more so those who let the advanced regress backward, no matter how much Nintendo dominates the video game industry, its reactionary behavior will still be defeated.

However, although the storage medium is basically a CD-ROM anymore, a storage medium is still required. If you release a free game, not counting the cost of the game, each disc is a cost.

And free games should have to be connected to the Internet to play, otherwise with the barren game content of the stand-alone machine, even if it is free, how many days can it be played?

In online free-to-play games, it should not be the fun of the game itself, but the fun of a structured system.

Tripp thinks this is where he should learn from Wanhu's The Sims series.

The Sims games are honest, but the gameplay is exciting, is it visually effective?

It is to build a family and watch every birth, old age, sickness and death. But there are so many people who like it.

Even after the game was launched for a few years, there are still countless players who are playing online accordingly, and they are still spontaneously developing more interesting scripts.

In the past, players only consumed game content, but did not create it. In the "The Sims" series, you can clearly see the players' contributions to the game content, and even build a complete game ecology.

From this point of view, whether this game is fun or not, it can already be said to be a masterpiece.

But...... For such a game, the most active platform is the PC platform.

The Sims series on other consoles is more embarrassing. It's still a place for pure players to consume content.

However, the game content they consume comes not only from the official designers of the game, but also from those users who have contributed on their personal computers.

However, Electronic Arts doesn't seem to have a very suitable manufacturer for computer games.

However, Tripp didn't think twice before he had a solution, buy! a company that specialized in making computer games.

As for the battle between free and paid security software, Tripp is just watching the show.

The need to use security software is, in Tripp's view, a forced creation.

How long and how strong will this demand be?

Will it be as long-lasting and exuberant as the demand for video games?

It's all a problem.

In Tripp's view, the video game category is far more promising than the security software category.

In his opinion, the video game industry is like the film industry.

Although there may not be many people who continue to consume old movies, as long as new works are continuously produced, they will always be able to sell.

Therefore, under the guidance of his thinking, a large number of games in Electronic Arts are New Year's products.

Because he believes that if users like to buy a game, they will keep buying new games.

If it takes a few years to sharpen the sword before launching a new work, it will be a great waste for this series.

Even, he thinks that the pace of launching a new work a year is a bit slow, if he is given a chance, given a chance that his employees can complete their work quickly, it is estimated that he will be eager to launch a new work in a month.

Even a new game is released every two weeks.

You must know that the concept of monthly salary in the United States is generally relatively thin, and the method of bi-weekly salary is generally adopted.

With a bi-weekly paycheck, Tripp hopes he can put money into his pocket the moment a customer gets it.

If it weren't for the fact that he didn't have superpowers, he couldn't directly put the debts in other people's pockets into his wallet, I guess he would have done that a long time ago.

In his opinion, free-to-play games are a more reliable strategy than bi-weekly games.

You must know that every time a new game is released, there are new players entering and old players losing. If the game is released too quickly, one problem will arise, which is the loss of a large number of players.

Free-to-play games don't have this problem, because it's free, because it's always there, there's no cost for players to enter, and churn is relatively lighter than releasing a pay-per-money game.

As for how to make money?

Although the game itself is free, can't there be various services in the game?

Can't there be some items that are chargeable?

The more Tripp thought about it, the more wonderful it became, he simply felt that online free games were simply a direct way to complete his planned territory!

It's a pity that Electronic Arts has no direct business in China, and China's strategy for foreign game manufacturers is to force all games to be distributed by domestic Thayer companies.

Therefore, he does not know much about the situation in China, otherwise, he may be able to learn some advanced knowledge about the development of this business model from the Chinese side.

Wanhu, which is based in China, has recently been planning something that is not very related to video games, but is related to security software.

As we all know, Wanhu has its own operating system, although the installed base is not as high as Microsoft's Windows system, but it is already the world's second largest personal operating system.

Because the rise of security software is not increasing day by day. Computers loaded with 10,000 systems will also be hacked for a long time.

Therefore, in order to increase the number of operating systems owned by 10,000 households, Takahashi made a decision to make a security software built into the 10,000 operating systems.

Because this software is made by Wanhu itself, it will save system resources more and be more concise and efficient.

Moreover......

Never charge!

The meaning of its existence is to guide the future software of 10,000 households!

Strive for traffic entrance, that's its mission!