Anyone who does anything will have a reason.

It's like eating, some people eat because they're hungry, and some people want to eat delicious food. But there won't be a person with a swollen belly like an orange cat who still eats Hesse.

Takahashi asked Magic Cow why he wanted to make a game, and Magic Cow thought for a while, and the man really said, "Because I like it." ”

"That's right, just because I like it. His eyes, which were still a little confused just now, instantly became serious, "I can't experience the joy of making games when I do anything else." Seeing the code come out line by line under my hands, and watching the game take shape little by little, is a great sense of accomplishment, which is very good.

Even when I couldn't sleep at 3 o'clock in the morning, I suddenly thought of a very interesting idea, and I would immediately get up from bed and record it.

I love making games, and I love making games. ”

"The main reason you make games is not that you want to make money, but because you want to get a kind of spiritual satisfaction?"

The magic cow nodded and said, "Yes." ”

"Can I say that, then, that even if you go to something else, you still won't starve, but you're just missing a heartfelt affection?

"Yes. The magic cow nodded.

"Well, then I can explain to you now why the employees of Wanhu seem to be so energetic and high-spirited. For some reason, not so long ago, maybe four years ago, the vast majority of employees here couldn't eat as much as they wanted.

In case you don't know, China is different from the UK, but like most countries in the world, it is a poor country.

There are many people in our country, and for the vast majority of people, it is hard enough to fill their stomachs and survive.

And here, in 10,000 households, this demand is met.

In addition, they can also choose their favorite profession and choose their favorite things within the scope of what 10,000 households can do.

It's like you see employees sweeping the streets, don't you?

Some of them are actually retired, and they were even important engineers before, but after retirement, they chose such a profession to continue to do.

They have even developed their own tools that can effectively improve the efficiency of cleaning.

That's right, it's those small sweeping machines.

If it were somewhere else, if they could make such a machine, no one would use it.

But here, someone used, and he reaped a sense of happiness.

This is just like many, many years ago, when New China was just founded, people who originally farmed for landlords almost like slaves, suddenly found that they were also human beings, and they could also change the world, make their lives better day by day, and even satisfy their hobbies.

Under such circumstances, people's demand for nation-building is naturally very strong.

Why?

Because at that time, the people were the masters of the country.

Although I haven't done it yet, I hope that one day, all the employees of Wanhu can become the real masters of Wanhu. ”

Listening to Takahashi's tirade, the magic cow even had yearning in his eyes.

You know, no one's life in this world will be smooth sailing, and life will not be satisfactory nine times out of ten.

In the process of founding Bullfrog Studio and making games, while enjoying the pleasure, he actually felt a lot of unhappiness.

There are always people who will ask questions based on their ideas.

For example, publishers always want Bullfrog to make games that make a lot of money, not fun games.

The game is just a commodity for them, not a medium for communication between the author and the player.

For example, the lack of understanding of video games in society, and the spam games created by some people who seem to be peers, reinforces this prejudice.

Everyone has their own destiny, and the magic cow can't emphasize that he is right.

It's like if he thinks that the picture is not the most important thing, he won't do it.

There are some things that you need to adapt to constantly.

The headquarters of Electronic Arts in Redwood City, San Francisco Bay Area, USA, is actually more in line with the world's perception of high-tech enterprises from the external form.

However, the excessive pursuit of profit there, and even the behavior of the "herdsmen", made him feel very uncomfortable.

What is "pastoralist" behavior?

In ancient China, officials were often referred to as shepherds.

It means that they are to the people here what shepherds are to sheep.

Let them go wherever they want, let them do whatever they want.

Now there are video game companies, that's what they're doing.

They don't care what kind of games the player wants, they just care about what kind of games are made at a low cost and then force those games on the player.

What's even more terrifying is that this kind of disrespect for players has gradually become accustomed to players, and they even think that video games should be like this.

They even think that they don't know what kind of games they like, and as long as they play games made by big manufacturers, they must have no problem.

And the big factories are also trying to achieve monopoly through various means, trying to let those small and medium-sized video game production companies all die.

One of the more obvious features is that the requirements for the level of the picture are getting higher and higher.

In fact, compared to other things, such as gameplay, it is the easiest thing to improve the graphics.

You don't have to be creative, you don't have to be inspired, you just need to have money.

If you have money, you can stack the elements one by one, and finally make a beautiful picture.

Then, when it comes to publicity, it focuses on the image and ignores the rest.

Most of the time, gamers buy these beautifully packaged games home, look at the beautiful graphics on them, and play the game content that tastes like chewing wax, and their expectations of video games are actually lowering.

The vast majority of them will just think that video games are like that.

And those really fun and interesting low-cost games, but because there are no publicity channels and no good-looking pictures, they can't sell a few copies in the end.

Magic Bull wanted Bullfrog to join a big publisher, either because he felt that Bullfrog's game needed more publicity.

But the size of a bullfrog is far from enough to complete the propaganda.

However, how to find a suitable franchisee is another problem.

He will not choose to join Wanhu because of Takahashi's few words, he will continue to observe.