Chapter 34: The Martyrs

The market needs to be cultivated, and it is impossible to expect to promote conditioner among monks, but it is possible to package conditioner and sell it as a chest hair conditioner.

The video game market is the second largest in the world, but the game media is the largest in the world.

The largest ones are Wanhu's "Player's Heart" and Nintendo's "Nintendo Power", and there are more game magazines in more subdivided fields, and there are many varieties.

When players can't play games, it's fun to buy a magazine and read it.

Some gamers even find that they sometimes don't enjoy reading magazines when they play games on their own.

In a way, making the game look fun has become something that editors and copywriters of those magazines are looking after.

After all, only if the description is good and the description is good, the owner is willing to recharge, and the reader is willing to read it.

If you swallow water like boiled water to describe a game, then why is there any need for a game magazine?

As Shenmue approached its release, and major game magazines received funding from their financiers, a game depicting Shenmue in all its aspects appeared.

"Shenmue is the most commendable game in the past decade.

Why is this game commendable?

Is it because the gameplay is fun?

No!

It's because it's real!

Although our video games have entered the era of three-dimensionalization, those manufacturers that are gradually moving forward have been eliminated.

But those clubs that started making 3D games never thought it would be real!

In a scene, it seems that there is always only day, and there is always night, and those computer characters seem to exist to serve the player, not like a real person who has no life of his own.

However, Shenmue did it!

Shenmue has the most realistic day and night system and weather system ever.

Every thirty minutes, a day is experienced, and every thirty minutes a night is experienced.

Day after night, there will be sunny days, cloudy days, rainy days, and even extreme weather.

And the people who live on this continent live different lives with the change of day and night, the change of weather.

Even if you go to a place every once in a while, you will find that the original villagers and village women will have a small baby and become a family of three.

Shenmue is so real!"

"I was very fortunate to be invited to SEGA's headquarters this weekend and met Mr. Hiroshi Suzuki at SEGA's headquarters.

Mr. Yu Suzuki personally introduced the game "Shenmue" to the editor.

Everyone is curious about what Shenmue is like, right?

Don't worry, let's take a look at what "Shenmue" looks like with the editor!

……”

The intensity of publicity for "Shenmue" is very rare.

How many are there?

Its development cost has reached tens of millions of dollars, and its publicity budget will not be lower than that.

Of course, no matter how much the print media is recharged, it can't use so much budget.

Sega spent so much money, so naturally it had to be spent on the blade, so they approached Wanhu and asked Wanhu to help them make a few special effects short films.

If you have money to make money, you will naturally not refuse.

In addition, Sega's attitude towards third parties is far less strict than Nintendo's, whether it is the relationship between Manhu and Sega, or the relationship between Takahashi and Sega, it is not bad.

As a result, Takahashi personally learned what Shenmue was and was involved in the production of the Shenmue special effects short film.

Although Yu Suzuki doesn't like Takahashi very much, he doesn't like to have Takahashi as an opponent, not because he doesn't like Takahashi as a helper.

Two rivals who have fought in the field of music games, shake hands and make peace on Shenmue.

Yu Suzuki introduced Takahashi to his game design philosophy and his quest to make Shenmue.

Takahashi, on the other hand, suggested not only making a special effects short film for Shenmue, but also a documentary for the game Shenmue.

Yu Suzuki is simply grateful for Takahashi's thoughtful gesture.

You know, when a game producer of Yuki Suzuki's level comes in, making a blockbuster game is no longer a challenge for them.

Entering the peak of their careers, and even after they have dominance in a certain segment, what they want is to break through themselves, let others understand them and accept their ideas.

This is why so many filmmakers originally acted in comedy movies, but after the peak, they began to make literary films.

They don't want to be just a comedian in their lives, they want to prove to more people that I'm not just a comedian, I'm an artist.

And Suzuki wants to prove to the world that video games are not just games, they are art!

And the method he proved was to make a game like "Shenmue", which was unprecedented in terms of investment and publicity.

And Yu Suzuki himself also feels that because of this game, he will leave a strong page in the history of video games.

In fact, the video game industry, like the film industry, is now beginning to have awards such as lifetime achievements and lifetime honors.

As the world's No. 1 country in terms of game output and No. 2 market, Ben has a lot of say in video games.

Even, if a small circle of people in this game does something, it is very likely to become an international standard.

You must know that this can't help but be a very rare thing for Yue Ben himself, that is, not every field in the United States can be arranged according to their ideas.

Takahashi naturally has respect for Yu Suzuki, but his respect for Yu Suzuki is not for excellent game makers, but for martyrs.

The reason why Yu Suzuki was able to gain the trust of the Sega executives and persuade them to invest so much money in the "Shenmue" project was because the high-level executives trusted him and he had prestige.

Why did the top brass trust him, and where did his prestige come from?

Trust and prestige come from his successes and victories.

That's why he was so anxious when he was fighting with Takahashi in a music game at that time.

He doesn't care if that music game is successful or not, what he cares about is the aura on him.

Without the aura, he wouldn't have been able to make Shenmue at all.

And now, his ultimate dream has been achieved.

Although the game has not yet been released, Takahashi is very sure that the game will fail.

Therefore, he wanted to record the idea for which the martyr died.

There will always be people who sacrifice for the sake of dreams, no matter who they are, right?