On November 13th, Dongyang Zhengyu held a viewing party of "Before Dawn" at the Sheraton Magic City Hotel.

CCTV, Peking Satellite TV, Mango Satellite TV, Lychee Satellite TV, Tomato Satellite TV, Blueberry Satellite TV, Dolphin Satellite TV, ...... Buyers of satellite TV stations in almost all provinces and municipalities in China have come.

In fact, the start of "Before Dawn" has attracted great attention from CCTV and the purchasing directors of satellite TV around the world, and many TV stations have been negotiating with Chen Zhenghong to buy the first broadcast rights of satellite TV, and some satellite TV even handed him a blank contract. But Chen Zhenghong did not rush to sell, and the earlier he sold, the lower the price tended to be. He has confidence in "Before Dawn" and believes that "Before Dawn" co-directed by Zhang Jiandong and Zhang Ran will be made into a masterpiece. He believes that when the editing of "Before Dawn" is completed, and when the buyers of major TV stations see the content of the TV series, they will be shocked, and the price will definitely sell better at that time.

Now the later stage of "Before Dawn" is basically completed, and the finished film is even better than Chen Zhenghong expected, and it is definitely Chu Qiao in spy war dramas. Therefore, he used a competitive bidding method to sell the film.

However, in order to avoid unnecessary competition, the auction did not use the method of bidding, but the method of hidden bidding. The so-called hidden mark, that is, when the price is raised, it is written on a piece of paper, and then the host announces the highest number of the bid, except for the highest number, other numbers are not known to others, which is completely different from the clear mark.

At this time, there were many middle-aged people in suits and leather shoes standing in the conference room of the Sheraton Hotel, and many of them knew each other, so all kinds of greetings came and went. It looks very lively.

These people are all invited by Dongyang Zhengyu, from the national David TV purchase supervisors. Specializing in the procurement of TV dramas. The average film and television company spends about 5% of the total sales on public relations and reception for a TV series, and small businesses may spend 10% to build relationships. This part of the cost is known as the "gray" cost of the TV series.

Usually, every time the production company holds a viewing meeting to promote a certain drama, it will arrange a good itinerary for the TV station's purchasing staff. It is a very common phenomenon to make money points for TV station procurement personnel, and like the unspoken rules of procurement business in other industries, it is necessary to make money in the process of buying and selling TV dramas. Even if it is a drama like "Before Dawn", it is inevitable that it will be dotted, otherwise people will not come next time.

"Director Gao, you're here too, I didn't expect your Mango Station to also fall in love with "Before Dawn"!"

Chen Daoming and Chen Baoguo co-starred, and Zhang Jiandong and Zhang Ran co-directed. Who doesn't want such a drama, don't you Litchi Satellite TV also stare at it!"

"Director Gao, this is not right for your Mango Satellite TV, you have "Huanzhu Gege 3" in your hand, basically locked the annual ratings champion, and came to grab resources with us. You're relying on your wealth to take over the top three! You eat meat, so you have to leave a mouthful of soup for us to drink, right?"

"Director Zhang, you want to kill us, don't you also win "Heaven and Dragon Slayer". Everyone doesn't know how popular Jin Yong's drama is. Although "Huanzhu Gege 3" is amazing, the actors have changed a lot, and the ratings are definitely good, but it is difficult to say whether it can win the annual crown. Let's not talk about CCTV's big drama. "Before Dawn" is also a strong contender for the annual crown, Chen Daoming and Chen Baoguo, either of which is a guarantee of ratings. Combined, it's unimaginably powerful. Zhang Jiandong will not doubt his strength after watching "Don't Talk to Strangers", although Zhang Ran has never filmed a TV series. But the two movies made by others have won awards abroad, and such a combination is really unprecedented!"

"Before Dawn has a huge lineup. The director has a high level, but the subject matter is too old, and those who like this kind of drama are often elderly audiences, and few young people like the theme of spy war. Do you see that there are high-rated spy war dramas on the market now? The ratings of "Before Dawn" are definitely good, but it is too exaggerated to say that they are competing for the championship of the year!"

"Director Huang, you Dolphin Satellite TV have already won several big dramas, but I didn't expect to be interested in "Before Dawn", with the presence of you wealthy bosses, we poor people will be under great pressure!"

"Director Wu, if you say that, you can't help but exalt us too much, your Blueberry Satellite TV's variety show is doing well, we can't compare with you in this area, you just didn't make efforts in the TV series. If you want to say that you have a lot of money, you Blueberry Satellite TV is a lot of money, don't you also win Zhang Jizhong's "The Legend of the Condor Heroes"!"

When Chen Zhenghong, Zhang Jiandong, and Zhang Ran walked into the conference room, the buzzing discussion came to an abrupt end. Chen Zhenghong and Zhang Jiandong basically knew each other, but most of Zhang Ran had only heard of his name and had never seen a real person. However, at this time, the image Zhang Ran saw in the newspaper and TV was completely different, with a scruffy beard and wearing an extremely ordinary coat. However, the people here have been in this circle for decades, they are all human spirits, and they have long been sharp-eyed, so they can naturally see Zhang Ran's extraordinary.

Although Zhang Ran is young and dressed very casually, he has a bearing that does not match his age at all, and the whole person looks calm and calm, but his eyes are extremely bright, and his gaze is so sharp that he wants to use a knife, and it pierces directly into people's hearts, so that these old rivers and lakes feel uneasy when they look at him.

Chen Zhenghong is very familiar with the film purchasing directors of their respective TV stations, and he keeps introducing Zhang Ran: "Director Zhang, let me introduce you, this is Zhang Ran." Zhang Ran, this is Director Zhang Hongsheng of Lizhi Satellite TV, who is responsible for purchasing films!"

Zhang Ran shook hands with Zhang Hongsheng with a smile, and said politely: "Director Zhang, please take care of me when we meet for the first time!"

Zhang Hongsheng looked at Zhang Ran and said approvingly: "I have long heard that Director Zhang Ran is Chu Qiao among young directors in China, and when I see it today, it really deserves his reputation!"

"Where, where, Director Zhang praised it!"

……

Chen Zhenghong took Zhang Ran to get to know the heads of major TV stations briefly, and then found a place to sit down. In the morning, it is a film viewing meeting, and it is inconvenient to watch a film on the rostrum.

At nine o'clock in the morning, Chen Zhenghong called the host over and told him that the activity could start. The host of the host event is a young girl with a good figure. She looks pretty too. She came to the rostrum to try out the microphone, and then smiled and said the opening remarks: "Leaders. Representatives of TV stations, welcome to the bidding meeting of Dongyang Zhengyu! I won't say more, and now I will ask our general manager Chen Zhenghong of Dongyang Zhengyu to explain the rules of bidding to you. ”

Chen Zhenghong stood up, walked to the podium, and put on a very friendly smile: "Thank you for coming to the viewing meeting of "Before Dawn", let me briefly talk about the rules, everyone is here to buy a film today, and you must inspect the goods when you buy something, and we will play the first five episodes of the TV series in the morning, so that everyone can see the specific effect." What is the quality of "Before Dawn", I believe that everyone will have a conclusion after watching the film. At four o'clock in the afternoon, we officially bid for the bid! In order to avoid price gouging, we have adopted the form of a secret bid this time, and the one with the highest price will get the premiere rights of "Before Dawn"! All of you here are busy people with hundreds of thousands of dollars a second, so I won't be wordy, so let's take a look at the effect of the finished film!"

Soon, the lights went out in the conference room, and it was pitch black.

A light appeared on the screen, and "Before Dawn" began to play.

"Before Dawn" is different from previous domestic TV series. threw the actor Liu Xinjie into the whirlpool at the beginning, and as soon as he came up, a traitor appeared to identify him. In desperation, he could only take the risk and assassinate the traitor. His assassination was successful. But it proved from the side that the traitor's remarks did have undercover agents in the eighth game of the Kuomintang.

Tan Zhongshu, director of the Eighth Bureau, began to investigate the undercover agents, and Liu Xinjie was firmly tied to a time bomb that could be detonated at any time. As the story progresses. In the eighth game, the scope of tracking the undercover agent is getting smaller and smaller, and the possibility of Liu Xinjie being exposed is getting bigger and bigger. Things are getting more and more dangerous.

Chen Zhenghong was secretly observing the reactions of various film buyers at first, but as the plot developed. He was completely intrigued. Although Chen Zhenghong has watched it several times and knows the direction of the story, the atmosphere of the whole play is so good that he was attracted unconsciously.

Three hours later, the first five episodes of Before Dawn were played, and the lights in the room were back on.

All the buyers present breathed a long sigh of relief and were relieved from the tense atmosphere. During these three hours, all the buyers stared intently at the screen, their eyes were not instantaneous, and they were extremely attentive. They are all attracted by the story, and they are completely caught in the plot, following the constant ups and downs of the protagonist's fate and heartbeat.

At this moment, everyone has only one thought in their hearts, this drama is amazing!

"Before Dawn" is different from other domestic TV series, the rhythm is extremely fast, the amount of information is huge, the whole drama is exciting, the plot is reasonable, and people dare not take a breath in the process of watching.

If everyone was only very interested in the procurement of the TV series "Before Dawn" before, then now, the purchasing directors of first-line TV stations led by CCTV Satellite TV have made up their minds to purchase them. The whole TV series is well-made, whether it is the acting skills of the actors, the image of the characters, the structure of the plot, or the effect of the picture, there is no doubt that this drama will definitely be popular!

This is a TV series that has the potential to become a classic!

"It's so exciting, it's really exciting! This is different from previous spy war dramas, it's like an American drama, and it's definitely going to be popular! It's the drama we need for CCTV, and we want this drama on CCTV Satellite TV!" Huang Qinghui, director of CCTV film acquisition, made up his mind.

"It's really Gao Zhisen right, it's so good! As long as you publicize it well, it may really be a threat to the position of the annual champion of "Huanzhu Gege 3". must win "Before Dawn", for so many years, our Litchi Satellite TV has not had that New Year's crown!" Zhang Hongsheng of Litchi Satellite TV quickly calmed down, his eyes were no longer on the screen, but wandering, and he began to think about the quote.

"This will be a classic, and Mango TV, Lychee TV, these TV stations will definitely pay a high price. If you want to win this drama, I am afraid that you will have to come up with an unprecedented price, at least 600,000, or even 700,000, this price is too risky. Do you want to take a gamble and win the premiere rights?" Chen Guolin from Beijing Satellite TV pondered immediately after the shock.

At the same time, the heads of other TV stations are also thinking about this problem, the big TV stations are thinking about how much they have to pay to win the premiere rights, while the small TV stations know that there is no hope of winning the premiere rights, and they are thinking about what price can win the second round of broadcast rights.

At this time, Chen Zhenghong stood up, he was very satisfied with everyone's reaction, this time "Before Dawn" must be a big hit, and said with a smile: "Delegates, directors, it's time to eat, we have arranged a simple lunch, everyone has finished eating, the price has been considered clearly, and we will start bidding on time at four o'clock in the afternoon!" )