Chapter 25: Sina Comes to the Door
Su Qingzhi never imagined that one of his reply emails would cause Sina's top management to hold a closed-door meeting for an entire afternoon.
Sina founder Wang Zhidong frowned, there was a laptop on the desk in front of him, and the page opened was the email that Su Qingzhi replied to Sina, the email was only seven words: "One million, love to buy or not!"
Such tough and rude wording annoyed the entire Sina management, and even Wang Zhidong himself was very angry.
But he is angry, he really likes the name "sina", and he is reluctant to give up anything, but the thought of buying a domain name with 1 million yuan feels painful.
It's true that the company is not bad for money, but that's not how money is spent.
"sina" translated into Chinese is "Sina", and this new word was named by Wang Zhidong himself, and its origin has a lot of origin.
The word "sina" is derived from the Latin word "sino", in which "sino" means "China".
In Old India, "Cina" also means "China", which is spelled with the English China (δΈε½), and the name "sina" means "China".
Wang Zhidong and the company's senior management generally believe that the use of the new word "sina" as a new company formed by the merger of Stone Lifang and Huayuan Information Network has a beautiful meaning and rich connotation.
The domain name of "" is also a good expression of Sina.com's determination to become the largest gateway in China.
It can be said that the word "sina" occupies the right time, place, and people, and it can be said that everyone is happy to use it as the company name.
Unfortunately, when the company registered its trademark, it was found that the domain name of "" had been registered, so there was an email asking Su Qingzhi to quote.
It was this email that stirred up a thousand waves with one stone.
Sina's senior management believes that instead of spending 1 million yuan to buy the domain name of "", it is better to start anew and re-plan a new name, anyway, "Sina.com" has not yet been launched, and there will be no negative information.
But Wang Zhidong obviously doesn't think so.
If there is no money to be earned, the name "Sina" may never be recovered if it is lost today.
What's more, the closed-door meeting has lasted for an afternoon, and the company's executives have brainstormed several times, and one idea after another has been ruthlessly overturned, and they have not come up with a more convincing name than "sina" for most of the day.
A successful enterprise, in order to create its own famous brand, must first play a resounding name, and "sina" is undoubtedly the most in line with the requirements.
After thinking about it again and again, Wang Zhidong finally made a final decision: send someone to negotiate with Su Qingzhi, even if it costs nothing, you must get the domain name of """"!
Successful people often have a paranoia in their bones, and Wang Zhidong obviously belongs to this kind of person.
Since he gave the death order, the people below have to keep their opinions even if they have them, and the rest is to carry them out.
It's just that Wang Zhidong's words are obviously worth scrutinizing.
"Send someone to negotiate", "even at all costs"......
Since you can pay Su Qingzhi 1 million yuan directly at all costs, why do you have to send someone to negotiate?
"This is the art of leadership speaking. Yu Shaohua, director of Sina marketing and human resources department, was not without emotion.
He is solely responsible for the negotiation and purchase of the domain name, so what Wang Zhidong said, even if it is a punctuation mark, he did not miss it, and it must be scrutinized one by one.
Mature employees have one thing in common, they have a relatively high political consciousness, and they will not act rashly until they have read the spirit of the superior documents.
Yu Shaohua figured all the way on the plane, and finally figured out the obscure meaning of Wang Zhidong's words.
This time to the south, the domain name of "" must be obtained, but it must not be traded at a price of 1 million yuan, as for the final transaction price, as far as possible, the lower the better!
The meeting place between Su Qingzhi and Yu Shaohua was still arranged at the Naples coffee shop.
No way, Longyu County is too poor, except for Naples, there are no other landmarks suitable for business negotiations.
Yu Shaohua was quite surprised to see Su Qingzhi, he never dreamed that the negotiation opponent this time was actually a 16-year-old middle school student!
It's hilarious.
Negotiating with people of this age, if you win, you won't have any sense of achievement, and you may even be suspected of bullying the small, and if you lose, you can only kill your head and lose people.
"Director Yu, I still have classes in the afternoon, in order to save each other's time, let's make a long story short. My psychological expectation price is 1 million, and if you don't think it's appropriate, you can quote the highest price you can give. β
Su Qingzhi didn't give Yu Shaohua time to greet politely, he cut to the chase, and gave him a problem when he spoke.
The purpose of the quotation is to test and take the initiative in their own hands, and the person who takes the lead in the quotation is easy to fall into a passive position, which is not conducive to the development of the next negotiations.
Take Yu Shaohua as an example, if the report is high, the premium will be high, which compresses the negotiation space, so that he seems to be very incompetent, and it is not easy to explain to the company after he goes back.
The price is low, which increases the bargaining chips for negotiation, but it is a bit like a vegetable market aunt bargaining, and it is inevitable to fall into the inferior.
What's more, if Su Qingzhi dislikes the offer too low and directly refuses to sell the domain name of "", it will be more than worth the loss.
Yu Shaohua put down the cup in his hand, and as soon as he opened his mouth, he dismounted himself and threw the hot potato over, which is not the heart of a 16-year-old middle school student.
"For now, Sina is still in the process of being established, and if everything goes well, it will be launched in December...... Of course, the name of the company is tentatively 'sina', and the final result is unknown. You know what I mean by that, right?"
Yu Shaohua has been in the workplace for nearly 20 years, and naturally it is impossible to be pinched by Su Qingzhi because of one sentence, his meaning is obvious, Sina has not been launched yet, if you open your mouth, we don't mind changing the name.
Although Wang Zhidong is bound to get the domain name of "", Su Qingzhi doesn't know it, so it does not prevent him from using this matter as a bargaining chip.
Su Qingzhi listened, and his heart tightened.
He only remembered that Sina was established in 1998, but he didn't expect it to be in December, so he couldn't blackmail Sina like blackmailing Sohu.
However, Su Qingzhi decided to take a gamble.
He wanted to take this opportunity to verify how big the butterfly effect of his rebirth was, and whether "Sina" would die abruptly.
So he said: "During the Spring and Autumn Period, Confucius led his disciples to lobby in various countries to promote political ideas, but no one accepted to reuse him, and Confucius was not discouraged. One day, Zigong asked Confucius how to deal with Meiyu, and Director Yu knew how Confucius answered?
Yu Shaohua sat up straight, staring at the young man opposite with bright eyes.
He understood what Su Qingzhi meant, this was to wait for the price to sell, and the negotiations had reached an impasse......
Sure enough, I only heard Su Qingzhi say the next sentence: "Zi said: Gu Zhizai! Gu Zhi Zai! I will treat Jia Zhi also." β
Yu Shaohua's hand holding the cup trembled uncontrollably.
At this point, Su Qingzhi won the bet, and he fell into passivity in an all-round way.