I checked it today, and it turned out that the name Jingdong Mall was taken by Lao Liu from his first girlfriend Xiaojing, and the author Jun can swear that he definitely didn't learn from Lao Liu before taking the name.

If you are interested, you can check the women around Lao Liu, there are only a lot more than the protagonist.

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"Xu Rui, tell me about your plan, and let Qian Dong and Hang Dong hear about it. Zhou Ren chose Xu Rui, of course, not simply to find someone to replace Dong Jiehui, but Xu Rui had a unique insight that moved him.

"Okay. Xu Rui was wearing a silver-gray suit with a Chinese face, and he stood taller than Dong Jiehui. He looked at several directors and said, "I have been working in Jiangnan Mall for more than half a year, and my understanding of the company is by no means less than that of Manager Dong." ”

In one sentence, Dong Jiehui's advantages have been leveled a lot.

Dong Jiehui's face was dark, he had long known that Xu Rui coveted the position of general manager, but Xu Rui was Zhou Ren's person, so he could only watch him grow up, which was very uncomfortable.

Sometimes Dong Jiehui really envies Hang Yu, there is no power problem, and he can focus on development.

"I have researched many e-commerce platforms at home and abroad, especially eBay and Taobao in China, as well as the Chinese baby we are familiar with. Because of its particularity, coupled with the fact that Hang Yunshan happened to encounter the 3L milk powder incident during the opening of China Baby, it can develop so fast. Of course, there is also a lot to learn from Chinese babies. Xu Rui said.

"We know all of this, tell us what we don't know. "Money leads to the sea road.

Regarding the 3L milk powder incident encountered by Chinese babies in the development process, Qian Tonghai was also very envious.

"I think that to get 100 million funds, we should first improve the functions of various departments and improve the quality of service. For example, the distribution department just mentioned can be made the same as Jiangyan Company. In addition, it is necessary to change the operation strategy to highlight the uniqueness of Gangnam Mall. I believe that the price of goods should be further adjusted while maintaining the quality of the goods. Xu Rui said.

"Do you want to reduce the price? The things sold in Jiangnan Mall are already very cheap, and there is no profit if the price is lowered again. Qian Tonghai questioned.

"I came up with an advertising slogan, only make one dollar. Xu Rui said.

As soon as the second half of the sentence came out, Qian Tonghai and Hang Yuanjian both raised their eyebrows, which felt quite interesting.

"We take the goods directly from the manufacturer, which could have been much cheaper than the physical store, which is our advantage. However, in order to ensure the so-called profits, Manager Dong gave up our advantages, which is definitely a big failure. Xu Rui said.

"Manager Xu, the pricing is not something I said alone, it was discussed by the board of directors. Dong Jiehui said unhappily.

"Now we can re-discuss it, I think Xu Rui's advertising slogan of only earning one yuan is very good. Not only do we have to say it, but we also have to actually do it and bring down the price of goods again. Zhou Ren supported him.

"Dong Zhou, he only earns one yuan, and he can't even earn back the labor costs. Qian Tonghai raised an index finger and said with disdain.

"So, you haven't understood the Internet yet, let Xu Rui explain it to you. Zhou Ren didn't bother to argue with him.

"Users don't know our purchase price, and it's just an advertising phrase to make one yuan. While we reduce the price significantly, we must also ensure that the company will be profitable, and make one yuan or ten yuan, according to different types of goods to price. In the early stage, we don't want to make a lot of money, our purpose is to hit the brand and popularity first, so that users can get used to buying things in Jiangnan Mall. Xu Rui said.

"A TV, a refrigerator earn dozens of dollars, and the courier fee is more than that. Qian Tonghai still shook his head.

"As I've already said, the pricing depends on our money and our spending. Xu Rui carefully explained: "Large items like TVs and refrigerators naturally have to make a little more, but there is still room for price reduction." ”

"I think it's better to have a special sale like the Chinese baby. Dong Jiehui said.

Dong Jiehui is very familiar with the financial situation, and it is difficult to guarantee the expenditure at the current price, and if the price is reduced significantly, it will be used up in 100 million taels. Xu Rui's proposal sounds good, but it is definitely not that easy to operate in practice.

"The special sale of Chinese baby is discounted, which is for the tail goods of some manufacturers. Of course, we can also open a special sale, but the price of authentic products still needs to be greatly reduced. Xu Rui said.

"How much are you going to drop?" Dong Jiehui asked.

"Twenty to forty percent. Xu Rui said.

"No way, 100 million can't support your plan. Dong Jiehui said.

"Have you considered the effect of the price reduction? Small profits and quick turnover, can definitely make up for it. Xu Rui is sure of authenticity.

"To put it simply, if the order does not increase much after the price is reduced, who will be responsible for the loss. Maintain the current profitability, the company can still survive, and if you are not careful, the company will die. Qian Tonghai said.

"So while the price is reduced, we need a wave of ingenious publicity to make a name for ourselves in a short period of time. I even thought about how to publicize it, Jiangyan Company has agents in various provinces, and it is completely possible to cooperate with Hang Yunshan. Xu Rui said.

"You want to use Hangyunshan's agency to do publicity in various places, hum, Hangyunshan wants us to fail, will he agree, will he cooperate? Whether it is price reduction or publicity planning, I think it is unreliable. Qian Tonghai said.

"Old money, can we keep the company by maintaining the status quo, and now we need a big gamble. I have been thinking about Xu Rui's proposal for a long time, and if it succeeds, it will be a blockbuster, and if it fails, it will be a failure, and it will be acquired by Hang Yunshan anyway. Zhou Ren said.

"Leave a mess for Hang Yunshan after failure? In case he doesn't buy it, will you lose money?" The contract only stipulates that we cannot sell the shares and the company to others, but it does not say that Hang Yunshan will definitely buy it. Qian Tonghai said.

The price reduction of goods is not as simple as words, the price of goods in Jiangnan Mall at this time is strictly investigated and calculated, and it is relatively scientific, easy to be accepted by users and can maintain a profitable price.

And Xu Rui wants to reduce it by two or three percent, and some small objects really only earn one or two yuan.

"If Hang Yunshan doesn't buy it, we won't have the money to pay him back 130 million. Zhou Ren said.

"Your coal mining company has money, and you think Hang Yunshan is so easy to deal with. Qian Tonghai sneered.

"In this way, you insist on letting Dong Jiehui run the company. Zhou Ren said unhappily.

"It's not that I insist, the company was originally run by Dong Jiehui, you ask Lao Hang what to say. Qian Tonghai looked at Hang Yuanjian, and Zhou Ren also turned his head, wanting to hear who he supported.

Hang Yuanjian didn't plan to compete with them for the right to operate, standing in the middle of it was quite embarrassing, and thought for a while: "What you two said makes sense, it's good to be serious, and Xu Rui's idea is also very good." ”

Zhou Ren said expressionlessly: "Don't say something and muddy, you can only choose one person." ”

Hang Yuanjian smiled bitterly: "Why don't the two of them go up together and work together to get through this difficulty." ”