"We have a cultural industry, and we also have plans to do cultural exports, but it is impossible to cover all industries. The simpler and more stimulating the culture is, the easier it is for foreigners to recognize it. We can observe this phenomenon in reverse, there are many people in China who like Korean idols, and they don't quite understand why the status of Korean idols is not as good as that of actors. Put your eyes back on China, will someone put those little fresh meat on the same level as the veteran actors?" Hang Yu said.

"Well, go on. Liu Shengjian said.

"Actually, I admire Koreans for this, they will not be ashamed to promote them because of their low status. You look at the book.,They won't be ashamed to export because of the vulgarity of AV.。 We need to change our export thinking, not necessarily to export what we think is high-end, and it is likely that what we look down on is easier to export. But we must learn to package, and do it seriously, to make a certain quality. You look at how good the picture of Japanese action movies is, and then look at the domestic ones, they are basically filmed with a mobile phone. Attitude is not good. Hang Yu said.

"Listening to you say this, it feels like Made in China, although it is synonymous with low-end, it is the most successful export. But we can't export low-end products all the time. Liu Shengjian said.

"It doesn't stop you from exporting high-end culture, such as opera, and foreigners also like it, but there are very few. The same is true for high-end Chinese manufacturing, which has relatively few exports and cannot become the main force. We are now talking about the main export products, which should be high-quality and low-cost products. Cultural exports should go from low to high, first attract the attention of foreigners with ordinary products, and slowly, they will have a deeper understanding of China. Do you know that in the past two years, a handful of crooked girls have begun to like Asian faces, but the reason is not the rise of China, but the fact that Korean idols are more handsome. This handful of crooked girls have a good impression of Asian faces because they like Korean idols, and some girls find a Chinese boy to date. Isn't it ridiculous, but that's the truth, although there are not many girls with crooked fruits like this, but who knows how far the Korean Wave will continue to develop. It is very difficult for foreigners to learn even Chinese, and it is really difficult for them to learn ancient poetry when they come. Hang Yu said.

"Well, that's where we reflect. Liu Shengjian really didn't know about the Korean Wave, and when he heard Hang Yu say this, he realized that the Korean Wave has a lot of influence. Then he said: "Our martial arts culture also has a certain influence in the world, and the difficulty is not attractive at all. ”

Hang Yu smiled and said: "The influence of martial arts culture in the international arena is mainly due to Bruce Lee and Jackie Chan, and the hidden dragon and Crouching Tiger." But do you see the whip image in Bruce Lee, Jackie Chan, and Hidden Dragon Crouching Tiger, is it the type that girls like? Even if there are girls who like this type, it is really rare and cannot be rarer. ”

Liu Shengjian now understands that although the emotional martial arts culture has a certain influence in the world, it has not reversed the impression of foreigners on us, but there are some misunderstandings.

"To learn packaging, in fact, our martial arts culture is good, but the packaging is not good. Like the clothing industry, cultural exports should first capture the hearts of foreign women, because women are more receptive to foreign things and are also the main consumers of entertainment culture. Girls are extroverted, and this is the same everywhere. In the next few years, there will be a trend of small fresh meat dominating, which I think is a good phenomenon, because although old bacon works in China, small fresh meat is suitable for export. We don't have to worry about not having a strong faction, there are so many people, there will always be someone to take the lead. Hang Yu said.

"Exports are important, yes, but we are also a huge market in our own right, and we can't afford to lose watermelons. In addition, cultural construction is not only a business, but also plays a role in guiding young people. The cultural exports of Japan and South Korea are indeed useful, but if they do so, the impact on young people will not be good. Liu Shengjian said.

"There is a problem in this regard, our company is focusing on the domestic market first, whether it is music or games, and we do not have much export experience at present. In terms of cultural guidance, there is not much positive guidance, after all, games, music, to make a positive impact, it is really difficult. Hang Yu said.

"This is also a difficult point for the government to build a cultural industry, and it is necessary to balance commercialization and education. The Japanese and Korean culture you just listed, AV and that kind of thing we definitely can't learn, idol culture is okay. In addition, your company's games, music, and doing are okay, and it would be nice to have a little control so that it wouldn't have too much negative impact. The government does not have high requirements for you, and does not seek positive guidance, but begs not to bring bad young people. Liu Shengjian said.

"If you want to say this, the cultural street is estimated to have a lot of negative impacts, how can there be something completely positive, that is, the vegetable market has bad places. It's just that the vegetable market does not affect the mind, and all industries involving culture will inevitably have an impact on the thinking of many people. Look at Qiong Yao's early love, watch Jin Yong's fights and kills, what else can you watch. Even if all these are blocked in China, how can we say that foreign works flow in? We don't do it as foreigners, why is the resistance of young people in our country to foreign junk culture so weak, and the lack of visibility is an important factor. Take the game industry as an example, in the past, when domestic games were not good, almost all of them were foreign games. Is it true that foreign games will not poison young people, but we cannot block all foreign cultural industries. In my opinion, we will be able to fight poison, and besides, didn't we just say that Chinese people actually look down on their own pop culture. For example, although many people love to watch the Internet, they just look down on it for entertainment. So we don't really have to worry too much about the pop culture worship of the public, mainly because junior high school students are more likely to be fooled. Hang Yu said.

"The embarrassment is junior high school students, they have little knowledge and poor resistance, of course you will not be poisoned by the Internet at your age, but children are different. Cultural streets can prohibit minors from entering, but what is spread on the Internet cannot. Liu Shengjian said.

"......" Hang Yu was speechless and said: "You have come back to the problem, in the era of network globalization, these things can't be avoided." ”

Liu Shengjian also smiled speechlessly, obsessive-compulsive disorder kills people, some things should be turned a blind eye, he has long understood this truth, but sometimes he still can't help but say.

"There is an awkward period in the development of everything, such as in the early stage of economic development, there are many problems. Now there are many people who criticize it, saying that the people have been poisoned by capital and have become mercenary, money-only lifting. But so what, what should be developed must be developed, and if the economy is not developed, it will be empty to talk about morality and righteousness. In the same way, culture must also develop, you can not deny that. The initial problem is relatively big, and we need to give everyone time to adapt, reflect, and learn. Without development, everyone will never be able to grow. There is a process from low-end to high-end industry, and the cultural industry cannot be achieved overnight. Hang Yu said.