Text: Chapter 878

After the New Year, the Yanjing Olympics are getting closer and closer, Song Zheng, as the executive director of the opening ceremony's theatrical performance, has been working since the fifth day of the Lunar New Year, and even the follow-up publicity work of "Inception" is only showing up when Yanjing is promoted.

It can be said that for this sports event that 1.5 billion Chinese have been looking forward to for more than half a century, everyone has worked hard, for the Olympic Games, personal interests have been put aside, and the idea is surprisingly unanimous to make the Yanjing Olympics the best in history.

"Today's rehearsal is here, you are responsible for each program, after you go back, you have to have a summary meeting, now there are fewer and fewer problems exposed, this is a good thing, but we can't take it lightly because of this, our goal is not only zero mistakes, but also to achieve zero mistakes while perfectly showing each program!"

After Song Zheng finished speaking, he waved his hand, and everyone immediately got up and walked out of the conference room to go to their respective work.

Today's rehearsal ended early, as the Bird's Nest Stadium had to undergo a power overhaul, so the rehearsal could only go here.

"Director Song, a few of us plan to go out to get together later, if you have time, let's go together!"

Song Zheng packed up his things, looked at the assistant director Yang Chi, and said with a smile: "Forget it! Today's Lantern Festival, I still want to go back to accompany my wife and children, don't go back too late when you go out for a drink, you have to continue to work tomorrow, don't delay!"

Yang Chi hurriedly said: "Don't worry, you can't make a mistake, then in this case, we will go first!"

After Yang Chi left, Song Zheng also followed, leaving the Bird's Nest Stadium, he was not in a hurry to go home, but drove to Feng Xiaogang's side.

"1942" is not good at the box office, don't look at the box office of more than 500 million on the books, but considering the total investment of this play, it would be good to recover the cost after the next painting, that is, to protect the capital, it depends on how much money it can sell in other cities.

If it is a purely commercial film, it is naturally worth looking forward to in other cities, the domestic film market has been prosperous in recent years, and domestic films are still very attractive to some overseas film companies, but "1942" ~~~~~

These days, just Song Zheng knows, I don't know how many fights Feng Xiaogang has had with media reporters.

As a good buddy, Song Zheng naturally can't watch it, competing for the New Year, they are opponents, but no matter how tragic the online fight is, it can't affect their relationship over the years.

When I arrived at Feng Xiaogang's house, as soon as I entered the door, I saw Feng Xiaogang carrying a chair and walking back and forth in the yard.

Feng Xiaogang saw that it was Song Zheng coming, he was stunned at first, put down the chair, looked a little depressed, and said, "Let's enter the house!"

In front of the media, Feng Xiaogang will always be the tough posture that no one cares about, to put it bluntly, he is a little stingy, and when he fights with words, one person can spray the entire Yanjing media circle.

But that's only when dealing with outsiders.

Seeing Song Zheng, Feng Xiaogang naturally didn't need to dress, "1942" was not good at the box office, which made him suffer a lot of blows, after all, for this movie, Feng Xiaogang has been preparing for many years, and finally has the opportunity to shoot this drama, but most of the audience didn't buy it.

No matter who this kind of thing is replaced, it is inevitable that they will be discouraged.

Entering the house, Xu Fan was cleaning up the house, and when he saw Song Zheng, he suddenly felt relieved: "Zhengzi!

"When did I get into the horns!?" Feng Xiaogang didn't wait to sit down, and when he heard Xu Fan's words, he jumped up directly, "I don't need anyone to enlighten me!"

If it were in normal times, Xu Fan would definitely go back, but not today, others don't understand Feng Xiaogang, can Xu Fan, as a pillow person, not understand!?

The box office results of "1942" hit Feng Xiaogang too hard, and he was full of joy to share this good story with the audience, but no one applauded it, and many people sang about it on the Internet and the media, and some people even said that Feng Xiaogang was old and couldn't make a good movie.

"Okay, you don't need to be enlightened!" Xu Fan said, put down the rag in his hand, and said, "Zhengzi, you two talk first, I'll prepare dinner for you!"

Song Zheng didn't refuse, and after waiting for Xu Fan to go out, he looked at Feng Xiaogang and said, "What's the matter, Brother Xiaogang, it's really decadent!?"

Feng Xiaogang pursed his lips with disdain and said, "! What am I doing!?"

This is a typical cooked duck with rotten meat and not a rotten mouth.

"Pull it down! What are you still holding up in front of me!?" Song Zheng was not polite at all, and directly tore off the disguise that Feng Xiaogang was holding on, "I'm not afraid that you will be unhappy, the purpose of my coming today is to give you relief!"

As soon as Song Zheng's words were spoken, Feng Xiaogang, who was still holding on, immediately lost the momentum he had just now, and the whole person fell into the sofa, tilted his head, and sighed deeply.

Alas~~~~~~~

"I don't understand, how do I plan to make a movie seriously these days, TM is not welcome!"

When Song Zheng heard this, he couldn't help laughing and said: "Why don't you say that there are a few people who really take movies seriously these days?"

No need to give an example, it's all mixed in this circle, who doesn't know who!?

Jia Zhangke, Lou Ye, Zhang Yuan, Guan Hu.

If it is a similar ranking, such a name, you can say a lot of it, these people are the elites of the Chinese film and television industry, but now they can stretch their necks and take a breath on the ground, and most of them are still underground.

Compared to them, Feng Xiaogang is a fart!

"Brother Xiaogang, I thought you were quite strong!?"

That's right, Feng Xiaogang in the past can definitely afford to be indomitable, many people know Feng Xiaogang through Feng's comedy, but few people know what kind of setbacks Feng Xiaogang suffered before putting up the banner of Feng's comedy.

Before filming the first movie "Never Lose My Love", although Feng Xiaogang had already served as the director of "Yanjing People in New York", people only remembered Zheng Xiaolong more in that TV series, and as for Feng Xiaogang, not many people knew.

After the release of "Never Lose My Love", Feng Xiao really became famous just now, but before that, few people knew that he had also filmed several movies and created several scripts, but all of them were killed without exception.

As for how many people were killed, few people knew, and Song Zheng didn't know very well, he only knew that the number of times Feng Xiaogang was killed, if it was someone else, it was estimated that he would be disheartened, and it was wise to change careers.

But Feng Xiaogang was stunned and resisted, not only resisted, but continued to take the thorny road of directing, and married a great beauty like Xu Fan.

To tell the truth, if Song Zheng had been allowed to do the same thing, it is estimated that he would have given up a long time ago, but Feng Xiaogang has such resilience, people persevered, and then succeeded.

I used to be indomitable, but now I can't do it!?

"Brother Xiaogang!You weren't like this before!?"

Feng Xiaogang smiled bitterly, lit a cigarette, and said: "Before, can it be compared with before? In the past, four or five hundred thousand yuan could be tossed out of a movie, but now it will be? 400 million investment, the movie has not yet started, there is a mountain on my head, I can make money again if I lost money before, and now a movie can decide the life and death of a film company, I am indomitable, I can scratch it into a monkey if I fold it once!"

Song Zheng listened, he really didn't know how to answer this, Feng Xiaogang was not wrong at all, now the domestic film market is getting better and better, and capital is also pouring in frantically, which does make the domestic film market seem more and more prosperous, but the drawbacks that come with it also exist.

Some production companies are crazy about piling up stars on the movie lineup for the box office, and the production cost is naturally getting higher and higher, plus in order to compete for those stars, they also give those stars the opportunity to sit on the ground and raise prices, and the actors' salaries are getting higher and higher.

Huayi Brothers invested 400 million yuan in the movie "1942", and according to the current domestic box office sharing ratio, the box office must reach at least 1.3 billion yuan before Huayi Brothers can recover its costs.

But now that the movie has been released for two weeks, and even the box office performance of "Inception" has begun to decline slightly, how long can "1942" last?

Even if there are still foreign cities to count on, how many overseas filmmakers can favor movies with this theme?

Basically, it can be concluded that it is a sure thing that "1942" will lose money.

"What did the Wang brothers say!?"

Feng Xiaogang was stunned, hesitated, and finally shook his head: "No, don't be foolish, how many years of friendship we have, besides, even if you can't get it back at the box office, at least you can still have a good reputation!"

This is true, don't look at the audience not buying "1942", but those film critics have a very high evaluation of this movie, and under the pen of those film critics, "1942" is simply an epic masterpiece.

But the reputation is so good that there is an egg to use!?

The Wang brothers are so difficult that they still expect to listen to other people's praises to live, and Huayi Brothers rely on a good reputation to maintain operations?

Even if it really doesn't say it, the mustard in my heart must exist.

Feng Xiaogang and Song Zheng collaborated on "No Thieves in the World", which made a lot of money at the box office, and participated in "Lao Paoer", which was even more popular at the box office, but the two movies made by Huayi Brothers, "Night Banquet", lost the box office, and even lost the reputation, "1942" is destined to lose money, even if it has a good reputation, what is the use?

This kind of mustard exists, and Feng Xiaogang has plans to make new films in the future, I am afraid that the investment of the Wang brothers and sisters will not be so happy.

It's really come to this point, and the proud Feng Xiaogang definitely can't stand it.

You must know that in the past, the investment in Feng Xiaogang's films, the Wang brothers and brothers have never set an upper limit, when Feng Xiaogang filmed "Big Names", the investment was added again and again.

Song Zheng was filming "Life and Death" at the time, and the reason why the follow-up funds were not in place was because he had to transfer "Big Names" to Feng Xiaogang, forcing Song Zheng to have no choice but to use his house as a mortgage to borrow money to tide over the difficulties.

However, in 30 years in Hedong and 30 years in Hexi, Feng Xiaogang encountered Waterloo in two movies in a row, and I am afraid that the Wang brothers and sisters do not have so much confidence in him.

Even the outside world is now beginning to say that Feng Xiaogang is no longer good, and there is no market for the films made.

But is that really the case?

In Song Zheng's view, Feng Xiaogang is just not good at shooting movies with such big scenes, "Night Banquet" is like this, and "1942" is the same, he is good at shooting the stories of those little people, with the unique Beijing accent he kneaded into the movie, Beijing-style ridicule, and creating a Feng comedy with Feng Xiaogang's personal characteristics, which is what he is good at, and now two movies in a row are not doing well at the box office, just because he has done what he is not good at.

"Zhengzi, tell me, what is the movie "1942"?"

What do you think?

Song Zheng leaned on the back of the sofa, looked at Feng Xiaogang, and said, "You plan to let me tell the truth!?"

"Nonsense! Of course it's true!"

Song Zheng nodded and said: "The story is good, the background selection is no problem, there are a lot of advantages, the words of those film critics are not exactly touting, basically they are still very pertinent, but there are also the same shortcomings, this is inevitable, you can't rub such a big story into a movie of more than two hours, in addition, this time the announcement of Huayi Brothers is collectively brainless!"

Before the movie was released, Huayi Brothers' publicity and distribution were frequent, playing the bitter card for a while, and shouting for the audience to prepare handkerchiefs before entering the cinema.

What is this TM?

When the current audience is all children?

Still haven't seen the world before?

After the movie was released, because the attendance rate was not as expected, he hired a water army to brush up the scores, but after it was exposed, he turned his face and denied people, saying that someone deliberately smeared him.

As for who is smearing, Huayi Brothers did not say it explicitly, but as long as this topic is thrown, naturally some people will lead to Song Zheng, and who makes the New Year stalls the most popular is "1942" and "Inception".

Although Song Zheng was annoyed by this, he didn't want to mix it up, let alone say anything, for Feng Xiaogang's "1942" movie, the box office was not good, which he had expected.

It's not that Song Zheng has a "magic machine", nor is it that Song Zheng can "calculate", it's because Feng Xiaogang shoots this kind of broad and humanistic movie, which is really a little bit hot, which is what people usually call "kung fu".

If you don't have the gold and steel diamonds to shoot this kind of movie, how can you take the "porcelain" work of this kind of movie?

How do you say that?

There is a saying that you can't have both fish and bear's paws. If you want to pursue the ideal box office, you should continue to shoot Feng's comedy, you should shoot "Endless", "No Thieves in the World", and "Mobile Phone" like humor to see the "kind" movies of small people.

Because shooting this kind of movie is Feng Xiaogang's "unique skill", which can not only fully mobilize the genius acting skills of Uncle Ge, a rare contemporary star, but also be good at using the world-famous, Wang Shuo-like "Yanjing ruffian", which makes the majority of movie audiences applaud.

It is a pity that Feng Xiaogang is not willing to be satisfied with the film achievements he has already made, on the one hand, he chooses a heavy theme, Liu Zhenyun's "Reminiscences of 1942", which expands the theme to "people" and praises the tragedy of the tenacious vitality of the nation; on the other hand, he also invited two major international actors, Adrien Brody, who won the Oscar for "The Pianist", and Tim Robbins, who won the Best Actor in Cannes for "Super Player", to join. Even before it was released in China, it was sent to Italy to participate in the Rome International Film Festival. All these actions have already shown that Feng Xiaogang is going to impact according to the internationally influential director this time!

On the one hand, it wants an ideal box office, but discards its true kung fu; on the other hand, it wants a greater reputation, but chooses its own uncontrollable subject matter, and the box office and word-of-mouth "run away" is its end.

This is called: "If the flat pole is not pierced, it has to be smashed at both ends!"

Of course, it doesn't mean that this movie is really useless, after all, since its release, it has been well received, but in terms of box office, it only collects more than 500 million, compared with the production cost of 400 million and more than 30 million publicity expenses, the loss is certain, which is what people often say is not popular.

There are also people on the Internet who analyze the loss of "1942", because Feng Xiaogang released an unpleasant theme and an overly serious theme in a Chinese New Year season, and the audience went to the theater to watch the New Year's file, naturally they were not willing to watch such a sad plot and buy sadness and tears.

But in this regard, Huayi Brothers' response can be described as brain-dead, they actually inexplicably started a scolding war, blaming the lack of box office of the movie, blaming the current young generation for losing their sense of history and heaviness, and only pursuing some impetuous and simple plots. Some people even scolded the Chinese people for forgetting history and culture, and pushed Feng Xiaogang to the forefront of the storm, allowing him to passively join this scolding war.

Song Zheng does not deny that these views have a certain degree of reasonableness, but it is not enough to just put the responsibility of "applauding or not applauding" on the audience.

Because in the same amount of time, the audience who enjoyed the movie was the same group. A good director will use his work to attract the audience and let the audience go into the theater to enjoy his work.

If this cannot be done, it should be the director himself who reflects on it, and just scolding the audience and scolding the national character will not only help, but will make the director himself go to blind arrogance, which is undoubtedly quite unfavorable to the development of his future career.

It took eight years to prepare, and to mobilize years of accumulation as much as possible, the director's movie "1942" did not meet expectations at the box office, and it once again told people: "The ruler is short, the inch is long", which is an uncompromised philosophy of life!

According to Song Zheng's opinion, the most important thing Feng Xiaogang should do is to carry out what he is good at to the end, and continue to shoot comedy movies that people will not forget for a long time, or comedy-like movies, which are beneficial to investors, already beneficial, and beneficial to the audience.