After finally perfecting the advertising design, the next step is the selection process. Pen ~ fun ~ pavilion www.biquge.info

According to the plot, there is a baby actor and a mother player. Originally, it was a pair of parents, but considering that the advertising time was short, the more people there were, the more dazzling it was, so the father was removed. Even the introduction of Chinese babies at the end adopts a different plot setting, rather than a person to introduce it.

"Advertising creativity is not only about the plot and lines, but also about the scenery and characters. For example, the candidate for a mother-child actor, the mother must have a traditional sense of beauty, and the baby should be a little happy, with a bun face and small eyes, or the kind with its own emojis. Hang Yu said.

"What does it mean to bring your own emoji?" Shen Miaofu asked.

"It's a baby with a happy expression. Hang Yu said.

Shen Miaofu thought she was looking for a very cute baby, but Hang Yu's requirements were different from what she imagined. But it's a fun one, and if the baby is happy, it can really be impressive.

Hang Yu looked Shen Miaofu up and down, and Shen Miaofu was embarrassed: "Why are you looking at me?"

"I think you're a good fit to play that mother. Hang Yu said.

"Is there one?" Shen Miaofu was eager to try.

Hang Yu nodded, Shen Miaofu belongs to Li Jiaxin's type of beauty, dressed a little mature, very suitable for playing a young mother.

The mother's actor is easy to choose, but the baby is more difficult, Hang Yu decided to post an announcement on Weibo to audition.

"Jiang Yan Company will shoot a milk powder advertisement, which requires an actor baby, who is required to be healthy, cute and happy, within one and a half years old, and the selected champion baby can get a reward of 100,000 yuan. "Many users of Chinese baby are young mothers with children, and many mothers sent photos of their children to be selected.

It was written by Shen Miaofu, her wording is not bad, the four words of champion baby have aroused the competitive psychology of mothers, not the sense of guilt and shame of letting children work for money, of course, the 100,000 reward is also very attractive.

It happened that Jiangdu University was on summer vacation, and Qiu Xueyan was very interested in the matter of the champion baby, so she joined the judges. There were a total of four judges, namely Hang Yu, Yang, Qiu Xueyan and Shen Miaofu, and there were more than 476,000 babies participating in the audition.

The audition is very simple, just look at the photos, and more than 476,000 photos are forbidden to see. Of course, there are many unqualified auditions, and some babies are two or three years old at a glance and also participate in the audition.

It took three days to screen, and more than 1,800 babies passed the audition.

The second round of screening requires a six-second short video of the baby, and no specific requirements are made, and the parents shoot it themselves. Of course, the parents who entered the second round were very happy, some uploaded the video quickly, and some wanted to shoot better.

The rule is six seconds, but the parents are amateurs, so the timing is not accurate, a few seconds less, more seconds. Some videos show babies laughing, some are asleep, some are parents teasing babies, and some are bathing babies...... Some parents have big hearts, and they don't care if their children's little brother is revealed, Qiu Xueyan and Shen Miaofu feel very interesting when they see it.

Although there were only more than 1,800 babies, the screening took a longer time than the first round, taking five days. The main thing is the time difference between watching videos and watching pictures, and then Hang Yu and a few people are more serious, and finally three hundred and sixty-three babies are screened out.

The third round of screening was more stringent, requiring the selected parents to select a 30-second video. Hang Yu and the four of them no longer chose separately, but got together to discuss, and the four of them watched a video at the same time for review.

"Thousands of selected babies, each one is very cute, I don't know how to choose. Qiu Xueyan said. Babies are all cute, and if you pick out three hundred and sixty-three babies from 470,000 babies, it will naturally not be difficult to see where they go.

"Don't forget what we ask us to be, to be cute and have a joyful expression. Hang Yu said.

Added a condition of expression and joy, it is easier to choose, and the four of them discussed Hang Yu's conclusion. It took them two days to select the last three babies, two boys and one girl, both of whom had chubby cheeks and were quite happy. And the baby girl is very cute and cute, really cute, although there is no sense of joy and it is also selected.

The last three are really difficult to choose, the championship, and inform parents to take their children to an advertising photography studio for an interview.

Jiang Yan's company had already contacted the advertising and photography company, and also prepared costumes and props, and Shen Miaofu practiced with a pillow for several days. On the day of the interview, Shen Miaofu put on a plain-colored cheongsam, her hair was pulled up and a strand of green silk looked mature and gentle, and the set was a Republic of China house.

The photographer praised Shen Miaofu again and again, saying that she was very temperamental, and asked her if she would like to become a professional model. Of course, Shen Miaofu refused, although she wanted to be in the limelight, she didn't want to be in the limelight as a profession, similar to Hang Yu's idea.

Three pairs of parents also came with their children, taking care of the children on the side, and Yang chatted with them.

It can be seen that they are very happy to be in the top three, and they also want to compete for this champion baby. The three pairs of parents are not bad and belong to well-off families, but they are also quite enthusiastic about the 100,000 champion reward.

"Manager Yang, are you going to be on TV when you shoot commercials, which station?" asked Yu Rong, she is twenty-six years old this year, and her child is more than one and two months old, and she is the mother of the particularly cute pink baby girl.

"Jiangsu Station, it's set at 8:40 p.m., and you can see it then. Yang said.

"On TV, this kid is famous. Another mother said.

At the thought of their child going to be on TV, the three pairs of parents were very expectant and nervous, with smiles on their faces.

Yang also smiled, thinking that he would just shoot an advertisement, it would not be so easy to become famous. On the contrary, on Weibo, when the time comes, the champion baby and advertising video will be announced, and it may be very famous.

Shen Miaofu was afraid that the baby would not be able to stand the smell of perfume, not only did she not spray perfume, but also appeared with light makeup. She doesn't wear much makeup, she is naturally fair-skinned, and her face is photogenic, so the photographer is very satisfied with her.

After getting ready, Shen Miaofu took turns holding the three babies to audition, and each time she had to toss for most of the day.

"Hang Yu, I'll go back to work first, you watch here. Yang watched from the side for half an hour, a little impatient.

"Good. Hang Yu nodded.

Qiu Xueyan came here purely out of curiosity to see how to shoot commercials.

Filming an advertisement is not a matter of one or two days, three pairs of parents came from afar, and Hang Yu booked a VIP room for them. was busy until the next day, and Hang Yu finally selected the most photogenic champion baby, which was the pink baby girl.

Originally, Hang Yu wanted to choose an emoji, but after he was really on camera, he found that the two happy baby boys were not in harmony with the environment. Their setting was an elegant Republic of China house, and the happy baby was too abrupt with this elegant environment, so the decision was changed at the last minute.

Yang, Qiu Xueyan and Shen Miaofu also thought so, and even the photographer suggested that they choose this baby girl.

"Miss Yu, congratulations on your daughter becoming a champion baby. Yang personally presented the award to Yurong's mother and son, and gave her a customized crystal trophy and 100,000 yuan in cash.

"Thank you. Yu Rong smiled very happily, the champion baby is not only a recognition of her daughter, but also a very gratifying reward. After all, it is more than 470,000 babies who stand out, and the gold content is still very high, Yu Rong kissed her daughter, full of pride.

The other two pairs of parents did not come in vain, and awarded the second and third place trophies respectively, but there was no cash prize, only a senior member of China Baby and a set of Dutch famous milk powder, and the two pairs of parents were also very happy.

After the selection of the champion baby, Jiang Yan released the results on Weibo, which was congratulated and envied by many people.

Yu Rong also expressed her thoughts on Weibo, originally she only had a dozen fans, but after this incident, the number of fans soared to 130,000 in an instant, and most of them went for her cute champion baby.

In the next period, Yu Rong's husband returned to Jiangxi Province to work, and she accompanied her daughter to shoot commercials.