"Xiao Wu, why didn't your brand open a booth here?" Zhang Mulin and Wu Bin said suddenly when they were at the department store exhibition. The main purpose of his trip is actually to attract investment.

At present, the brand of Tmall supermarket, the number of goods is still too small, it is rare to have such a large-scale event this time, he also wants to see what Tmall supermarket lacks, there are those good brands that he has not yet discovered.

Zhang Mulin still likes Wu Bin's own brand Lijie very much. He bought some products on sale and took a look, compared them with other similar brands, and the quality was very good. This kind of brand with good quality and high sales, of course, he likes it very much.

"As far as my size is concerned, let's wait, now the focus of our company is to do a good job in Tmall supermarket. This time, in fact, I also want to find some better manufacturers, before looking for manufacturers is a lot of trouble, this time is a good opportunity, all over the world brand manufacturers are together. Wu Bin said with a smile, in fact, if you spend a little money in this exhibition hall, you can come in, but there is no need for Wu Bin at present, the whole brand has not yet risen, but there is still a Tmall point in a Tmall supermarket. The Tmall store has only been profitable and profitable, and Tmall Supermarket can still make some money now, just on this basis, Wu Bin doesn't want to come out and be embarrassed, wait and so on.

"Well, I really want to find something of better quality, the quality of your things is very good, and the point is that they sell very well. There don't happen to be any other businesses right now, so you can tell me some secrets about how you did it. Zhang Mulin said with a smile, every day in the category group, he can also joke with most of the merchants, make trouble, and the merchants he is currently working with are still very pleasant, of course, it may also be partly due to the fact that the current Tmall supermarket category is not too busy with work, and when it is particularly busy, it should not be like this.

"Actually, there is no secret, it's just that Zhang Rui is more serious about their daily work. Every day, we should focus on how to drain traffic, how to improve conversion, and how to improve customer orders. I think about this every day, and they are also very strong in execution, not lazy, if they reach these points, there should be few people who can't do it well. ”

Wu Bin and Zhang Mulin briefly talked about their thoughts. But he didn't say much, and after Zhang Mulin saw a better brand, he went directly to negotiate.

Learn about the brand with the staff, understand the quality, understand the price, learn more about it in all directions, and finally explain your identity and whether you have any ideas to do Tmall supermarket.

However, no merchant knows the platform of Tmall Supermarket, no way, the current volume of Tmall Supermarket is so low, the sense of presence is too weak, and there are more people who know Tmall Jingdong.

Even Zhang Mulin took the initiative to say, "You can try to enter the platform of Tmall Supermarket, as long as the docking operators you are looking for are not lazy, they will definitely be able to make a certain amount." ”

It's just that if you say this, you will listen to it over there, and say that you will consider it, which is not the same as not being interested.

Zhang Mulin is so angry.

"Don't be angry, it's normal, these traditional enterprises that have been working offline for so long, it's normal for a salesman to drive hundreds of thousands of efficiency, you let them settle in Tmall supermarket is only hundreds of thousands, and the deduction points will be 30 points, of course they are not happy, but they will regret it when they decide in the future, and there will be a time to ask for various ways to enter the cat supermarket. Wu Bin said comfortingly.

And this prediction is not wrong, the development speed of Tmall supermarket can really be described as fast. In the initial stage of these two years, the standard of investment promotion is still very low, as long as it is a brand and there is no problem with all the procedures, then you can come in. But in 2016, in just three years, there were a lot of brands lining up to enter Tmall Supermarket. At that time, Tmall Supermarket picks fat and thin, only selects top brands, or brands with a particularly good quality reputation can settle in, and other brands, you don't have to think about it, of course, some people go to special channels to make exceptions.

"Boss Wu, otherwise, I don't want to talk to them, I'm tired, let's go and see it later, there is a good brand, you act as a direct agent, and then your company will do their brand operation, and I can rest assured of your family's operational strength." Zhang Mulin finally said that this is no way, in fact, Xiao Er's favorite is to cooperate with the brand, because the brand has a lot of considerations not for profit, but for the market, many times, in order to expand market share, they are willing to sacrifice interests, or invest money.

Dealers are different, their main consideration is profit. For example, Wu Bin, during this time, 3M and Miaojie did not cooperate with Tmall Supermarket to do price reduction promotions.

Li Xiaoxiao also told him directly that the boss would not let her do it, and if she did it, she would be fined. So?

Black-hearted capitalist, Zhang Mulin actually wanted to talk about some good brands at the beginning, and directly let them do Tmall Supermarket, the idea is good, but the reality is cruel, rather than letting other dealers do it, Wu Bin should be better, at least the previous operational results are there.

"Of course, this is possible, but it also has to be willing by other brands. There is a second one, there are a lot of brands you like, I'm just a small company, and I can't do so many brands at present, and there are not enough people. Wu Bin said with a wry smile that after more than an hour, Zhang Mulin communicated with 9 brands about entering Tmall Supermarket. If Wu Bin is the agent, how much money will have to be taken out every month to press the goods. And some of these brands, the price is too high, at least more than double the average price of the current Tmall supermarket category goods, what amount can be sold at this price?

It's just that he knows that Wu Bin just wants to be an online channel for Tmall Supermarket, "Wait a minute, I'll reply to you later." "Haven't all your information been filled in in our company's real visitor information, these two days are a bit busy, after I go back, I will send you a quote." "We're not going to do this for the time being. ”

Or there is one that can give the price, but that price... After the platform deduction points are removed, there is almost zero gross profit.

Not to mention the backlog of large sums of money, and he can't make any money, is Wu Binren stupid and has a lot of money?

Obviously, Wu Bin does not meet these two conditions.

Wu Bin could only complain in his heart. "You love to ignore me today, and tomorrow I will see how to squeeze you. "Because I remember that almost all of these brands have entered Tmall Supermarket behind them.

At this time, Zhang Rui also came over. "It's a rare opportunity to be together, you can ask Brother Lin how the follow-up cat super our category is planned. We can also keep up with the pace of category development and not fall behind. ”

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