048: Market winter
The Gregorian New Year passed without gongs and drums, but with heavy makeup.
At the beginning of the new year, at the suggestion of Zhao Tian, ZT officially established the ETC department, that is, the electronic technology center, to be responsible for the current supply to BYD. The new site was newly named 'Base 1'.
As for the ETC department, Zhao Tian did not plan to develop it into an electronic component factory, that is, the kind that can produce and sell, first of all, he does not have that kind of technology, besides, professional things to find professional people, nothing more than a slight increase in cost, but at least more time to do more things.
Zhao Tian also has a new plan in his heart, as for the electronics factory that can cooperate with the ETC department, it must at least meet certain standards, and the biggest criterion is integrity. This is also what Zhao Tian thinks in his heart, the establishment of a business integrity organization in the future, so that people have no worries when buying, of course, this is all a later story.
Taking advantage of the fact that he still had some funds in his hand, Li Minghao discussed with Zhao Tian and wanted to use the money to continue to build the vacant land of the 'No. 1 base' into a factory, after all, a large piece of land is always left blank, which makes people feel a little awkward.
After consideration, Zhao Tian still did not agree. First of all, Zhao Tian is not sure how much time he has to use to meet the most basic requirements, and furthermore, the construction of a new plant may not necessarily match the future needs.
As the Lunar New Year draws closer, ZT has entered the joyful harvest time of the year: settlement.
The appearance modification business and gold spraying business have a total turnover of 150 million in half a year. These have a lot to do with Li Minghao's tireless work on weekdays, although this value is a little different from what Li Minghao expected at the beginning, but it is still gratifying. Coupled with the 160 million collected from BYD, leaving aside the usual cost operation and loan repayment, the final profit is rated at 170 million.
When Zhao Tian held the final financial plan, he looked at every eye-catching amount on it, and he couldn't say what he felt in his heart. At the beginning, he was just a persistent teenager, and he only wanted to build the car he had promised, but he didn't expect to be able to harvest today's heaviness.
For Li Minghao, he started as a foreign trader and experienced the hottest period of foreign trade, so he made a fortune quickly, but after the golden period of foreign trade, although the company is also profitable, but in terms of the entire industry, it has been in a certain bottleneck period. Then he invested in Zhao Tian with almost all his might, which can be regarded as a big gamble, and now it seems that this bet has made a steady profit, not to mention that it is just the beginning.
170 million, according to the original sharing regulations, leaving 30 million as the company's working capital, Zhao Tianfen's more than 80 million, Li Minghao less than 50 million. Among them, Zhao Tian repeatedly insisted on splitting the account, but was rejected by Li Minghao. Li Minghao knows that no matter how hard he works, no matter how much credit he has to ZT, it is irreplaceable. And Zhao Tian's role, needless to say, the company can do without anyone, but without Zhao Tian, all the future is illusory.
To put it bluntly, Zhao Tian is the future.
This is also a point that Li Minghao sees very clearly, so no matter how much effort he puts in and how much heart he bears, he can still weigh it very clearly in his heart.
There are many hard-working people on the road to their dreams, but no matter how much effort there is, how can we know where the other side of the dream is?
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With the sound of the New Year's rumbling blessings, the earth is rejuvenated, and all walks of life are like buds after the spring rain, eager to meet new challenges.
BMW's new car launch event came as scheduled, and the new model was named M1 in the same style.
The M1 model maintains BMW's usual steed front face style, the streamlined shape of the whole car is biased towards a coupe but slightly more spacious, and the body length is only 20 centimeters shorter than that of mid-to-high-end cars, which means that it has more room for operation.
The other features of the new car are similar to ordinary civilian cars, and there are not too many conspicuous places. However, in terms of power, it is as announced at the launch conference of the new car, with a displacement of 1.6T, a maximum horsepower of 240Ps, and more importantly, this time the measured fuel consumption data was announced: the fuel consumption of the new car is 6.2L per 100 kilometers.
When this data was released, many car dealers who went to inquire were already ready to move.
When the final sales price was announced, the scene of the press conference was like the collapse of a mountain, which was extremely sensational.
The standard price is set at 109,800 to 169,800.
Including all domestic automobile companies, the world's car companies with market share in China are all shocked and moved.
The storm is coming!
At the BMW press conference, orders from dealers from all over the world flew away like snowflakes, and even more, they were afraid that they would not be able to grab the orders.
It's a storm!
Originally, all domestic car brands in China only accounted for less than one-third of the huge Huaxia automobile market, and almost all of them were low-end model markets, including joint venture domestic cars.
BMW's move is bound to reduce the already small share of domestic cars.
The CEOs of several more powerful car companies in China felt that winter was coming again after seeing BMW announce the price.
BYD headquarters, Wang Fufu's office, many executives and Wang Fufu are silent, the office atmosphere is depressing, and the price range of BMW's new cars is in line with the dynasty models they are now focusing on in the market, or even lower, which will definitely have a big impact on sales.
Although the new four beauties have begun to officially put into production, they will also be launched soon. But Wang Fufu understands that sports car models are the choice of niche consumers, and building this kind of car is more than to earn a breath in China's mid-to-high-end cars. And low-end cars are the foundation of all profits. After all, the people are thicker than the sky, and the people are greater than the water.
The headquarters of Great Wall Motors, the office of the boss was gloomy.
At Chery Automobile's headquarters, the conference room was dim.
At the headquarters of Geely Automobile, Li Fufu was at a loss.
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A month later, all major domestic automakers counted the sales statistics for the first month after the New Year.
BYD's sales decreased by 23% year-on-year;
Geely's sales decreased by 17% year-on-year;
Chery's sales decreased by 16% year-on-year;
Great Wall sales decreased by 10% year-on-year. Great Wall's sales are slightly optimistic, because in recent years, Great Wall has mainly focused on city-class SUV models in the market, and because of the model, it has not suffered much.
As soon as the data of many companies came out, the major leaders were even more worried. Because it was the first month, the impact was not too drastic, and once BMW's new car was sought after in the market, the consequences were unimaginable.