Chapter 488: Acquisition of Jingxi Mall

After explaining the development strategy of Guanghui Film and Television to He Ling, Jiang Hui shifted his attention to other enterprises.

"Mr. Jiang, there is an e-commerce company that is looking for investment everywhere recently, and I met with their founder last week, and I feel okay. This is their company's information, can you take a look first?", Guan Weidong and Shi Liang came to Jiang Hui's office together.

Guan Weidong is now the executive vice president of Korn Ferry Investment, and Shi Liang is the deputy general manager. Usually Jiang Hui is not in the company, and Guan Weidong is generally responsible for the daily affairs of the company.

Of course, when it comes to major investment projects, it is definitely necessary to report to Jiang Hui first.

"Jingxi Multimedia?", Jiang Hui was stunned for a moment when he saw the cover of the information, this is the predecessor of Jingxi Mall, and in later generations it is an e-commerce company second only to Ali Baba.

This company can also be regarded as having a long history in the Celestial Empire Internet Company.

On June 18, 1998, Mr. Liu Qiangxi started a business in Zhongguancun and established Jingxi Company. In June 2001, BWI became the most influential agent in the field of optical and magnetic products, and its sales volume and influence are second to none in the industry.

In January 2004, Jingxi opened up an experimental field for entrepreneurship in the field of e-commerce, and the Jingxi Multimedia Network was officially opened, and a new domain name was launched.

In November 2005, the daily order processing volume of Jingxi Multimedia Network exceeded 500 steadily.

Originally, BWI only started raising funds in 2007, and its first financing received $10 million in today's capital. Although it has not been announced how many shares the capital has acquired today after the initial financing, it is speculated from the later situation that it is roughly valued at $50 million and gets about 20% of the shares.

In this life, the speed of Internet development in the Celestial Empire has reached the original level of 2008, and some fields have even reached the level after 2010. In this environment, BWI Multimedia also launched its own financing plan early.

"Yes, this company has made a name for itself in the sale of electronic products. The founder, Liu Qiangxi, graduated from the National People's Congress next to the Imperial Capital University of Technology, and is a very talented and thoughtful person", Guan Weidong saw that Jiang Hui was a little distracted, so he began to introduce the situation in Jingxi.

Liu Qiangxi is indeed a legend, and he can be regarded as an Internet celebrity-level entrepreneur in later generations. Especially after he married a milk tea sister who was so much younger than himself, he made headlines from time to time.

In 1974, Liu Qiangxi was born in a small rural village in Pujiang Province, his family was poor, his parents made a living by sailing boats, and put him at his grandmother's house since he was a child.

In 1992, Liu Qiangxi was admitted to the National People's Congress, sewed the 500 yuan of living expenses collected by his relatives into his underwear, and decided to start living independently and no longer ask for a penny from his family. Since my freshman year, I have frequently participated in many part-time jobs.

In 1993, Liu Qiangxi, a sophomore, became obsessed with computer programming, and in order to learn programming, he often slept in the computer room until the morning before going to class. Liu Qiangxi, who learned to program, compiled a set of power management systems for the government departments in his hometown and a catering management system for fast food restaurants in Shenshi, making a lot of extra money.

Since the beginning of his junior year, Liu Qiangdong has worked harder to do part-time jobs and programming in his spare time, and soon, Liu Qiangdong bought himself a "big brother" and spent more than 20,000 yuan to buy the "first student computer of the National People's Congress".

Relying on some of the funds he had accumulated and borrowed a lot of money from his parents and relatives, he used 200,000 yuan in cash to buy a restaurant near the school in his senior year and started the dream of a "restaurant chain".

However, two months later, there was a problem in the restaurant: because of his decentralization, the purchasing master would buy high-priced ingredients in exchange for more discounts, and the front desk and the chef quietly did not write a reconciliation list, and they were greedy for money. In the end, Liu Qiangxi closed the restaurant, with a total loss of more than 200,000 yuan.

After graduation, Liu Qiangxi worked in a foreign-funded enterprise for two years, successively serving as computer manager, business manager, logistics supervisor and other positions.

In 1998, Liu Qiangxi rushed to Zhongguancun with 12,000 yuan of savings and rented a small counter to sell recorders and CDs. The counter is called "Jingxi Multimedia", which is the predecessor of "Jingxi Mall".

"How many shares does he want to sell?".

"Huh?".

"How many shares of Jingxi is Liu Qiangxi going to sell?".

"Mr. Jiang, have you decided to invest?"

"Yes".

"You haven't asked about the valuation of BWI yet."

"At most, it's two or three hundred million, which is not high, and what I focus on is how many shares we can get."

"When I talked to Liu Qiangxi last week, he wanted to sell 10 points of shares at a valuation of 200 million. But this is just his offer, if I want to say that the current valuation of Jingxi is about 100 million."

"Valuation is not the key, the focus is on how many shares he is ready to sell, and this should be talked about."

"I understand, but his offer is only ten points, and it is estimated that it will be difficult to fully acquire."

"You don't have to buy it completely, but at least there must be three or four percent. If he is worried that he will sell too many shares and affect his control of the company in the future, we can leave him half of the voting rights that we have acquired."

"If that's the case, I think there's a play. If it doesn't work, I'll threaten us to support another company to compete with him."

"Well, the red dates should be prepared, and the sticks should also be prepared."

……

At the same time, BWI Multimedia.

"Mr. Liu, in the past month, no VC has been willing to accept our valuation of 200 million, are we going to drop it a little?"

"Xiao Zhang, although we in Jingxi are in need of financial support now, we don't need poisonous funds. I hope that the VC we find is one that recognizes the development model and prospects of our enterprise."

"In fact, these VCs are willing to bid, which means that they are still optimistic about us."

"It's different, there is a gap between being optimistic and being optimistic. Some VCs just want to throw some money and see if they can make a profit, but I want to find an organization that is willing to support BWI for a long time."

"Glorious Investment, who will meet tomorrow, seems to be quite interested in us, and their vice president has personally met us twice."

"Korn Ferry Investment is a good choice, but it also depends on their sincerity. If Korn Ferry Group is willing to give publicity support, we can make appropriate concessions."

"Korn Ferry Group's influence on the Internet is so strong that if they help us promote it, I think the size of BWI could at least double this year, no, quadruple."

……

Although Jiang Hui attaches great importance to this acquisition, in order not to let Liu Qiangxi see the strong willingness of Korn Ferry Investment to acquire, Jiang Hui is still not ready to attend the second round of negotiations between Korn Ferry Investment and Jingxi.

When buying and selling, the more you let the other party feel that you have a strong willingness to buy and sell, the easier it is to suffer.

(End of chapter)