Although the Spring Festival is about to pass, the unique Spring Festival of the Celestial Empire is still in full swing, and the activities of "looking for the most beautiful TA" jointly promoted by Guanghui Film and Television and Guanghui Weibo have also achieved phased results.

Several major state media outlets in the Celestial Empire praised the event.

Jiang Hui had also boarded the plane back to China in Yang Yan's slightly resentful eyes.

It seems that the matter of the special plane will be included in the agenda as soon as possible.

"Liao Yun, you notify the main personnel of Guanghui Film and Television to come over for a meeting", on the first day he came to the company in the imperial capital, as soon as he entered the office, Jiang Hui began to enter the working state.

Although He Ling is in charge of Guanghui Film and Television, when it comes to official business, Jiang Hui generally does not go directly to the horse himself, but goes to the secretary to inform him normally.

There is also a reason why I have to have a meeting with the people of Guanghui Film and Television as soon as I return to the company.

To tell the truth, Jiang Hui was a person who cared about cars in his previous life, but even so, Jiang Hui was constantly reported in the news about the state of the local tyrant who bought the Land Rover - he directly carried the sack with the money to the auto show to buy it, and only then did he know about the Land Rover.

And Jiang Hui really has an intuitive understanding of Land Rover, and that is also through a TV series, that is, "Snail House".

This TV series confronts the current hot topics in society, reflecting the twists and turns experienced by ordinary people in urban life in the context of soaring housing prices.

Originally, the show premiered on July 27, 2009 on Shanghai TV, and it took only four days to hit a record high in ratings, and the hot topics involved in the play strongly resonated with the public.

And what impressed Jiang Hui even more was Land Rover's classic implantation in this TV series.

In Jiang Hui's view, if you want to talk about the classic confession implantation, Land Rover's implantation in "Snail House" should be among the top three.

In 2009, the audience was divided into two factions by this TV series, and the young men who had no experience in the world let their girlfriends separate from Land Rover.

Male compatriots who have already made small achievements regard "holding the steering wheel of the Land Rover with their left hand and touching the thigh of the female college student with their right hand" as a sign of success.

After this drama, the scenery of Land Rover is the same for the time being, and many people chose to buy a Land Rover with 2 million in their hands at that time, but did not buy a house.

When you see a Land Rover on the street, you have to point it, and the Land Rover at that time was definitely a female college student killer.

Of course, in ten years, those owners who spent 200 yuan to buy a Land Rover instead of buying a house will not regret it, and Jiang Hui will not know.

But if you think about it in detail, Land Rover started from the hands of Ah San after "Snail House" and completed the turnaround in the Celestial Empire.

It can be said that the Range Rover and the Land Rover Evoque have completely helped Land Rover turn a profit.

Especially the high-end Range Rover, with its high-rise sitting posture and delicate tuning of the hanging, seems to have separated the driver from the red dust on the ground.

When driving in the city, all you see is the roof of a car, which occasionally gives people the illusion of an emperor patrolling.

Due to Land Rover's rapid sales performance after "Snail House", the LANDROVER logo has become the first choice of high-end SUV consumers in the Celestial Empire.

Slowly, when there were more and more opportunities to see Land Rover on the street, Land Rover almost became the endorsement brand of luxury off-road vehicles in the Celestial Empire market.

Even when driving and merging, there will be cars that automatically give way - away from luxury cars and drinking trucks, and there are female drivers.

The old driver's advice is still very reasonable.

Although Jiang Hui found that Land Rover was already difficult to attract female college students to your car at the school gate.

But more and more fathers are seen getting off the Land Rover taking their children to eat, dogs taking their mothers to hospitals, and mothers driving to buy groceries.

Land Rover has also completed its transformation in the Celestial Empire, from a luxury brand with high and low levels to the king of luxury off-road vehicles that is accepted and recognized by more consumers.

In this life, Land Rover is in the hands of Guanghui Group, and Jiang Hui must make this process more dazzling, more shocking, and more attractive to consumers.

At the same time, the first thing Jiang Hui had to do was to let the TV series "Snail House" arrive in advance.

"I said Boss Jiang, why do you come to us as soon as you come back", He Ling said in a mocking tone when he brought Wang Lu and several other core personnel of Glorious Film and Television to Jiang Hui's office.

Jiang Hui was with Bai Xue last night, and I don't know if He Ling's ridicule meant something else.

"Glorious Film and Television, as the leader of the private film and television enterprises in the Celestial Empire, what do I want to promote, I don't want you to find anyone", Jiang Hui got up with a smile and said.

"In terms of propaganda ability, we don't dare to compare with Guanghui Weibo," Wang Lu interjected.

Wang Lu's words are not wrong, Guanghui Weibo, as the website with the largest traffic in the Celestial Empire, has a very special position in the field of publicity.

"That's different, the ruler is longer, the inch is shorter. What I want to promote this time, I want to find you the most appropriate."

"I'm very curious about what else is the most appropriate to have to be handled by Glorious Film and Television, it won't be which girl you want to support", He Ling said with a smile.

Last year, Jiang Hui strongly supported Zhang Mingzhu to play an important role in "2012", but it caused a lot of criticism.

Especially in the circle, although the film has not yet been released, everyone's attention has been shifted.

Zhang Mingzhu, a beauty in the circle, has never had any scandals, and she can be regarded as a typical example of self-cleanliness.

It is precisely because of self-cleanliness that it is too difficult to be popular.

And when a good character falls on her head from the sky, no matter what the real reason is.

Everyone will think: Oh, it turns out that you Zhang Mingzhu are also mortals, and you used to be so cold just because you wanted to catch the golden beetle.

As the general manager of Guanghui Film and Television, He Ling naturally knows the actual relationship between Jiang Hui and Zhang Mingzhu best, and has also heard all kinds of scandals.

So he began to ridicule Jiang Hui.

"Hehe, you guessed it right, I really have someone I want to support", Jiang Hui said with a wicked smile.

Hearing this, He Ling's face changed, but it returned to normal in a few seconds.

It is estimated that Jiang Hui should have something else to say.

"Which girl, say it and take a look, as long as there are some famous beauties in the entertainment industry, I basically know everything", these words came out of He Ling's mouth, Jiang Hui always felt a little incongruous.

"Last year, there was a popular book on the market that sold very well, called "Snail House", I don't know if any of you have read it?", Jiang Hui did not take He Ling's words.

Although "Snail House" is really familiar to people as a TV series, in fact, it first met with you in the form of a long form last year.

"Mr. Jiang, you're talking about "Snail House" published last year in Jiujiu, right? It doesn't seem to sell very well", Director Zhao, who came with He Ling, took Jiang Hui's words with a little doubt.

"Ha, these days, the standard of bestsellers can't be compared with before", Jiang Hui defended himself a little embarrassed.

(End of chapter)