In fact, the company has started from home furnishings to home textiles and snacks at the back.

The entire company's business scope has been expanding.

It's just that the previous steps are very fast, and Wu Bin is also worried that the steps are too big and will hit the egg, so the stage of rapid expansion will slow down.

It has been growing slowly until now. Now, the overall company market has actually tended to grow slowly, and if you want to make another breakthrough, you must continue to expand.

Guarding your old place, the end result is likely to be to compete with yourself.

After all, where are the resources of the big categories, there are so many, even if the company has done a lot of small categories, but it is impossible for Xiao Er to concentrate most of the resources into one, and even if Xiao Er really has nothing, it will be reported by some people with bad intentions, and then it will be a bunch of bad things.

So instead of doing this, it's better to expand into other categories and compete with others.

Starting from scratch in other categories will not be bad.

"What brands do you want to make?" Wu Bin asked Jin Fei'er at this time, Wu Bin didn't understand cosmetics at all, but since it was so profitable, why not do it.

"Hey, hey, like Dior, Givenchy, Yves Saint Laurent, Tom Ford, etc..."

Jin Fei'er said it over and over again, and Wu Bin seemed to be able to see the continuous glow in her eyes.

At the same time, Zhang Rui, who wears makeup on weekdays, also had a smile on her face after hearing what Jin Feier said.

"It would be nice if I really represented these brands, and they would definitely sell well... Zhang Rui also said.

As for Zhu Wenhong, he looked confused, he had heard of the brand Dior, as for the latter ones, he didn't know at all, so if he didn't know, he would search for it.

As soon as the mobile phone searched, Zhu Wenhong was startled when she saw the results.

", rob money, lipstick is four or five hundred all the time, what is this made of. Zhu Wenhong said in surprise.

"But their lipstick is really good...", it's time for Zhang Rui and Jin Fei'er to popularize the knowledge of these brands' main promotions one by one.

But after talking about it for a long time, Zhu Wenhong was not interested in these things.

Wu Bin also searched for cosmetics during this time, of course, the focus was on the small categories under the big category of cosmetics.

Jin Feier said that those brands, if they can be agents, of course, it is good, although the financial pressure will not be small, but if these brands can be agents, it will directly raise the level of other brands in the company. Now the rest of the company's brands have a joint brand page.

At that time, if these international brands really come over, the entrance map on the details page will definitely focus on these international brands. In this way, it can definitely increase page traffic clicks, and at the same time, the conversion rate should also be improved.

However, if this kind of international brand was before today's news financing, Wu Bin would definitely not dare to think about it, but now it is time to think about it, and to obtain agency qualifications, he should be able to give it a try.

But even if Wu Bin really plans to do it, since the profit of cosmetics is so high, Wu Bin can't just think about the model of working for others.

If you can earn it yourself, why give it to someone else. Besides, the company already has so many independent brands that it doesn't mind having one more cosmetics.

Lipstick, perfume and so on, it seems that the middle and high-end consumer groups are more aware of the brand, what about those cosmetics tools?

Consumers also recognize the brand? Regarding this, you can directly search the Tmall platform and know the sales ranking of small categories of goods.

Take a look at the products on the first page, or how many of the top 20 are big brands and how many are small brands.

If the big brand occupies an absolute advantage, it can almost be concluded that this small category has high brand requirements, and if it is only half of each, or even the big brand is still at a disadvantage, then this category can actually be tried as a breakthrough.

However, even if you really want to make cosmetics, you must have real professional cosmetics practitioners in the company.

Otherwise, a group of amateurs will talk about cosmetics agents and go to the OEM factory, and they will probably be killed by the time.

"Boss, what do you think?" After being said by Zhang Rui and Jin Fei'er for a long time, Zhu Wenhong could only think of Wu Bin, hoping that their attention could earn Wu Bin's piece.

And for such a long time, Wu Bin has not spoken, as the helmsman of the company, Wu Bin's decision is the key.

"Do you want to do it?" Wu Bin said rhetorically.

Zhang Rui and Jin Feier nodded at the same time, if these brands are made, it will be convenient to buy cosmetics in the future, and it will be much cheaper... As for Zhu Wenhong, she shook her head at first.

"Your daughter-in-law doesn't need cosmetics, does she?" Zhang Rui muttered quietly. Then Zhu Wenhong quickly changed from shaking her head to nodding.

"Do, do, want to do. At this time, Zhu Wenhong suddenly remembered, it seems that his daughter-in-law also uses cosmetics every day, if this is sold by his own company, it will definitely be much more convenient to buy cosmetics in the future, of course, it is much cheaper, and the money saved is not equivalent to increasing the income level in disguise.

Well, one by one, they are all from their own personal point of view, not from the general direction of the company's development.

Of course, this doesn't matter, after all, the final decision for this kind of thing is still up to Wu Bin, and they are actually more about making suggestions.

After all, Wu Bin's ideas alone are limited, and only after there are more people and discuss with each other, Wu Bin can have more ideas.

"Okay, then after you go back, contact your circle of friends, find out if there are any professional cosmetics practitioners, listen clearly, I want a professional, and then sort out a list of these people's employment information, if appropriate, then dig, salary is not a problem." Wu Bin said with a smile.

Salary is indeed not a problem, since you are ready to start a large category, if the market of this category is done, it is the same as leisure food or daily necessities, and a professional can bring economic benefits, which is likely to save millions or even millions a year. At the same time, it can also save a lot of time and make the company's steps less detours.

So, wages are really not an issue, and it's clear that the salaries of those professionals are nowhere near as much as the money saved.

"Really. Jin Fei'er's eyes widened and she asked in disbelief.

"Hurry up and find someone, whether you can do it or not, the focus is to see if you can find someone. ”

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