Chapter 429: Glorious Film and Television Enters the United States

On September 11, 1928, General Motors piloted The Queen's Messenger in New York. This is the world's first TV series in the preliminary sense, marking the birth of a completely new genre of drama in human history.

In the 1930s, the two major broadcasting giants, NBC and CBS, made a lot of useful experiments, experimenting with productions, mostly based on Broadway plays and classics, and setting up their own television stations.

On April 30, 1939, NBC made it public on television, marking the official broadcast of television in the United States.

After years of prosperity, American dramas are now generally divided into three genres: soap operas, sitcoms, and melodramas. Some episodes have both of them, or even staggered three.

Commercial television in the United States has a broadcast season from mid-September to late April of the following year, during which the weather is colder and people generally go out less, so the start-up rate and viewership of TV naturally increase significantly. Every year around December, due to the arrival of Christmas and other festivals, most of the episodes will be off the air for a "winter break". As a result, most regular episodes are around 22-25 episodes long.

But this practice is gradually changing, with more new dramas premiering in non-airing seasons, and the number of episodes in a season getting shorter, with some episodic series having around 12 episodes.

It's already October, and it stands to reason that planning has only started now, and I have already missed this year's broadcast season. However, this is not a good thing for Glorious Film and Television. After all, as a brand-new outsider, it is difficult for the American dramas produced by Guanghui Film and Television to get a good time slot in the peak season on the TV station before the results of the shot. After staggering this peak, there will be more options.

Considering that American television attaches great importance to ratings, especially the four major public television networks, a TV series with low ratings cannot survive, as long as it cannot attract the attention of the audience, then no matter where the plot of the show goes, the TV station will cut it in half mercilessly. So Jiang Hui really thought about it when he was thinking about which drama to launch.

Originally, Jiang Hui considered whether to take out "House of Cards", but this is a big hit film that has been filmed for five seasons, and even the speech of the leader of the Celestial Empire visiting the United States has been used as an example. However, thinking that the influence of Guanghui Film and Television in the United States is still relatively low, and it is easy to be hatted by people when making this kind of political film, Jiang Hui temporarily pressed this idea.

After thinking about it, Jiang Hui thought of "Breaking Bad", a classic American drama that was only launched in 2008 and ended in 2013.

"Breaking Bad" is a typical American drama, with the characteristics of American dramas full of imagination and conflict, and also has the characteristics of a heroic character who creates difficulties for him to solve, and promotes the character image who dares to challenge the system and break through the status quo.

These characteristics are completely different from Japanese dramas, Korean dramas, and Hong Kong dramas. Most Japanese dramas promote the power and preciousness of the human spirit. Generally, a person or a family encounters problems one by one, so that they can overcome them in self-improvement and self-breakthrough to achieve the sublimation of human beauty. Korean dramas, on the other hand, are delicate, exaggerated, and simplistic in expressing love, and are generally in the form of love triangles, comedy, or bitterness, which have obvious social and moral criticism functions. As for Hong Kong dramas, they are good at showing the life circle of small people in the market, pay more attention to the description of family atmosphere, and like to use family ethics and social ethics such as love and hatred as the theme of performance.

"I'm going to shoot a crime-themed TV series, which is very restrictive to shoot in the Celestial Empire, and it's difficult to broadcast on TV, so I just want to enter the American market," Jiang said.

"Crime? It's not a good shot. Can you tell me about the plot?", He Ling said.

"I named this drama 'Breaking Bad,' which tells the legendary crime story of an ordinary high school chemistry teacher who uses his extraordinary knowledge of chemistry to make drugs and become the world's top drug king after learning that he is terminally ill and uses his extraordinary knowledge of chemistry to make drugs in order to leave his family's property," Jiang Hui said.

"I'm going to make this show for several seasons. The first season will be shorter, and the second season will be filmed tomorrow after some breaks," Jiang Hui continued.

"The first season takes place in New Mexico, where high school chemistry teacher Walter White is a little guy who couldn't be more ordinary. Walter was a top chemistry student at a university graduate school and participated in the Nobel Prize in Chemistry, but he gave up becoming a chemist in order to live an ordinary life and worked as a chemistry teacher in a high school. However, he was diagnosed with advanced lung cancer. Faced with the sudden tragedy, his first thought was the future livelihood of his family, as he had a pregnant wife in her 40s and a son with mild cerebral palsy. And he is the only source of income for the family......", Jiang Hui spent about twenty minutes explaining the plot of "Breaking Bad" to He Ling.

"The story is very exciting, and I can't wait to see the effect as soon as possible," He Ling said.

"Soon, you arrange for people from Guanghui Film and Television to communicate with Tudou and ask them to help set up the shooting as soon as possible," Jiang Hui said.

"No problem, I'll deal with it as soon as possible," He Ling said.

From the jerky at the beginning to the increasingly strong woman demeanor, He Ling has gone through the road that many women have taken more than ten years to complete in just two years, and there is no lot of effort at all.

The cooperation between Guanghui Film and Television and Tudou also made Jiang Hui feel that it was time to strengthen Tudou's investment in TV drama production.

In the future, the big video websites will produce some online dramas for their own platforms, and these unique resources, once loved by the audience, are very helpful to enhance the popularity and traffic of the website.

The so-called online drama is a kind of online drama specially produced for the computer network and broadcast through the Internet. The difference between online dramas and TV dramas is mainly the different broadcast media. The main broadcast medium of traditional TV dramas is television, and the main broadcast medium of online dramas is computers, mobile phones and other network equipment.

Online dramas will be an emerging art variety, different from screen TV dramas, it can be improvised by the audience at will, with the advantage of fast and convenient, and will be favored by young netizens.

And a large video website like Tudou to produce online dramas, first of all, it must beat all competitors in terms of broadcast channels. You can decide when you want to put it and how you want to promote it.

The most important thing is that this unique online drama will provide endless help to Tudou's charging business. Many viewers who follow dramas will unconsciously convert into paying users, which ultimately provides sufficient fertilizer for the development and growth of Tudou.

This kind of Tudou network, which has the attributes of both channels and resources, has a bright future.

(End of chapter)