Mark stayed in the editing room, cut out the first trailer, and then continued to cut the feature film, for a commercial special effects blockbuster, the production cycle of half a year is too short, so I have to rush to work day and night, in Hollywood, the same blockbuster is generally a one-year production cycle, half a year of publicity, if it is not for Mark's undefeated record, no one dares to do this.

This promotional trailer Mark is cut and exploded, full of tension, fast and sharp editing, rich and luxurious and chic life, missiles flying in the sky, billionaires in distress, fierce shootouts, aerial dogfights, road battles, full of power and beautiful armor, dizzying, uploaded to YouTube, hit 5 million hits on the same day.

With the launch of the first trailer, the crew began to overwhelm the publicity, and newspapers, magazines, television, and the Internet launched a pervasive viral publicity.

As the first blockbuster in the Marvel universe, neither Marvel nor MM dares to have any slack, which is related to the success or failure of a super IP and a huge series, so the resources of the entire group are inclined to this project and "The Da Vinci Code", as the heroine, the appeal of Maple Leaf Honey Rachel is huge, in the past three years, among the young generation of actresses, the rise is fast, the box office performance is high, no one can compare, she and Scarlett are known as MM double flowers.

And the actor, this old man who has been in Hollywood, is worrying, his acting skills and performance are no problem, but acting skills do not represent appeal, there are countless actors with good acting skills and bad box office, in a commercial blockbuster, the producer pays more attention to box office appeal.

In order to make up for the shortcomings of Downey's appeal and popularity, almost as soon as the movie was completed, Downey was dragged away by Kevin (Feige), escorted by Rachel, and started a promotional journey non-stop, accompanied by several sets of imposing Mark 2 armor.

Today, when the average success of the announcement is 33 million US dollars, in fact, the general publicity period of an A-level blockbuster is half a year, and the crew will hand over the finished film at least half a year in advance.

Now the production of A-class blockbusters is delayed in delivery, unless it is a force majeure reason, otherwise the insurance company will make you unable to eat and walk around, Mark is now the opposite, he is too rushed, an A-class blockbuster, from production to release, only nine months, which makes many people worry about whether they can rush out good works, and the publicity period is three months so rushed, if something happens, it will be difficult to remedy.

In Hollywood, it's not uncommon for many films to be unsatisfactory and then go back to reshoot the reshoots, and Peter the Great's "Lord of the Rings" trilogy has a total of 10 hours of feature film, but he shot nearly 20 hours of scenes, preparing 18 endings for the producers to choose.

And Mark Gang explained that creation is art, it is passion, he is a finished film, he will not cut it again, he will not reshoot, he can play like this, dare to play like this, maybe there are only a few people Liao Liao, anyway, the tyrant Cameron on the set does not dare to do this.

Mark has said that he will deliver the goods on January 20 and hand over the cost, so these days except after attending the signing ceremony of the MM TV network, he stays in the production center the rest of the time, working two hours at night, and lives a life of two o'clock and one line.

Mark is really busy, he accepted a sexy beauty as a gift at the New Year's party, until now, he has not opened the gift, he knows that now he has broken through the big fame, in the eyes of many people is a green dollar bill, but to really impress the hearts of these theater dealers and increase the film scheduling rate, you must come up with works that make them cool, you can't even take out the film, who will give you a good super high film schedule, Lao Si can't do it.

So at the important moments of MM's start of broadcasting and ratings success, he stuck to his job, and the other three guys came, and the Ellison brothers and sisters immediately came to participate in the celebration and immediately opened a party to celebrate.

They invited Mark, but they didn't answer the phone, no one answered the phone, no one answered the landline, Iger was worried that something had happened to Mark, it was only twenty-two o'clock in the evening!

Stanley said: "Mark he's very nice, nothing happened, in half an hour, he will call you." ”

Iger wondered, "Why is it half an hour later? ”

Half an hour later, Mark called, and Iger said, "Why are you so busy that you don't answer the phone? It's the MM TV network opening party, are you sure you won't come?"

Mark said: "I'm not busy, on the contrary, this is the only time I am relaxed and happy, at this time I will not answer anyone's call, even if it is the end of the world, inform me of the escape call, dear, say hello to Robert!"

Iger heard Giselle's happy greeting, he was a little embarrassed, disturbing the happy moment of the couple, he coughed dryly, and said: "The ratings of the second episode of "Grey's Anatomy" broke 20 million, broke 20 million, my friend. ”

Mark said: "It's not yet 30 million, what are you anxious about?"

Iger was stunned and said, "Do you think it still has room to rise?"

Mark said: "Dear Robert, this is just the beginning, unless the beer collapses, that TV series is not getting better and better, I am willing to bet a hundred yuan with you, and Grey will definitely break 30 million." ”

Egger said: "I'm willing to lose, this is what you call a super drama that breaks 30 million?"

Mark said: "Yes, I will provide you with three more dramas with more than 15 million ratings this year, and as for how to run a good TV network, that's your business." ”

Egger said movingly, "Are you sure?"

Mark said, "Yes?"

Iger sighed: "With these five major programs in hand, none of them can do well with the TV network, so I have to take the blame and resign." ”

Mark joked: "The company has your share, and it's impossible if you want to pick and choose, and even though you are in charge of the TV network, if you want to raise your salary, I won't vote for you." ”

Egger laughed and said, "Good night!"

MM's structure is four giants, and the shareholders are composed of three families, with King Mark's foundation accounting for the largest share, followed by the Ellison siblings, and then Larry, each of the four giants has its own strengths.

Egger's operation and management capabilities are unmatched, and he is good at mergers and acquisitions, integration, and dealing with various crises and personnel disputes.

The Ellison siblings are good at financing and coordinating relationships.

And Mark's specialty is production, and now he has almost snatched the signature of Jerry Bruckheimer, a gold medal producer, and it is precisely because Mark has provided a series of blockbuster works that MM, which has just completed the merger, has successfully passed the difficult period after integration and recovered quickly.

And Mark is an atmospheric person, he produced "Batman: Time to War" for Warner, and the profit was nearly 70 million, which is also included in the company's income, not many people can do this, Spielberg, who has a transcendent status in DreamWorks, as the majority shareholder of DreamWorks, can make movies with any other film company, but it will not be counted in DreamWorks in terms of income distribution.

With the cooperation of their four giants and three families, they have acquired a series of high-quality assets, controlling nearly $20 billion in assets, but their equity has not been diluted much, and of course they are all burdened with a lot of debt.

But what does it matter, in Megan's words? I'm so poor that all I have is money, and Oracle has money.

Mark also has a bottom in his heart, as long as I hold on, I don't have to worry about it when Brother Gu, Pingguo, Facebook, and Naifei break out, at that time, it is not a problem to buy Disney and Time Warner.

So Mark often encourages himself, little brother, you must hold on, as long as you survive these difficult years, you will become the king of the world.

Marc concentrated on making the film, and finally cut out the final version by January 20, and the first finished film was screened at the Columbia headquarters in Carver.

The original version of "Iron Man" was produced by Marvel Studios, Paramount was responsible for global distribution, and now it is distributed by Columbia Pictures.

After watching the movie for nearly 120 minutes, Stan Lee was the first to applaud, and the old guy was full of red light, whistled violently, and said loudly: "God reduce! God reduce, this is the Iron Man of my dream world." ”

Other people also praised and touted one after another.

Mark said to the publicity manager: "Sycophants won't give you a raise, tell me, how about this movie?"

The publicity manager said: "A fully qualified commercial blockbuster, with all the popcorn elements and cool points, he will definitely sell well, depending on how much money he earns, it depends on the intensity of publicity and promotion." ”

Now the competition of movies is so fierce, there are more than 500 movies released every year, there is no popularity without enough advertising investment, there are many examples of good movies not selling well, and there are many examples of bad movies getting super high box office through excellent marketing.

Now the good news is that MM has its own TV station and can play however you want.

Mark said: "I have handed in a qualified answer sheet, and I will leave the rest to you, I hope you will not disappoint me." ”

Now everyone has a consensus that Mark's works, as long as they don't make muddy deaths, they will definitely make money, and this "Iron Man" has the meaning of muddy and dead.

The publicity manager patted his heart and promised: "I will not disappoint you, sir!"

MM's huge media machine began to build momentum for "Iron Man" publicity.