Chapter 802: Finally on the Imperial Court
For the imperial court, no matter which one they negotiate with, they have always been in a strong position, after all, they are not ordinary TV stations.
However, this time, Director Chen saw the reality clearly, no matter what conditions were spent, it was not his own family anyway, and the key was to get the result done according to the leader's intentions.
After agreeing to several additional conditions, the TV premiere rights of Guanghui Film and Television's "A Bite of the Heavenly Empire" finally reached the hands of the imperial court.
"Immediately convene a meeting of the heads of the various channels in the station to arrange the publicity of "A Bite of the Heavenly Empire", Director Chen just reported the results to the director of the station, and the other party gave instructions.
For the now hot "Tip of the Tongue", the sooner it is broadcast, the better the effect.
"Also, the Land Rover advertisement, you ask them to send it over as soon as possible, and the station has to review it before it can be played."
As an additional condition, when "Tip of the Tongue" is broadcast on the Imperial Court, Land Rover will become the most important advertiser, and the advertising price will be at the same level as usual.
With the current popularity of "Tip of the Tongue", coupled with the publicity and strong coverage of the imperial court, the new high ratings are basically certain.
Normally, if Land Rover wants to become the most important advertiser at this time, it is not even thought about if it is not one or two million, and even, if the imperial court station changes the broadcast cycle to one episode a week, it is normal for this advertising fee to rise to forty or fifty million.
However, since the imperial court station first talked about "The Tip of the Tongue" on the conditions before the broadcast, Guanghui Film and Television also talked about Land Rover's advertising fees with the cognition before the broadcast.
It is said that some institutions are less efficient, but in fact, this is also very one-sided.
Whether the efficiency is low or high depends on whether the leader attaches importance to it or not.
For example, in the preparation for the broadcast of "Tip of the Tongue", the imperial court station showed extraordinary efficiency and speed, and the copyright matter was just negotiated in the morning, and there was already a promotional advertisement for "Tip of the Tongue" during the noon news.
"The latest news from our station, at 8 o'clock tonight, "A Bite of the Heavenly Empire" will start broadcasting on this station's comprehensive channel, and one episode will be broadcast every day."
"This is a great change in the Celestial Empire, where people and food are moving faster than ever before. No matter how hurried their footsteps are, no matter how involuntary they come, no matter how involuntary they come, there is always a taste, in its own way, three times a day, reminding us on the tip of our tongue to recognize where tomorrow is going and not forgetting where we came from yesterday."
"All the coveted hearts caused by food documentaries can find the best outlet here, and all the feelings of homesickness, nostalgia and homesickness can be placed here in the warmest and proper place. There are no complicated techniques, dazzling ingredients, or delicate utensils, only the texture and deliciousness of the food itself, which is in the same vein as the documentary. ”
……
Under the strong coverage ability of the Imperial Court Channel, everyone soon knew that "Tip of the Tongue" was going to be broadcast tonight.
Imperial Capital Sunshine Film and Television.
"Lao Zhang, "A Bite of the Heavens" has been so popular recently, should we also shoot a documentary and give it a try?"
Relying on the works of Brilliant Film and Television, the Imperial Capital Sunshine Film and Television has had a good life in recent years, although it has been scolded by many people and can only imitate, but the money has been really earned.
"Boss, it's too difficult to do a good documentary, and we can't do a shooting of the level of "A Tip of the Tongue" at all."
"Is it so difficult? Isn't it just to shoot some food and drink, and it doesn't cost much."
"If you just shoot an ordinary food documentary, it is estimated that two million can produce results, but it is difficult to achieve the level of "Tip of the Tongue". Not to mention anything else, the high-definition digital cinema cameras they use for shooting alone cost hundreds of thousands, and they have more than a dozen of them in a crew.
In addition, they also used a lot of aerial photography, using the most high-end drones of Guanghui Film and Television, one also costs hundreds of thousands, and a shot often requires four or five to take off at the same time, shooting from multiple angles to get the ideal lens......"
For fear that the company's boss would be hot-headed and let himself plan a "Tip of the Tongue" level documentary if he gave a few million, Lao Zhang hurriedly listed the difficulties.
"It's such a money-burner."
"This is just the investment in equipment, and people need to use and maintain the equipment when they buy it, which also needs to be maintained."
"Forget it, let's take a look at what TV series or movies have been released by Glorious Film and Television recently."
"I heard that they recently bought the rights to the feature-length "Snail House", and I don't know if it will be made into a movie or a TV series."
"What is 'Snail House' about?".
"Well, it's basically about the city life now."
"What you're saying is too general, you can roughly talk about the plot, and I'll see if I want to follow the trend and shoot one."
"Well, this one is about Haiping and Su Chun, who both graduated from a famous university in Shanghai, and started a family in this city, and their chosen place to live is only a rented 10-square-meter Shikumen house, saving enough for the first installment, and turning into a house slave is Haiping's biggest dream.
Haiping's sister Haizao and her boyfriend Xiaobei rent a three-bedroom room, and they only need to save enough for a down payment to talk about marriage. A poor couple and a white-handed couple are also happy.
But since Haiping went around raising down payments, many things began to change, and the four people were pushed to an uncontrollable track by their lives, and they all seemed to be reversed by the appearance of a fifth person, this person is called Song Siming, the secretary general of the municipal party committee, who got acquainted with seaweed at a dinner, and her sleepwalking-like look made him go back to his college days......"
"It doesn't seem to be anything particularly outstanding, no matter what, let's prepare things first, if their drama is a hit, we will shoot one within a month and launch it."
……
A group of directors.
"Lao Chen, didn't you say before that "A Bite of the Heavenly Empire" is not very good, why is it suddenly so popular now, open the Internet, there is their news everywhere, and they are about to swipe the screen."
"Hey, don't mention it, after my movie was taken off the shelves, it started to be broadcast on Tudou.com VIP the day before yesterday, but when I ran into "Tip of the Tongue", the click-through rate couldn't go up at all."
"Glorious Film and Television is too demonic, a food documentary can make them shoot like this, and I can be regarded as convinced of them."
"For so many years, Glorious Film and Television has really not missed once, and it can't be accepted if you don't accept it."
"I see that some companies rely on imitating and following the films of Glorious Film and Television, and they have slowly risen in recent years, but it is ironic that I am not as good as a year when I insist on originality."
"Which imperial capital Sunshine Film and Television are you talking about, don't say it, they are now the ninth among the top ten film and television companies in the Celestial Empire."
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