Chapter 803: Spring of the Documentary
"A Bite of the Heavenly Empire" has achieved fruitful results, and as an investor, Guanghui Film and Television will definitely hold a celebration banquet.
Although it is the Spring Festival holiday, there are not many people attending the celebration banquet.
In addition to the dozens of people in the crew and those who are directly related to the filming inside and outside the company, personnel from some other companies such as Tudou and Imperial Court were also invited.
Although it is a celebration party, it is inevitable that there will be various speeches, especially the director in charge of this part of the imperial court station also attended, and if the sense of ceremony is too bad, it will definitely not work.
In "The Little Prince", it is said that the sense of ritual is to make a certain day different from other days, and to make a certain moment different from other moments.
In the movie "Breakfast at Tiffany's", Hepburn likes to wear a black dress, dress elegantly and exquisitely, and eat breakfast gently and calmly in front of Tiffany's window.
She enjoys every day, every morning, every moment, and she makes the croissant bread and hot coffee in her hand like a feast.
Haruki Murakami said: If there is no such small luck, life is just a dry desert.
The purpose of ritual is to make yourself feel like you're living.
Whether Jiang Hui believes it or not, whether he cares or not, anyway, Jiang Hui's daily life is full of rituals.
"At a time when there are serious hidden dangers in food safety, gutter oil, poisoned milk powder, clenbuterol, Sudan dyes, leather shoe capsules, etc. are challenging the public's psychological defense again and again.
"A Bite of the Heavens", a documentary that promotes the ideology of the mainstream country and the truth, goodness and beauty in the name of food, came out at the right time, allowing people to indulge in the food in the images and linger, temporarily forgetting all kinds of unbearable reality. The dream-making power of this kind of image is very worthy of recognition and promotion", the first to invite the leaders of the imperial court with the highest administrative level to make speeches.
Although it is a bit noisy, everyone present does not think it is strange, after all, this is the unspoken rule of the Celestial Empire, or the unspoken rule of the entire East Asian countries.
"In my opinion, the whole content of this documentary can be expressed in one lyric: the hard-working and brave people of the Celestial Empire, entering the new era with high spirits.
The hard-working and simple working people in the film, the ordinary people who are humble and kind, and the people who live in an agricultural civilization and live a simple life.
There are also craftsmen who have inherited the wisdom and craftsmanship of their ancestors.
We can't help but exclaim, "This nation is really great," and then we will have a sense of national pride.
I think this is the positive energy proposed by Mr. Jiang of Guanghui Group, and I hope that in the future, Guanghui Film and Television, as well as Guanghui Group and Imperial Court Taiwan, can have more and more extensive cooperation to provide more positive energy ...... for the society."
This leader is also quite interesting, and he finished his speech after speaking for less than ten minutes, so Jiang Hui must be on the stage next.
As usual, there are all kinds of "thanks", Jiang Hui thanked the people who attended the celebration banquet and other people and institutions that have something to do with the film, and then officially began his speech.
"Bringing documentaries back to prime time was a dream I had when I asked Radiance Film and Television to shoot A Bite of the Heavens. Through the filming of this documentary, a platform was first built, a group of professional teams were gathered, a series of industry standards including topic selection, production process, pricing, etc., and finally a large number of advertisements were introduced," Jiang Hui said for the first time to the audience his views on the documentary.
"Documentaries of the Celestial Empire need to go against clichés and make films in the British and American way, such as the BBC and other documentary models, which have been proven to be successful, and we need to be humble to learn.
Our documentaries, like films, rarely express the lives and lives of small people as the main body of content, but "Tip of the Tongue" does the opposite, using the most ordinary, simplest, and perhaps poorest working people as the protagonists of the documentary, which I think is a kind of progress.
I'll casually talk about the scene on "A Tip of the Tongue": early in the morning, that day Song pushed open the door of his house, breathed a breath of fresh air, and today his yurt is going to move to the next location. The wife is preparing a day's dry food for this transition, the yogurt has been prepared, the whey and the protein are naturally differentiated, this kind of yogurt is not seen by the city people anyway, because the emulsifier in the city has made the whey disappear. Yogurt is the most important source of calories for the Narisong family.
In this shot, we hope to show the audience not a story of Nari Song and cheese, but what we want the audience to see is a group of Celestial Empire people, what they are eating, and what kind of life they are living. They repeat one action every day, but in fact they hold on to one belief. ”
"When making documentaries, cultural stuff is inevitable. In my opinion, it is more important to record how nature's gifts are hunted, harvested, processed, and made into ingredients than to record delicious food in every detail like a recipe. ”
"The delicacies shown in "A Bite of the Tongue" are delicacies to diners, but they are merely objects of labor for those who acquire them.
Our shooting team spent a lot of pen and ink on it as an object of labor.
Because my feelings are like this, I just want to say that it is nothing more than anything, what you see, is the story of ingredients and people.
I think this is probably the real reason why "Tip of the Tongue" can be loved by the audience."
"Next, we will invest in making more documentaries, so that the spring of documentaries will also come to the ...... of the Celestial Empire," Jiang Hui continued to spend a few minutes, talking about his prospects.
According to Jiang Hui's idea, in addition to completing the filming of "Tip of the Tongue", in addition to continuing to plan and shoot "Tip of the Tongue 2", it also needs to start preparing for a new documentary.
"The Pulse of the Earth", this is a new field that Jiang Hui is ready to arrange for the glorious film and television documentary team to explore.
"The Empire on the Tip of the Tongue", "The Pulse of the Earth", and "The Voice of the Heavens", these three products will become the fist works of Guanghui Film and Television in addition to film and television dramas in the next two years, shaping the brand image of Guanghui Film and Television that is different from other film and television companies in the Celestial Empire.
One super and many strong, this is the pattern that Jiang Hui hopes for the future film and television circle or entertainment industry of the Celestial Empire.
There is no doubt that "one super" must be Glorious Film and Television, and how strong it is is now several other relatively large companies outside Glorious Film and Television.
It is difficult to support the strength of the Celestial Empire film and television circle by relying on a strong film and television company alone, Jiang Hui hopes that other companies can also follow the progress, even if they follow the trend, and hope that they can grow up as soon as possible, so that Guanghui Film and Television will have more confidence to take everyone into the international market!
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