The case of Michael Ovitz is just one aspect of Michael's misuse of people and money.

As early as the early 90s, Pixar and Disney signed a contract for five animated feature films, Pixar was responsible for investment and production, Disney was responsible for publicity and distribution, and by 95, Disney and Pixar's first 3D animation "Toy Story" was released, which swept 362 million US dollars worldwide, and during the cooperation between Disney and Pixar, a total of six animated films produced by Pixar and Disney were actually produced.

The movie "Finding Nemo", released last year, became the fuse for Disney and Pixar's parting of ways, Pixar hopes that Disney will return the film distribution rights to Pixar five years after the release of the film, hoping to enjoy the distribution profits of animated films exclusively in the new contract, and only give Disney about 10% of the distribution fee. All this, of course, was categorically rejected by the "tyrant" Eisner.

After the negotiation between the two sides broke down, Pixar resolutely left Disney and terminated the cooperation, in fact, Disney and Pixar broke up largely due to the-for-tat working style between Eisner and Joe, and Dennis McAlpin of McAlpine Investment Company once commented on the relationship between Joe and Eisner: "If you put these two people in the same room, there is no chance that they will come out unscathed." ”

Eisner once called the animated characters made with computer software "very pitiful", and the Joe gang said that it was "humiliating" to make a Disney sequel, and the Joe gang leader once publicly claimed: "I hope to join forces with the Disney family Joey Disney to kick Michael out of Disney." "They are in flames, the contradictions are open, and like Joey, they have become openly opposition parties.

The current animation market, has become the world of 3D animation, Pixar and DreamWorks are the leaders, in this regard, Disney has realized the crisis, so it set up its own animation department, Michael's wishful thinking is to use Pixar first, and wait for his own animation department to grow up, kick this nasty guy away, Joe Gang Leader, this smart person is not stupid, now want to leave Disney to stand on his own, this is the reason for the fierce conflict between the two sides, many shareholders believe that Pixar can allow Disney to keep the position of the boss of the animation market, and Michael's existence is the biggest variable affecting the relationship between the two parties。

In 1993, it was acquired by Disney for $80 million and became a relatively independent distribution company controlled by The Disney Company, targeting films made for the Oscars, low-budget films, and films of artistic ethics.

After joining Disney, Miramax made great contributions to the owner of Disney, and quickly became the most important subsidiary of Dinis.

In 1994, Miramax invested in a film for a junior film director named Quentin Tarantino, this film is "Pulp Fiction", with its re-deconstruction of traditional gangster films and an unexpected circular structure, the film unbelievably defeated Kieślowski's "Red", Mikhalkov's "Poisonous Sun", Zhang Yimou's "Alive" and many other masterpieces, and won the Palme d'Or from Cannes, and the box office was even smaller, with a cost of 8 million and finally 200 million box office.

In terms of the main creator of the film, director Quentin Tarantino has become a star-level director chased by Hollywood studios and many big-name movie stars overnight, actors Bruce Willis, John, and Talavolta have turned over with this film, and Samuel L. Jackson has also become famous for his Bible monologue before each murder in the film.

This was followed by The English Patient (1996), Soul Catcher (1999), Shakespeare in Love and Life is Beautiful (1998), Gangs of New York (2002), Moment to Moment and Chicago (2003), and Cold Mountain (2003) are all nominated or won awards at the Oscars, and have almost become Oscar winners, according to statistics, a total of 232 Oscar nominations have been won so far, and 52 statuettes have been won back, and the cost of 80 million that year has brought huge returns to Disney.

The reason why they can win awards frequently is that in addition to the brothers' unique vision for picking scripts, their publicity strategy and public relations ability are also one of the key factors, but anyone who has watched "Shakespeare in Love" will feel that this film can win the Oscar for Best Picture is a bit unworthy of the name, after all, the quality of the best pictures in the Oscars over the years is still guaranteed, and it is recognized as the best film for so many years, only this "Shakespeare in Love" It feels like it's substandard, but Mira Max finally made it the best picture, which shows how good they are.

Another example that illustrates their promotional strategy is the 2,000-year-old "Chocolate Love", which was originally a blockbuster starring Juliette Binoche and Johnny Depp, but won a number of nominations for the 73rd Oscars under their carpet promotion, although it did not win the award due to its poor strength, but it greatly stimulated the box office revenue, with prizes and no prizes, this is the style of Miramax.

Mira Max's fat brother did surprise the parent company Disney, but he won awards to make money beautifully, but it was not ambiguous to cause trouble, and more seriously, he often disobeyed orders and did not listen to commands.

Disney's image over the years has always been healthy and uplifting, suitable for all ages, and requires a family to watch together. But the Weinstein brothers didn't care about this a little, and came by their own temperament, first introduced the British religious-themed gay film "The Priest" in 1994, and then invested in the distribution of Kevin Smith's religious-themed film "Anger Against Heaven" in 1999, and then invested in the extremely bloody and violent "Kill Bill" in 2003. Violence is not negotiable, and Disney is very unhappy.

In fact, the Weinstein brothers also have constant complaints and complaints about the owner Disney, especially Disney CEO Michael Eisner, and the two sides have disagreements on many issues.

First of all, the Weinstein brothers want to make the company's business bigger and shoot more big-budget films, but Michael thinks that Mila Max as a subsidiary should not do too much, last year's "Cold Mountain" investment reached 80 million US dollars made him quite dissatisfied, in addition, the Weinstein brothers had proposed to buy the independent film company "Artisan Film Company" and stake shares in cable channels Bravo and IFC, all of which were also vetoed by Disney, and the most hated thing by the Weinstein brothers was that Michael refused Miramax to run Peter Jackson's " The Lord of the Rings' plans.

This epic blockbuster was invested and filmed by Miramax, and the follow-up funds were insufficient before it was transferred to the arms of the new line, Michael is the main opponent, the "Lord of the Rings" trilogy made more money than Miramax made in twenty years, seeing the fame and fortune of the new line, the Weinstein brothers were so angry that they vomited blood, publicly accusing and attacking Michael, thinking that he made them lose a gold mine, and the contradictions between the two sides were made public.

What really intensified the conflict between the two sides and made Michael feel unbearable and began to consider splitting up, it was Mira Max who released "Fahrenheit 911" this year despite Disney's opposition.

"Fahrenheit 911", a documentary directed by Michael Moore, directly fired at the U.S. government, to be precise, at President Bush by telling the truth about the Iraq War and the War on Terror, Moore bluntly said that he didn't care about the film's reputation, he just hoped that the film could change the U.S. presidential election in November, "If someone gives up voting for Bush after watching the film, the movie is considered a success." ”

The government will definitely not like such a film, and Disney, which has always been careful to have a good relationship with the government, immediately banned "Fahrenheit 911" On the American theater chain, the reason is that this film may cause trouble for the presidential election, for fear that the government will wear small shoes in the future, other distribution companies have not dared to take this film, including Mira Max, the film control system in the United States is that the government cannot prohibit the distribution of a film, but it is decided by the non-governmental organization MPAA, which is a manifestation of freedom of speech, but in order to have a good relationship with the government, these non-governmental organizations and film companies will take the initiative not to release films that the government does not like or to raise the rating.

However, "Fahrenheit 911" unexpectedly won the Palme d'Or at Cannes in the following Cannes, and it was also the first time that a documentary won the top award at the Cannes Film Festival.

The huge political impact caused by Miramax's release of "Fahrenheit 911" made Disney very unhappy, and what annoyed Disney the most was that Miramax, as a "sub" company, dared to disobey "Lao Tzu" so much In the face of government pressure, he said that he would give you an explanation, although the peace treaty between the two sides was said to expire in 2009, but there was an article in the peace agreement that stated that Disney had the right to renegotiate and confirm the peace treaty in 2005, and Michael wanted to take advantage of this article, but the Weinstein brothers drove it away.

Lately he's been plotting how to kick out the fat brothers, and while his energy is focused on the Millamax Weinstein brothers, the opposition to him begins to twist into a rope and prepare to stab him in the back, much to Michael's horror, and he knows that Mark's warning has ulterior motives, but he still wants to express his gratitude for this behavior.