037: Shift in thinking
The Cosmos Group says that it has built four cars, but it seems that it has changed one model several times.
Thinking of this, Zhao Tian couldn't help but be a little embarrassed.
How is this approach different from the way of the public?
What's even worse is that after discovering this, Zhao Tianfang came to the realization that whether it is the two car brands or the four models of the Universe Group, they are all just repeating one model.
After a while, Zhao Tianfang nodded and said: "The repetition of several of our models is too high. ”
In a word.
Lao Chang thought deeply and said: "Yes, from the perspective of all aspects of planning and project approval, these models are almost independent, but because our R&D team has little experience and does not pay too much attention to many details, it has led to the current situation." ”
Later, he continued, "Also, I think I've found some of the key reasons for the decline in sales of Cosmic Walker. ”
As often pointed out, it is naturally because the repetition of the model is too high.
The 'Huaxia Changxing' and 'Kirin' models currently on sale, although they have nothing to do with each other in terms of brand or model concept.
But in fact, when you look at the safety performance of the two cars and most of the technical configurations, the degree of overlap is too high.
This must be the main culprit behind the drastic drop in the sales of Cosmic Walkers.
Only then did Zhao Tian know that Lao Chang came to the office with a melancholy face, and he really didn't come to reduce the amount of targets.
However, now that the problem has been found, it is enough to go straight to solve it.
Zhao Tian asked: "In this case, then we must reformulate new ideas in terms of our automobile business development planning, so as not to fall deeper and deeper." ”
Lao Chang nodded.
It's just that when it comes to simplicity, it's not so easy to execute.
After smoking the last cigarette, Chang Chang was ready to leave.
Now that Zhao Tian has agreed to change the development plan of the automobile business, he can go back and think of a way.
It's just that before he got up, Zhao Tian's voice came: "At present, the development of the automobile business is more urgent, and these problems must be solved as soon as possible." ”
"Of course, I'll arrange it when I get back. "Chang Chang's voice is a little hoarse.
In this way, I am afraid that all the original plans will have to be reversed and restarted, which is a huge project.
Zhao Tian said: "I have an idea. ”
Hearing him say this, Lao Chang's footsteps that he wanted to raise fell, waiting for Zhao Tian to speak.
Zhao Tiandao: "At present, if you do it all over again, it will inevitably delay a lot of time." More importantly, the auto business is just getting better, and if it is really restructured, it will definitely bring a lot of trouble. ”
Lao Chang nodded heavily.
Not to mention the others, even if there is any impact on the market due to the models already on sale, the group will definitely be implicated in this way.
In addition, the recent advent of two new models has finally raised the morale of the relevant staff. If you have this mutation, you will also be affected.
Seeing that Lao Chang agreed, Zhao Tian said directly: "In my opinion, if you adjust your development ideas, you must make adjustments, but in terms of the original development strategy, it will remain unchanged for the time being, so that the current situation can be stabilized." ”
Lao Chang thought about it carefully, but he also felt that Zhao Tian's words were reasonable. This coincides with his considerations.
It's just that if you implement it, it can't be solved in just a few words, and Lao Chang is a little frustrated: "But how to solve it, it's really a bit difficult to get it." ”
Zhao Tian slammed his hand on the table, his face dark. But soon his eyebrows stretched and he said freely: "Since the key to the problem now is the model, then just solve it from the model." ”
Lao Chang blurted out, "Change the appearance of the current model?"
"Not exactly. Zhao Tian replied.
Immediately, he gave his thoughts to himself.
In the past models of the Cosmos Group, the manufacturing concept has always been 'safety performance', and in addition, in the car design theme, the concept of 'comfortable driving' is also the same, which has led to the fact that the four models that have come out now are all similar.
In this case, it is better to focus on the model design concept or manufacturing concept.
In other words, in the past, Cosmos Group used to build cars based on its own benchmarks, but now, it can change some of them and design some models that are popular with consumers to cater to the market.
After listening, Lao Chang Deng grinned and looked pleased.
By doing so, we can solve the existing problems.
Before he could sigh, Zhao Tian had a whim and said: "Since we have decided to do this, we can also reuse the previous models." ”
Chang Chang was puzzled and puzzled: "How to use the old model, can't it be upgraded again and continue to be used as a new model?"
Zhao Tian shook his head and said, "That's not the case. However, on the basis of the original model configuration, it is possible to create a sedan model that is needed by the market, or other popular models. ”
Lao Chang was a little surprised: "Is this okay?"
But when I think about it, it seems to be really possible.
In the past, whether it was the 'Cosmic Walker' or the 'Kirin' model, the route taken was mainly based on safety and driving convenience, and it is not impossible to extend its configuration parameters to other more comfortable and popular models.
As for whether it is feasible in the end, of course, you need to try it to know.
In view of the urgency of the current time, Lao Chang did not ask Zhao Tian too many details in detail.
Zhao Tian also came up with it at a moment, and he didn't necessarily have more detailed considerations. Besides, this matter is his job, and it is not good to trouble Zhao Tian more.
With a new idea, Lao Chang left the office.
As soon as he left, Zhao Tian had more ideas about the automobile business.
When we first built a car, we were limited by our vision and knowledge, and we were able to carry out related work based on the electric business, which was the most pillar of the group at the time, when we chose to create a model.
At that time, the situation forced it, and it was a last resort.
But now, when the Universe Group has gradually stopped relying solely on the electrical business, and other core businesses have begun to develop, Zhao Tian feels that more elements should be added to the selection of the car-making concept.
Of course, although the electrical business is still the group's largest business, from the perspective of potential and pattern, it will not be long before there will be great changes in several businesses of the Universe Group.
At that time, the automotive business will be the real core of the group.
Keep in mind that the first domain name :.com this book. The mobile version of the mobile version of the wonderful book house is :.com