If the publisher forcibly chooses a schedule full of masters, the cinema company has reason to inform you of the situation you will face, and it is recommended that you adjust the schedule, and after various communication and adjustment games, the final schedule will be determined.

All parties will fight for their own interests, the goal of the cinema chain is to maximize the profit in the time cycle, the distributor of each film is for the maximum profit of their own film, and the relevant departments that organize the conference are naturally greater, their goal is the maximum number of domestic box office this year, and the secondary goal is the maximum number of domestic film box office.

This is the beginning of the game.

At the beginning of the meeting, the personnel of the relevant departments first sent the chart, showing the many movies that have been set this year, from April to December, the more dense the regional films in the first time, as for the super blockbusters that are farther away, they will announce the schedule very early, to deter competitors, so that they can retreat and choose other schedules, so usually this kind of blockbuster schedule is staggered, and most of the movies released at the same time are movies that dare not have too much expectation for their box office.

Of course, during the summer, Spring Festival, Valentine's Day and other schedules, how to shop and how to shop.

Subsequently, the names of the films that have recently applied for the schedule appear on the form in a light way, which are all works that express the intention of the schedule, but have not yet been fully determined.

Staff had a case-by-case discussion.

"On March 27th, "I Am TFGirls's Dad", is there any better advice for the theater chain?"

The theater managers are silent, if this is the attitude, it means that they recognize this schedule and will give a normal and reasonable schedule.

"Is the issuer requesting an adjustment?"

The person in charge of the issuer also shook his head, no problem, all right.

Starting from this, it is determined item by item, most of the films have completed communication and public relations before, and it is just a process determination here, and occasionally there are some small accidents, which will be solved through reasonable adjustments.

The meeting process soon reached the May 1st file.

"Journey to the West" was finalized early, so there is no need to discuss it here. Looking at the entire May Day file, more than ten movies have been released, except for "Journey to the West", which are basically niche films, and you can be grateful if the film scheduling rate exceeds 10%.

However, there is a movie with a high degree of attention that has an intention to be inserted into this schedule suddenly.

The staff read according to the script: "On April 30, "Millennium Knot", is there any suggestion for the theater?"

The theater managers sighed one after another and looked at each other, they had actually communicated with Rich Goose Pictures for a long time, and they didn't recommend this schedule, but if you have to go, we can't stop it.

After the three bigwig theater managers looked at each other, the third child took the lead in speaking.

The third man coughed his throat and said: "We have long suggested that movies with an investment of more than 100 million yuan should not choose the schedule between April 30 and May 7. This schedule is already overcrowded, and there is an investment of 1.2 billion yuan, innovative Sino-foreign cooperation model of the film released, the department leaders also think that this film is very important, is an important milestone in our domestic film industrialization. ”

The staff immediately said: "The leader does not have any instructions, the only instruction is to let everyone discuss and discuss freely." ”

"Yes, we're free to talk about it. The third child said to Shu Shu, the representative of the producer, "I really suggest that the schedule of "Millennium Knot" be postponed by 20 days, is it a cartoon, obviously there are conditions, why not catch a Children's Day?"

Shu Shu had long expected this, and immediately said: ""Millennium Knot" does not plan to compete in the children's market, but is more concerned about the couple market. ”

The second manager of the theater line, the man in the head, took over the conversation: "We have basically set the film schedule internally for this schedule, and the managers have also seen the sample films of "Millennium", and the film scheduling judgment is relatively conservative, we know that this is not for children, in fact, our suggestion is that you should consider the Qixi Festival, which is more suitable." ”

"We don't want to delay until August, the producers are confident in the quality of the film, they don't need to participate in the protection month, and they want to leave the opportunity for more domestic films. ”

"But if you stick to the May 1st file, I'm afraid the film schedule will not be too optimistic, just like the manager said, at least it should be around 515. ”

Shu Shu pointed to the form and said: "Around 515, "Marvel Universe Tear Beep" and "Fast and Furious 29: The Great Bald Head" were released, and we don't want to get involved. ”

Yes, although "Journey to the West" is terrible, Marvel's tearing beep and bald passion are even more terrifying! These two super IPs will directly take away passers-by!

Seeing that Shu Shu was so resolute, the second child had no choice but to give the boss an innocent look.

The boss wrinkled man smiled and said: "According to the feedback of various theater managers, the expectations of many movies in the same period are higher than that of "Millennium Knot". Out of professional experience, I really recommend the June 1st file or the Qixi file, but since the distributor has made up his mind, as a theater chain, it is inconvenient for us to say anything, I just hope that in case it is not satisfactory, the distributor will not throw the responsibility to the film schedule, it is you who choose the schedule by yourself and do not respect our suggestions. ”

Shu Shu nodded and said, "We respect the suggestions of everyone present, and at the same time, we reserve our own arrangements. ”

Shu Shu is a person who firmly believes in the free economy, everyone present represents the capital demands of their own side, she believes that "Millennium Knot" will perform better than "Journey to the West", at that time, because of the basic capital law, the theater chain will gradually increase the number of films for "Millennium Knot", May 1st will be the best time to break out of the encirclement, "Journey to the West" and other strong films are also the most suitable opponent to step on.

The wrinkled man had no choice but to spread his hands, he had said everything he should have said, at this time his mobile phone vibrated and he had to hide his head under the table to answer the phone.

"Then let's confirm it one last time,......" the staff turned to look at Shu Shu, "Are you sure that "Millennium Knot" is scheduled for April 30?"

Shu Shu was about to make a statement, but the wrinkled man spoke again: "This ...... Our cinema manager has just given an assessment, can I tell you about it for reference?"

Even the wrinkled man himself had more wrinkles on his face inexplicably.

People look at each other, the atmosphere is a little wrong, usually the theater chain will not "suggest" to this extent, and the public relations of the film schedule is something that should be communicated privately.

The wrinkled man organized his words for a while, and then said, "Just now, this, our evaluation department...... This ...... is given The projected schedule of this "Millennium Knot" ...... Out of professionalism...... I'd like to give you a reminder...... No, no, suggest it. ”

After correcting the wording repeatedly, the wrinkled man turned his head to look at Shu Shu: "Hmm...... They have a rough estimate, but only an empirical estimate. On April 30th, we will probably be able to give the "Millennium Knot" ...... 3% of the film arrangement. ”

There was a low exclamation from the audience.

3%? "Take Lori to the Anti-Japanese" is better than this!

The atmosphere is not right, it is not right!