"Maybe we don't need to do anything superficial, we can describe Chinese history and culture in Western language in European and American versions, and they should be more acceptable. For example, when we introduce Qin Shi Huang, we can describe him as a super-dictator, who enacted extremely strict laws and mobilized a super-capable state. Zhao Chen said.

"You can try it, the European and American versions of the zombie invasion are translated like this. Hang Yu said.

Chinese are interested in Western history and can easily understand Western history.

But Westerners are not very interested in Chinese history, and it is difficult for them to understand our thinking, mainly because the translation method is wrong. Directly tell them how great and brilliant Qin Shi Huang's unification is, Westerners can't understand it, and they don't agree with it.

"From the perspective of Westerners, Qin Shi Huang is indeed a super dictator, but such a dictator has completed the great cause of unifying the six countries, and it is estimated that European and American players will have ideological conflicts when they see it. Zhou Guangyue said.

"From our point of view, he is also a dictator, but we are used to using the term tyrant to describe such a person. The difference is that even though we know that Qin Shi Huang was a tyrant, we still recognize his contribution to Chinese civilization. The West, on the other hand, will oppose for the sake of opposition, but do not think about the benefits of the grand unification model. But in any case, there are advantages to division and competition, but after globalization, this advantage no longer exists. Westerners are still immersed in the period of modern European hegemony, and it is naturally difficult to accept. Hang Yu said.

Competition is an important condition for the development of the country, and during the Spring and Autumn Period and the Warring States Period, ideas collided and civilization was so splendid. Many of the ideas that are still not outdated have emerged in the Spring and Autumn Period, and their ideas have been used for thousands of years.

Today, we often talk about the words of Confucius, and the words of Confucius have gone through so many dynastic changes, and they are still recognized by people, and they have great practical significance, which shows the greatness of his thoughts.

However, after the reunification of the country, the evolution of Chinese civilization began to slow down significantly...... In the end, I played myself badly.

It was not until the modern period that a new and powerful competitor appeared, that is, the countries of industrial civilization.

After being beaten and almost ruined, the Chinese civilization was finally stimulated enough to launch the rampage mode again.

In the era of globalization, the advantages of great unification are truly brought into play, because we no longer lack competitors. From Europe to the book to the United States, we may encounter aliens in the future.

However, at this time, a strange phenomenon appeared, backward civilizations actually turned to the advanced civilizations, and Africans and a certain religion began to sweep the world. If it is not well controlled, the fate of Chinese civilization is really difficult to guess.

Just as our ancestors have competed with backward nomadic civilizations for thousands of years, no one is sure that this competition with backward civilizations will be repeated, after all, there are many Africans.

Looking at the competition between agrarian peoples and nomads from today's perspective, it is estimated that many people will speak of the methods of "trade" and "assimilation" and "labor reform", and hate why the previous dynasties could not turn a corner.

In this way, it seems that we can understand the government's policy towards Africans, and although there will be some negative effects on us in the course of trade, it is still acceptable for now.

To get back to the point, because the Chinese civilization is in a weak state, it must be difficult to accept it if it wants to be exported directly to European and American countries, so it needs to be tactful and use European and American ideas for packaging.

In addition, we can learn the way of exporting culture from the book.,You must know that the Three Kingdoms series of games is very popular in Europe and the United States.。 From this successful case, it can be seen that European and American countries are not unacceptable to our history, but their methods are wrong.

Forcibly instilling incomprehensible cultural ideas in others is tantamount to forcibly feeding them.

Hang Yu discussed with Zhou Guangyue and others, and decided to start with the European and American versions of the zombie invasion, and try to translate Chinese historical figures in a language model that is easily acceptable to Westerners.

"Export culture is an important part of our company's development, but in today's context, it is undoubtedly difficult to achieve. In the absence of strong state authority, we should adopt a subtle way to interpret cooking and freedom in our own way. But it can't be easily seen by European and American players. Hang Yu said.

"Maybe we should focus on the four little dragons first, after all, we are all in the same cultural circle. Sometimes I really don't understand, the people of big countries are more likely to be brainwashed than small countries for entertainment, while the people of small countries keep their culture very tightly. Zhao Chen said.

"So the big country becomes the big country, and the small country can only live in a corner. Hang Yu sighed: "Although it is a little uncomfortable to be brainwashed by Japanese and Korean culture, this is actually a good thing, and only by being good at absorbing other people's culture can you become a great country." There is a lot of truth in this sentence. ”

The reason is very simple, take the entertainment and animation culture of Japan and South Korea as an example, how many years of hard work they have worked on, and the achievements of several generations have achieved today's results.

As for us, we only need to copy their variety shows, send trainees to learn, learn from their animation industry, and achieve good results in a very short period of time.

This kind of hooliganism of stealing the cultural achievements of other countries is the most condemnable, right?

From the perspective of the Japanese and Korean people, is it easy for people to engage in an animation industry and a Korean style? Three times five divided by two, you will learn it, there are already many good works in the animation area, and Korean variety shows and trainee culture have also been quickly copied.

There's no such thing as a blue outperforming a blue, but isn't that a matter of time?

Just learn other people's technology, but also imitate other people's culture, and let people not mix!

Grievance.

"It's obviously more difficult to beat your opponent in their strengths. Zhou Guangyue said: "For example, exporting animation to books and games to South Korea, we are obviously not qualified now." ”

"It seems that the book doesn't like to play computer games very much.,Even if you want to output games to them.,You should choose mobile games.。 Zhao Chen said.

In fact, Europe and the United States are also game consoles as the mainstream, even if the PC platform is also Steam-based.

Online games and e-sports are basically not popular in Europe and the United States, first of all, online games, even if they are known as the best online games, they are not so popular in China in the United States, and only EVE is good in the United States.

As for CS, it's embarrassing, it has a certain place in gaming history, but it's not as big as we thought it would be.

CS came out in 98 as a mod for Half-Life, and the multiplayer mode is different from Quake and DOOM, which is indeed novel, but the influence of Quake on the PC side is too great.

In 2001, it was the heyday of CS in China, Halo was born, and since then it has entered the Halo era in the FPS field, and this game has also become the Halo culture in the United States.