"Don't divide it at all, the copyright belongs to the author. Hang Yu said.

"This is too cheap for the author, a series of property rights for famous adaptations of games, comics, movies and animations, and the chain of interests is very long, I think it is possible to take part of the copyright to the author, part of it belongs to us, and part of the copyright fee is divided into fifty or fifty. As long as we are a little better than other platforms in terms of copyright, the author will naturally choose us. Chen Cang said.

He didn't understand Hang Yu a little, and he was thinking about some small benefits, but he had to let go of all the copyrights.

"Didn't you say it yourself, there are very few works that can really sell the copyright. In addition, I think that the pattern is a little smaller because I always make money from authors. Hang Yu pondered.

"Literary websites don't make money from authors, is there any other way to make money? You can't advertise, although some websites also advertise, but to be honest, literary website ads are more ugly than other business websites, and they have a much greater impact on the user experience. Chen Cang said.

"As long as a website has users, are you afraid that it won't make money?" Hang Yu smiled and said: "I have been doing the Internet for so long and have learned one thing, no matter what product you make, don't think about making a profit first, think about how to attract users first." As long as the user base is large enough, even if the product is very profitable, or not profitable, there are people who are willing to invest. ”

"It's not to make money for the time being, the ultimate goal of investment is to make money, do you have to wait until Weibo Literature Network becomes the first, change the copyright rules, that is tantamount to self-defeating. Chen Cang said.

"The benefits are not only money, if Weibo Literature Network becomes the largest source of iP, downstream companies will have a reason to invest. What's more, what you're talking about is the worst situation, even if we completely let go of the copyright, we won't lose money. Hang Yu said.

Chen Cang opened his mouth, not that he couldn't refute, but that he wanted to refute it.

To a certain extent, what Hang Yu wants to do is also a more idealized product, completely liberalizing copyright, so as to stimulate the creative passion of authors, and create in the direction of high-quality products, publishing and adaptation, instead of blindly writing cool articles.

In addition, considering the particularity of Weibo Literature Network, such as traditional channels, this method seems to be very suitable.

"Chairman, even if we are willing to give up our interests, have you ever thought about it, this is an era of traffic. I have studied a series of entertainment products such as literature, film, television, and animation, and found that in this day and age, the quality of the work seems to be less important. If you look at those movie music, where there are any creative arts, invite some traffic stars to shoot them, and there will still be people watching them. It's the same when we do literature, as long as the quality of the work is about the same, even if it's a cool article, it can still get enough attention through promotion. As long as there is attention, it can be published and adapted. If we completely liberalize copyright, the result may be that authors who pursue level may not be able to compare with authors who pursue traffic. Chen Cang said.

"You've done some thorough research, but don't forget that we're in the hands of the extension resources. A work with a level of six can become an iP under a large number of promotions, but what if it is a work with a score of nine? So in order to cooperate with our planning, we must grasp the promotion method steadily, and think about it in the long run, just consider it as an attempt. Hang Yu said.

Hang Yu is not impulsive, but has made so many successful products, all of which are purely commercial as the main purpose.

Money, he has really earned enough, and now Hang Yu is willing to try it in some fields and operate in a different way, if he can succeed, he will make a lot of money, and if he can't succeed, it won't have a great impact on him.

Hang Yu suddenly realized two important things, one is scientific and technological research and development, and the other is literary creation.

Scientific and technological research and development is the foundation of all industrial products, and literary creation is the foundation of all entertainment products.

At present, China does not pay much attention to the entertainment industry, and there are many restrictions, resulting in the development of China's science and technology industry, but the entertainment industry is still invaded and brainwashed by neighboring countries, European and American countries.

To what extent?

Presumably most young people have experienced that a small Korean entertainment can make countless mainland girls crazy, just like going crazy if they don't see Oba's husband for a day, any Korean star can come to the mainland to make money.

Most of our pop singers are from other countries, such as the familiar Lin Jun, Liang Jing, Wang Li and so on. Many of our movie stars we thought were of Chinese nationality were actually foreign nationals.

The influence of this anime on us is deep.,Needless to say,My country's stars are proud to enter Europe and the United States.。 Most of the idols of Chinese stars are European and American stars, which seems to be more compelling.

Our online literary works, even readers who like to read online texts, actually disdain them in their hearts. At every turn, I compare the works of The Lord of the Rings and Harry Potter, and say that my country's online articles are worthless.

Yes, the current level of our online works is not high, but this does not mean that our creators are not good.

The low threshold for online literature has led to the low literary literacy of most online authors, but everyone must know that literary literacy is not something that cannot be grown. What's more, we also have quite a few authors, and the literary literacy is high enough.

What we lack now is mainly a healthy creative environment.

Without a healthy and sound creative environment and without a large number of young authors striving for their ideals, our online literature will never be sublimated. Now that traditional literature has shown fatigue, the adaptation of animation and film and television requires the development of online literature.

As long as online literature makes efforts and enough excellent works emerge, our animation film and television will naturally benefit.

Therefore, literary creation is the foundation of entertainment products, but everyone does not pay much attention to it.

"If that's the case, we might have to change our plans a little bit. Chen Cang said: "Because the popular channel makes Shuangwen and abusive text too extreme, in fact, this is not good, we should reconcile it a little." You can't be cool for the sake of coolness, nor can you abuse for the sake of abuse, the degree in the middle depends on the editor to grasp. ”

"Yes, you can test it. Hang Yu said.

"Okay. Chen Cang nodded.

After Chen Cang left, Hang Yu continued to think about the similarities and differences between scientific and technological research and development and literary creation. The process of scientific and technological research and development is pure investment, and you can't make a dime, but the advantage is that the technology developed is completely owned by yourself.

The founding process of the literary platform can make money through subscription sharing, but the disadvantage is that the decision made by Hang Yu just now has let go of the copyright. It was undoubtedly a bold decision, and it was difficult for him to grasp the future.

But if you don't try it, you don't know what it will become.

Following behind a certain butt and being a literary platform like theirs, this is not what Hang Yu wants.

——

YY took a look at the system of literary platforms, and in the author's understanding, online literature has a great impact on the entire entertainment industry. As a new generation of young people grows up, traditional paper literature is sure to go downhill.

At that time, if online literature is still like this, the entire entertainment industry will not be much better. Everyone in the entertainment industry can see it now, and there are hype variety shows all day long, and there are too few excellent works.

Of course, for now, the impact is not so big, look at the future, there should be changes in the future.