Chapter 453: Intense Work

Regarding the daigou regulations, Jack Ma would definitely not have guessed.

This is a factor outside of business, and if Hang Yu hadn't told the government about this earlier, he wouldn't be sure when the bill would have been introduced. Hang Yu already knew at this time that the government was promoting the introduction of relevant regulations, which would be many years earlier than the original history.

After taking this factor into account, the senior management was immediately full of confidence in the establishment of the market zone. First, there is no need to worry about the rise of global shopping, and secondly, there is no need to worry about the market area affecting the pattern of Chinese babies, which is just another model of special sale area.

After finalizing the decision, all departments immediately mobilized, the agency department prepared a specific plan, the technical department made a new zone, the personnel department recruited, and the agency department prepared to expand new functions... This new feature is mainly used as a physical intermediary, connecting online buyers and sellers to communicate.

For example, if a customer buys a defective product, according to the previous method, he needs to complain to the customer service about the return, which takes a certain amount of time. Now the agency department has added goods from third-party stores, and customers can go directly to the local agency if they have any questions about the products they buy in the market area.

Going to the agency in person to explain that of course comes faster than calling to complain, and it comes practically. If customers don't trust online shopping, they can even go directly to the agency for consultation, which improves the offline service function.

There are advantages online, and there are advantages offline.

This is also the reason why Jack Ma and others began to engage in logistics and physical stores after making e-commerce bigger. No matter how Internet commerce develops, brick-and-mortar stores will always have a place and have its traditional advantages.

"Chairman, I would like to take advantage of this opportunity to completely renovate the agency. First of all, we have opened our own first, second and third level agents, in addition to increasing the function of the special area, it is best to have warehousing and distribution functions. In this way, the agency can supply the goods directly to other agents, who can store the goods in advance and let the customer pick them up directly. Jiang Rong said.

"In addition, we will be able to lay the foundation for a future logistics network and directly change the agency to a logistics site at that time. In order to achieve these functions, some agencies need to relocate and rent or build their own warehouses. Jiang Rong continued.

"I estimate that after this expansion, many of the agencies will not have enough space, and relocation is necessary. There is also a problem that agents need to be re-planned, so that they can sign contracts to become franchisees, and they can't be as casual as before. Hang Yu said.

In the past, most agents were verbal agreements, and they may have opened stores to do business, helping Yuxue to hang up the shopping list, carry out simple publicity, and share the goods sold proportionally.

Under the trend of profits, agents help sell a lot of things.

However, this simple way of cooperation is easy to cause problems, for example, some agents pretend to help Yuxue purchase and promote after seeing business opportunities, but after customers come, they use copycats obtained from other channels to fool them.

"The regular franchise stores that have signed the contract will issue them a certificate, so that customers can know the role of the certificate and distinguish the real from the fake. Franchisees have to add QR code payment, which is also a kind of voucher, and by the way, help us promote it. Hang Yu said again.

"I understand. Jiang Rong replied.

While the agency was in a hurry to rectify the situation, the technical department was busy making a market area.

According to Hangyu's requirements, this market area is different from the previous e-commerce model, first of all, it is searched by region, first select its own region, and then check the purchasing agents in the area.

"According to this requirement, we need to divide the purchasing agents by region, do we need to get their addresses?" Fu Lei asked, he is now familiar with things, and he is much more mature in doing things.

"You need to provide an address to open a store in the marketplace, but we don't have to make it public. On our network, it is only necessary to provide customers with the approximate location of those purchasing agents in the area of the agent. If the customer wants to contact the purchasing agent, they need to go through the agency and get the consent of the purchasing agent before they can contact offline, and the agency will provide them with a venue. Hang Yu said.

"I see. Fu Lei nodded.

There are two advantages to dividing purchasing agents by region, one is to reduce their impact on rain and snow purchasing agents. Because individual purchasing agents, their product variety is limited, and they will definitely not be able to meet customer needs after being divided.

The second benefit is to increase authenticity and trust, and facilitate offline communication between buyers and sellers.

With the current strength of the technical department, it only takes a week to make a special area. Hang Yu gave them two weeks, not only to be fast but also to ensure quality, so that the technical department immediately complained.

However, taking money to do things, often this kind of work that requires overtime, means generous bonuses. Therefore, although the technicians complained, they were not too resistant, and soon put themselves into the intense work.

Instead of the entire technical department participating, Fu Lei temporarily organized a team of 30 people to do it.

At the same time, the planning department does publicity planning at the same time, and strives for multiple departments to complete the work at the same time. In this way, they can complete the commissioning of the market area in the shortest possible time.

On the one hand, Jiangyan Company sent messages to self-employed individuals through various channels, hoping that they would prepare to open stores in the special area.

On the other hand, the company contacted all third-party store owners of China Baby to get them ready as well. Big shopkeepers don't necessarily have to stick to the original area, they can open a small store in the special area and sell some goods at a low price to offset the losses caused by global purchases.

"No, what else do we have to do with the opening of the special area, there are more ants biting elephants!" The big shopkeepers are not stupid, and everyone immediately exclaimed when they heard the introduction of the market area.

"If we do this, we can only go back to the old way and buy goods in the original way. "Many shopkeepers are already thinking about canceling the cooperation with Jiangyan Company to purchase goods, and evading taxes by smuggling or carrying.

"There's no going back, unless we reduce imports. "Some shopkeepers are very helpless.

After boarding the big ship of Jiangyan Company, the business is getting better and better, and it is difficult to get off the ship.

"It depends, if the sales volume is reduced by another 10 percentage points, it is no different from the reduction of imports. "Some shopkeepers don't sell well in the first place, so it's easier to get off the ship, and they've already started to prepare.

However, the top 500 stores in China's baby rankings are basically impossible to get off the ship.

They are all big shopkeepers, not to mention another ten percentage points drop, even if the sales volume is reduced by 90%, they can't go back. The total sales volume is too large, and the original import method cannot meet their sales volume at all.