Chapter 69: Down Jackets
The weather in the imperial capital is getting cooler, and the smell of autumn is everywhere. The ginkgo trees in the central garden had also shown their withered yellow color: small white chrysanthemums, clumps poking their heads out of the grass. A few small yellow flowers shivered in the cool autumn wind, and flocks of geese flew south. A gust of wind blew, and the tall poplar trees rattled, and a large number of leaves began to fall.
The number of girls wearing miniskirts on campus is gradually decreasing, and some students who have felt the chill in advance have already put on their coats.
Although Jiang Hui's clothing business has not changed much in its daily profits, the proportion of denim shorts and denim skirts has been so low that it is almost negligible. On the contrary, the sales of leggings, denim pants, and base shirts are rising.
There are dozens of universities in the imperial capital, and there are four or five hundred thousand students enrolled in the school. Students from all over the world come to study in the imperial capital and slowly adapt to the city. Many freshmen from the south may not have worn a down jacket since they were young, not because they can't afford it, but more because they don't need it.
After the temperature drops down, many people will realize that the snow drifts in the north, and it is difficult to stay outdoors for a long time without a down jacket.
The clothing business has reached the current point and has entered a bottleneck stage, and it is necessary to complete an upgrade through new sources of goods and new promotion methods.
For Jiang Hui's four-person team, the freshman is a good customer, and everyone has a very clear understanding of the needs and spending power of this part of the customer. Down jackets are a good place to start, and many new students from the South haven't bought them yet, or haven't felt they need them.
If you have a very cost-effective supply, you can sell it in the new life. On the one hand, you can recruit a sales team to exercise in advance for the follow-up online promotion of the school, and on the other hand, it can be regarded as accumulating a sum of money to build more bullets for your own website equipment. Jiang Hui didn't want his company to be forced to accept some harsh venture capital funds because of funding problems too early.
In his previous life, during the winter vacation of his freshman year, Jiang Hui once heard his father talk about canceling the order in the factory where a friend worked at him for no reason. The boss had financial pressure due to other reasons, and he was unable to continue operating his own garment factory, resulting in tens of thousands of down jackets being cleared at the price of five yuan a piece. This price is not even enough to buy down, not to mention that it requires various processing to make a down jacket. The export-oriented order should be produced and shipped at least a month before the onset of winter, and it is estimated that the factory is now in the process of liquidation.
Jiang Hui picked up the phone and called his father.
"Dad, do you have a friend who works in a down jacket factory in Minnan Province?", Jiang Hui said straight to the point.
"Yes, it's your Uncle Tianxiang, who came to our house during the Spring Festival before," Father Jiang replied.
"I saw on the Internet that there seems to be a factory down jacket export order cancelled, and the workers' wages can't be paid, you call Uncle Tianxiang to see if it's their factory, I'm now thinking about whether to sell down jackets together, if the price is very low, we can consider eating the next batch of goods," Jiang Hui said.
"Okay, I'll ask, I'll talk to you later," Father Jiang said.
Jiang Hui was actually basically sure that what his father was talking about was Uncle Tianxiang's factory, and he began to think about how to get this batch of goods at a low price.
It didn't take long for Jiang Hui to receive a call back from his father, and it had been determined that it did happen in Uncle Tianxiang's factory beforehand, and their boss was looking for a home, but he had never done this business, and he rashly took tens of thousands of down jackets, and he was worried about sticking them in his hands, so no one took over the plate.
Jiang Hui felt that this was an opportunity, even if he couldn't get the price of five yuan a piece in his previous life, he would double the price of ten yuan to get the goods, it would be low and scary, and he would definitely not lose money if he directly handed it over to the shop owners in the zoo wholesale market.
Jiang Hui immediately booked a ticket for the afternoon, went back and simply packed his things, and told Bai Xue that he had something to do and was not at school for the past few days.
On the way, Jiang Hui dialed Uncle Tianxiang's phone and learned some specific information from him. Their garment factory is called Jiangjin Pengyu Garment Manufacturing Co., Ltd., this year received a 60,000 pieces of down jacket orders from Canadian customers, because it is an old customer, at that time did not sign a very specific contract to start production, after the customer canceled the order for no reason, the boss's other business has just needed capital turnover, the current down jacket material money is still part of the money has not been paid, the workers last month's wages have not been paid. For this batch of goods, the boss offered 30 yuan a piece and sold at a loss, and no one cared about it.
The plane took off on time rarely, and when the sun set, Jiang Hui was already at the exit of Jiangjin Airport.
I went directly to Pengyu Garment Factory and found a hotel next to it.
Walking in Jiangjin City, you can see a variety of garment factories and shoe factories everywhere, from the 90s of the 20th century, Jiangjin City's garment enterprises have entered the fast lane of development, and invariably choose to build their own brands, CCTV Sports Channel's advertising time is almost "Anta", "Xtep" and other Jinjiang brands are included, and are nicknamed "Jinjiang Channel".
"Brand = celebrity endorsement + CCTV advertising + channel expansion" was once a brand marketing model for enterprises in Jiangjin City to imitate each other, this model is believed by some industry insiders that the brand heritage is insufficient, the homogenization is serious, and this lack is difficult for consumers to establish long-term brand loyalty. In fact, after the rapid improvement of brand awareness, many garment enterprises in Jiangjin City have once again achieved sustainable development through transformation and upgrading, and obtained new development opportunities in their own way.
The development of leading enterprises has led to the rise of the entire industry, and many small and medium-sized foundries have begun to receive some orders at home and abroad, and Pengyu is one of them. In later generations, when Taobao clothing stores were rampant, many sources of goods came from small and medium-sized factories in Jiangjin City.
In the evening, Jiang Hui invited Uncle Tianxiang to dinner, and by the way, he learned about Pengyu's situation again, and Jiang Hui felt that their boss was about to be unable to hold on.
Jiang Hui asked Uncle Tianxiang to mention to his supervisor that there was a boss in his hometown who was in the clothing business and was interested in buying this batch of goods.
In the afternoon of the next day, Jiang Hui received a call that Pengyu's boss wanted to meet with him, and the location was chosen in the conference room of their factory.
Jiang Hui arrived at the factory gate five minutes early, and after a simple registration at the security office, someone led him to the conference room.
The boss is a middle-aged man in his early forties, with a hint of exhaustion on his face, and he is estimated to have been tossed enough recently. Seeing Jiang Hui so young, he couldn't hide his disappointed expression.