In order to allow the intranet to take the initiative in financing negotiations and further attract the attention of other investment institutions, Jiang Hui plans to launch "The Anchor is Coming" on the intranet in advance.

This module is actually a live channel.,The current live broadcast is not as crazy as in later generations.,There are heroines who broadcast big moves at every turn.,Dare to do anything in order to reward.。

"The anchor is coming" will build a platform for users to earn money on the school intranet, and each registered user of the school intranet can go to open the authentication, broadcast their daily life on the Internet, sing and dance, watch the live broadcast You can only watch, you can also interact with the anchor, reward all kinds of flowers, cars, mobile phones and other props, for the content of these rewards, the school intranet will carry out a 30% commission and then convert it into RMB and send it to the anchor.

However, there is also a limitation, after all, the intranet is only a website for college students, and a platform like live broadcast still needs to be oriented to the whole society to have a future for development, so "the anchor is coming" is destined to be a transitional product on the intranet, and a separate company will be registered to operate after a period of operation.

Online live broadcast is launched now, in fact, it is a little ahead, its mass growth is estimated to wait until after the popularization of smart phones, but as an early investment, it is also very cost-effective to raise it with a small part of the funds, compared to seven or eight years, after the platform becomes bigger and stronger, the anchor has come to such a live broadcast website, and it is not difficult to get a market value of tens of billions.

Later generations have analyzed why the live broadcast industry can develop rapidly, mainly because "the middle class is more and more willing to pay for beauty, and more and more needs to be full of soul to fight mediocrity". In fact, Jiang Hui feels that those who are willing to pay for the good are not limited to the middle class, and the post-90s generation is a larger group. And the reason for paying for beauty is not all "need to be full of soul to fight mediocrity", and for the post-90s group, paying for beauty is because you like it, that's all.

The live streaming industry is a prime example of this change. At its root, the essence of the online live streaming business model is that viewers are willing to pay for the content and streamers they like. Most of the users of the live broadcast platform are young users born in the 90s, and in the view of the post-90s who have never felt the scarcity, it is normal for me to give a gift to a person to express support and satisfaction.

On the contrary, the real ** silk will only be satisfied with free content, and will never give expensive gifts to live broadcasts that can be watched for free. However, on the live broadcast platform, giving gifts to users is no longer a whim, but has become a habitual consumption habit.

Live video has a large amount of original content, and behind it is the fan economy, fans are willing to pay for their favorite content, whether it is to reward or participate in activities initiated by anchors, which makes the profitability of live broadcast very strong. According to Jiang Hui's analysis, the revenue growth and user growth of the online live video service will show a process of slow increase in the early stage and rapid rise in the later stage.

……

"It's all debugged, right?" Jiang Hui asked.

"Mr. Jiang, it's no problem, you can go online on time at two o'clock", Chen Hu is huge.

"Those part-time live streamers recruited by art academies have trained them in corresponding skills, right?" Jiang Hui asked. Considering that when this module was first launched, no one would start to open the live broadcast business immediately, so Jiang Hui found a group of part-time art college students who were similar to "Tuo" to do live broadcasts.

"Yes, we have trained them twice according to your outline," Chen Hu said.

"Online live video is a relatively new thing, and it takes a time for users to accept it, so we want to let these part-time live broadcast anchors give other users a demonstration of what live broadcast is like when 'Anchor is Coming' when it is just launched, and live broadcast can make money," Jiang Hui said.

Jiang Hui's approach can be regarded as an official performance, and those props actually have no cost for the school network itself, but if other users reward the corresponding props, they have to use the school beans to redeem, which is equivalent to spending money.

"The world is bustling, all for profit, the world is bustling, all for profit", as long as these part-time anchors play an exemplary role, let the majority of users know that being an anchor can also make money, there must still be many people willing to try.

"Mr. Jiang, have you ever considered launching all the modules of our intranet abroad at the same time, such as the group buying business, the flea market, and now the anchors," Yang Yan said.

Today, there is a new product on the school intranet, and Jiang Hui has told everyone in advance, so basically everyone who can come to the company has witnessed a small process of the company's development.

"Group buying and flea markets need to have branches abroad to operate to be easier to promote, otherwise it will be difficult to get started. As for the live broadcast, I think it can be launched in South Korea, island countries and treasure islands," Jiang said.

"Isn't it necessary to prepare to build an independent platform to operate it in the future? I think that if this is the case, it can also be promoted in Europe and the United States, where the economy is developed, the network penetration rate is high, and the live broadcast should be very promising," Yang Yan said.

"You're half right. In regions like South Korea, island nations and treasure islands, the rapid growth of the economy has created a lot of wealth, and many of the owners of wealth are relatively young, and they are now living a prosperous life that they could not have imagined before, so they are eager to show the outside world: I have succeeded. Therefore, the online live broadcast platform will be more marketable, and there will be more local tyrant users. However, because European and American countries have entered a state of affluence very early, there are relatively few scenes of people showing off their wealth, and the live broadcast business is not expected to have great prospects for development," Jiang Hui said.

……

Under some preparation, at two o'clock in the afternoon, the "anchor is coming" on the school intranet was successfully launched.

It was also publicized through the letter on the school's website, and then the recruited part-time anchors began to open "The anchor is coming". A total of 8 part-time anchors were recruited this time, including live broadcast content in various fields such as singing, dancing, and games.

Not long after it was launched, many users soon began to enter the anchor room to watch the strange.

Although there are still relatively few users who directly open the anchor permission to be the anchor themselves, there are not many users who use this function to enjoy the performances of other anchors as much as possible, but the willingness of each user to pay is not very high at present, and everyone needs a process to adapt to these new models.

On the day of the launch, there were less than 50 users who were anchors themselves, which was pitiful.

However, there are more than 500,000 users who use the function of "the anchor is coming" to enjoy the anchor's performance, and the eight part-time beautiful anchors themselves are also registered users on the school intranet.

(End of chapter)