Chapter 253: Acquisition (Subscription !!)
In June, most of Jiang Ran's energy was still focused on the filming of the movie "Zombie Out of the Cage", but Ranfeng Group suddenly made a big move, this time it was not Ranfeng Cinema, nor Jiang Jianguo, nor Jiang Wei who wanted to make a big move.
Jiang Ran spent very little time in his office for more than a month, but today he had to withdraw from the crew and return to his office again.
Not long after I sat down in the office, I heard the request from the secretary Liu Yue, "Mr. Jiang, Mr. Zhao is here." ”
Jiang Ran still looked at the information given to him by his assistant, and said casually without raising his head: "Please let him in!"
Zhao Hongjun walked in under the leadership of Liu Yue, walked to Jiang Ran's office desk with a happy face, handed Jiang Ran a stack of documents, and said, "Mr. Jiang, this is the specific information of several newspapers, can you take a look?"
Speaking of this matter, we have to start with Jiang Ran's scandal last month, when Jiang Ran, out of anger, also ordered the banning of several media that were very excessive at that time.
Now, more than a month has passed, and these newspapers, which originally had a small circulation and not a lot of capital, can only report on some trivial matters without the support of advertisers and the blockade of the entire entertainment industry.
These newspapers have not looked for the Ranfeng Group, hoping that the Ranfeng Group can raise their noble hands, but this matter was arranged by Jiang Ran himself, and who would rashly come to Jiang Ran to intercede for them for no reason?
In this way, when there was no way to turn to them for business difficulties, the operators of these newspapers had plans to sell their newspapers or close their businesses.
However, under the pressure of the ban of the Ranfeng Group, they wanted to sell the newspaper, but they couldn't find anyone to take over.
On the one hand, newspapers are relatively professional, and they are not very profitable, so ordinary investors will not enter this industry.
On the other hand, the people who are interested in these small newspapers will definitely not be those big people and big companies. Then there is a problem, ordinary people do not have the strength to compete with the Ranfeng Group, and they will have doubts about the operation after the purchase of the newspaper, because no one knows what the attitude of the Ranfeng Group will be after the newspaper changes its boss.
It is precisely because of this that these newspapers suppressed by the Ranfeng Group are now facing a dilemma that they cannot operate and cannot be sold.
Zhao Hongjun has also been paying attention to the operation of these newspapers, and at first it was just to complete the tasks assigned by Jiang Ran and further stabilize the position of Ranfeng Group in the media circle.
However, as time went by, the operation of several newspapers became more and more difficult, and they wanted to sell but could not find a seller, and Zhao Hongjun suddenly realized that this was indeed a very good opportunity for Ranfeng Group.
"Mr. Jiang, the circulation of these newspapers is not large, basically a circulation of thousands of tens of thousands of copies per issue, and they are now under the pressure of our Ranfeng Group, and they are very difficult to operate, and there is no successor if they want to sell. However, this is an opportunity for us, and I recommend taking advantage of the opportunity to buy them out. ”
Zhao Hongjun's eyes were eager, after Jiang Ran became the master of Tiantian, it was the first time for Jiang Ran to see him so active.
Jiang Ran waved his hand, motioned for Zhao Hongjun to sit down first, and then said, "You wait first, I'll learn about the information of these newspapers first." ”
Jiang Ran had heard Zhao Hongjun and Le Zhiren report this matter to him on the phone before, but Jiang Ran was not very clear about the specific situation of several newspapers, whether there was any acquisition value, etc. Because of this, Jiang Ran deliberately withdrew from the crew today and went back to the company to deal with this matter
Jiang Ran had just gotten the relevant information from his assistant, and now with the information brought by Zhao Hongjun, he could learn more about the history of these newspapers, their human resources, their previous business characteristics, their target population, the number of circulation, distribution channels, and so on. Let Jiang Ran have a very clear idea of these newspapers and this acquisition plan.
Jiang Ran carefully looked at the information of these newspapers, then raised his head and asked: "Mr. Zhao, I see that the circulation of these newspapers is not very large, and the characteristics of the newspapers are not very clear, so it is really necessary for us to acquire them? Why don't we create new newspapers according to our own needs, so that they can be painted on a blank sheet of paper, and they should be more targeted?"
Jiang Ran himself is actually not very good at media and newspapers, although there were many successful business cases and models in his previous life, but Jiang Ran did not pay attention to these things at that time, and could only deal with problems with some fragmentary concepts in his previous life and continuous learning in this life.
Zhao Hongjun heard Jiang Ran's question and explained with a smile: "Yes, Mr. Jiang." Theoretically, we could create a new newspaper from scratch, which would make it easier to determine the direction of the newspaper according to the overall plan of our group. ”
However, in addition to funding and distribution channels, the most important thing for a newspaper is its reporter group, its editorial group and other content providing departments, and it takes time to set up and run in these departments. And we can solve these problems now through acquisitions. ”
When Zhao Hongjun said this, he looked at Jiang Ran, pointed to the information, and continued to explain to Jiang Ran: "These newspapers, although their circulation is not high, the concept of running a newspaper is not clear. However, they all have well-established journalists and editors, and a little reorganization after our acquisition will be a powerful addition to our group's business in the media industry. ”
The truth of Zhao Hongjun's words was very simple, Jiang Ran understood it as soon as he heard it, nodded clearly, and said: "How much are the quotations of these newspapers? They are now facing difficulties because of our ban and suppression of the Ranfeng Group, will the acquisition process and after the acquisition bring trouble to our integration?"
Zhao Hongjun smiled confidently when he heard this, and said, "At this point, Mr. Jiang can rest assured. Now, apart from being bought by us, these newspapers are left to cease publication. So far, no one else is interested in them. ”
"As for whether the management of the group will be excluded internally after the acquisition, I don't think it is a problem, and the elimination of a small number of people with opinions will not affect the operation of the newspaper. ”
Jiang Ran knocked on the table with his hand, interrupted Zhao Hongjun and said again: "Price? I want to know how much budget is needed for the entire acquisition plan?"
Zhao Hongjun was interrupted by Jiang Ran, his face was a little embarrassed, he coughed slightly, and then said: "Among these newspapers, I plan to pick out five for acquisition, with a total budget of about 10 million Hong Kong dollars. ”
"Ten million Hong Kong dollars. Jiang Ran groaned slightly when he heard this, the group doesn't have much money now, after thinking about it, Jiang Ran looked up at Zhao Hongjun and said, "I agreed to this acquisition in principle." However, now the group's funds are relatively tight, so my opinion is to apply for a loan from the bank in the name of your Tiantian Company to complete this acquisition. ”
Zhao Hongjun listened to Jiang Ran's words, was a little surprised, and then said casually: "There is no problem with this, we add the publishing house every day, the monthly profit is not bad, and there should be no problem with a loan of 10 million Hong Kong dollars." ”
"That's fine! Jiang Ran stretched his waist and said affirmatively.
Zhao Hongjun saw that Jiang Ran agreed to the acquisition plan, and said happily: "Okay, Mr. Jiang." As soon as I got down, I started arranging this and trying to complete all the acquisitions this month. ”
Jiang Ran saw that Zhao Hongjun was going to get up and leave, stretched out his hand and pressed it, and said with a smile: "Mr. Zhao, don't worry, the acquisition is not in a hurry." ”
Zhao Hongjun sat down again with a rare surprise, and said after laughing dryly: "Let Mr. Jiang laugh, I am indeed a little anxious." ”
Jiang Ran waved his hand with a smile, waved his hand without warning, and said, "It's good that you have such enthusiasm for work, but it's not a good thing that you're too urgent in terms of acquisition." ”
"Mr. Jiang reminds me that I will pay attention. Zhao Hongjun listened to Jiang Ran's words, immediately put away the smile on his face, and said with a straight face.
"It's okay! I'm sure you'll be measured, so I'll just talk about it. Jiang Ran smiled and waved his hand, signaling Zhao Hongjun not to care too much.
Then Jiang Ran looked at it casually and asked, "What are your plans for the several newspapers that have been acquired?"