917. The payoff continues
Shi Jianren personally sent the advertising film to the city TV station, if not for anything else, but to find Liu Ziyue, the deputy director of the city TV station, for an acquaintance. Pen % fun % Pavilion www.biquge.info
Before May Day, the advertising should be played until after the May Day holiday, and it is ready to last until the summer vacation in August, the advertising time price of the city's TV station is not as cheap as the district TV station, and there are seven or eight channels, among which the sought-after prime time can consume all the advertising budget in a few days.
Fortunately, Shi Jianren, who has managed advertising in this aspect of the film and television group, is still familiar with the market, and the publication table at the clear and real price is for the old man to see, and the advertising company in the middle has a set of price lists, which are basically from five folds.
So Liu Ziyue heard his intentions more clearly, and then asked Shi Jianren to be the deputy director of an inconspicuous district TV station under her, first with beautiful eyes, and also called his subordinates in person to verify the matter very carefully, and then laughed hahaha: "What are you doing, the cultural industry park at the end of the road has become so big, and you are the deputy director of the grassroots TV station?"
Shi Jianren and Liu Ziyue are also more familiar, and briefly introduce their relationship with the United Front Work Department: "The main thing is to feel the work and life in the system, and now I also serve as the general manager of this scenic spot, and it is also a public institution under the Tourism Bureau, so I came to ask Director Liu for help." ”
Liu Ziyue is a little bit relaxed: "The first time you were with Tangtang, I really thought you were a driver, but I didn't expect Sister Qing to be too accurate in seeing people, your mentality and temperament make me very surprised now, there are enough smart people on the TV station, I haven't seen you like this." ”
Shi Jianren has a lot of respect for this dignified deputy director: "It's still the same as my original wish with Tangtang, I hope to be a beacon to illuminate and guide some people to change, looking at it this way, it's very understandable for me to be a temporary cadre." ”
Liu Ziyue leaned on the sofa and looked at Shi Jianren for a while and chuckled: "I just graduated and entered the Taili, and when I worked in such a system, I thought that those people who do whatever they want are so cool and handsome, but now that I am older, I understand that people who are indifferent and self-controlled are really cool." ”
Shi Jian Rencai looked up at the other party, where does he feel old, he is in his thirties, and his maintenance is definitely much better than Hong Qiaoyun, and he looks similar to Wu Xiaoying, but the woman's age is a state secret, don't ask: "No matter if it's cool or not, since it's in a public institution, you really have to do everything you can to do things well......"
Liu Ziyue agreed: "Speaking of which, this is not enough for you, since you have come to the TV station system, obviously within the scope of my work, you should come to me early in the morning, I can help you with many things, I should also help you, the advertising film is placed here, I will arrange it for you, and the advertising fee will be said in the end, after all, you are also a public institution in the system to advertise, and there is a relationship with the system, everything is easy to say, do you need me to go to your station for a while?"
Shi Jianren hurriedly shook his hand: "Go and hang this position, if it doesn't make the slightest sense to use your authority to exchange something for myself, I hope it is for the employees of the TV station, then it seems that there is no possibility of change The grassroots TV station employees will bring something different, and you, the deputy director of the city station, will be completely changed." ”
Liu Ziyue asked Shi Jianren what he had brought with him, and Shi Jianren smiled and urged him to sign the agreement and run away.
Sure enough, Jiangzhou TV immediately arranged a time slot to broadcast, and it was available in prime time, often this kind of prime time was sold to major agency advertising companies half a year ago, at least a week ago, the schedule was set, and Liu Zi was more and more difficult to squeeze out the arrangement.
Of course, the advertisements from the district tourism bureau are taken for granted by everyone, and as long as the leaders in the system speak, everything is possible.
The picture starts with a leisurely monkey on a branch in a valley with beautiful mountains and rivers, sitting there trembling and shaking, and suddenly the picture falls into the water.
In fact, it is to hold the camera and jump into the water, and then a second of chaotic bubbles, rushing out of the water, you will find yourself sitting on a rubber raft, and the leisurely and quiet valley background music in front of you buzzes out of the water after the gurgling sound of falling water, with a scream that penetrates the eardrum!
By the way, this dubbing is Geng Mei's, Shi Jianren was called by her once in the valley, and she was very impressed.
The screaming, of course, is to render the thrill of this rubber raft rushing down at high speed in a rushing stream!
In fact, there are no people at all, the ten-second advertisement took three seconds in the front, and the last four or five seconds are the first-person perspective of the raft falling, plunging into the water, splashing, stirring up the waves, a bit of imitating the first-person perspective of a roller coaster, the thrilling drifting that has been accompanied by screams, and the last two seconds are suddenly quiet: "Welcome to come, light ape beach rafting, Jinlong Hot Springs, karst cave day trip." ”
Jinlong Hot Spring is an old scenic spot in Jiangzhou, and all citizens know how to go after listening to it, so they don't leave a phone or address, just use Jinlong Hot Spring to indicate the coordinates.
According to Hu Rongmei's evaluation, this advertisement finally has a bit of a quiet, dynamic and static rhythm change, and of course it can also attract people.
The day before May Day, there have been many citizens to Jinlong Hot Spring to inquire about the rafting place, have to follow Shi Jianren and Geng Haiyan last time to go in, and finally have to use off-road vehicles to drive about five kilometers of machine farming road to the starting point of rafting, these vehicles are Zhang Mingxiao to borrow modified cars, it is too late to harden this road before May Day, and there is no money.
And on this day, it was fortunate that there was this day to verify the process, about 200 tourists were received, and the price of 30 yuan per person was to drift for half an hour, which is compared to many amusement facilities that can only sit for ten minutes for 20 or 30 yuan in amusement parks, the price is not high, and the point is really exciting!
Eight people on a rubber raft, put on life jackets and helmets, and tie safety ropes before they start to go downstream!
The income of a few thousand yuan is nothing, Fu Yulin, who has been at the finish line, sent people to squat at various dangerous points throughout the whole process, summed up several places where accidents may occur, and arranged for people to smash stones and wrap foam and even fold a few layers of cotton wool overnight to eliminate hidden dangers.
Then starting on the morning of May Day, the crowds of people that Shi Jianren had seen on his antique Shikumen street appeared in the entire scenic spot!
Fu Yulin is indeed a business-minded, although it was too late to pave the way, but he sent someone to the dock where Shijian Ren was a great guy early to wholesale 5,000 pieces of white T-shirts, printed with the words of the art style of light ape beach drifting on the front and back, and then sold it at the end of the line for 30 yuan a piece, the cost was only 123 yuan.
The end point is that everyone who drifts down is almost wet with their clothes!
In particular, some young women who are thinly dressed can completely expose their curves as long as they take off their life jackets, so white t-shirts sell extremely well!
On the other hand, there are tourists wearing this white T-shirt everywhere in the whole scenic area, and many people who have not seen the advertisement will ask what it is......
Therefore, on the rafting path of a total of 60 rubber rafts, there are always a large number of tourists waiting for the rubber rafts to be transported by off-road vehicles on the roof!
When all the rafts reached the end, they were immediately pulled up and dragged onto the roof of the off-road vehicle, and were pulled to the starting point together with the tourists, while the tourists outside the ticket office had already lined up in a long line waiting to get on the bus, and there was an attitude of "I've come here, I've never played anyway, and I'm going to play again today!" ......
There are even those who just stood up in the water at the finish line, and they simply followed the rubber boat and cheekily bought tickets to cut the queue to play again.
On the first day, nearly 10,000 people came down from morning to night!
Two thousand pieces were sold in the morning!
In the afternoon, I had to buy some blank T-shirts without printing, and the rest were evenly ordered every day.
In just one day, the total revenue from ticket sales, various revenues such as T-shirts, drinks, towels, etc., is 500,000!
In just a small long vacation, I was able to make up the loan of 3 million and repay it......
There are too many Chinese, especially the huge spending power that wants to have some fun after eating a full meal, it is too scary! )