The bidding information for the sale of Jaguar Land Rover is the core confidential information of Ford Motors, and the people who know this data, including Alan Murali himself, are definitely no more than ten people, but now the offer of Indian Tata Motors is revealed from Jiang Hui's mouth.

The price of Guanghui Motors is 2.3 billion US dollars, and if you subtract 250 million US dollars, it is just the quotation of Tata Motors.

The other bidders' hole cards are known to Guanghui Automobile, how to play this game?

Originally, I thought that the enterprises of the Celestial Empire were stupid and had a lot of money, but Murali still wanted to pit Guanghui Automobile and sell it for an extra billion 800 million.

Now it seems, enough is enough!

"Jiang, I don't know what you're talking about, but what I want to say is that $2.3 billion is too low. You know, we're not just selling the Jaguar Land Rover brand and its plants, equipment, technology, etc., but Ford will continue to provide engine technology, parts supply, financial services and other supporting measures," said Murali.

Jaguar has always used Land Rover's engine, and when Land Rover was in BMW's hands before, it used BMW's engine, and after it was acquired by Ford, it naturally used Ford's engine.

If Jaguar Land Rover's next owner is a car manufacturer such as Toyota or Volkswagen, then there is no surprise that Jaguar Land Rover will use the engines of the new owner.

However, Guanghui Automobile is a brand new car manufacturer, not to mention its own engine technology, that is, even its own products have not been sold on the market.

Naturally, if Guanghui Auto wants to buy Jaguar Land Rover, in the next few years, it will definitely need to continue to use Ford's engine technology, of course, in the long run, the development of Jaguar Land Rover's own engine technology is also inevitable!

In fact, after India's Tata acquired Jaguar Land Rover, it also continued to use Ford's engine technology. After all, although Tata Motors is also a large automobile company in India, how many people recognize the cars they produce when they go out of India?

Besides, how can the engine technology be so good for a low-end model like Tata Motors?

Even if the technology is really good, if Tata's engine is used on Jaguar Land Rover, will anyone buy Jaguar Land Rover again?

In this way, it is inevitable that Jaguar Land Rover will continue to use Ford's engines!

"Allen, let's be honest, without Ford's engines and parts and other technology, how much is the factory and equipment of Jaguar Land Rover worth? Those are all equipment that has been invested for many years, right? Not to mention that there are still a bunch of workers' pension problems to deal with, if these two brands do not have some value, who else would spend so much money to be the big culprit?", Jiang Hui said.

In fact, if Jiang Hui didn't know that Jaguar Land Rover's market potential in the Celestial Empire is very large, and the Celestial Empire's automobile market will be the world's largest automobile market.

It can be said that whoever wins the heavenly dynasty wins the world!

The Volkswagen of later generations was able to drive Toyota from the position of the boss, which was also a blessing to the Tianchao market, otherwise Volkswagen would not be the boss, or the second would not have his share.

In the United States and the island nation, the two largest car markets outside the Celestial Empire, Volkswagen can't even enter the top three, or even the top five.

But in the Celestial Empire, the name of the god car is definitely not called in vain, even if it is in later generations, except for very serious problems such as broken shafts, burning engine oil, etc., it will not affect its sales.

"Jiang, I also went to find out about your Guanghui Automobile, and what I said was not good, it was completely nonsense. The automotive industry is a technology-intensive enterprise, and a car involves more than 10,000 parts, and without a mature system, it is easy to have problems. If Korn Ferry acquires Jaguar Land Rover, although you have no way to directly use Jaguar Land Rover's products on Korn Ferr, but with the same training and learning measures for dispatched personnel, Korn Ferry will quickly get on the right track, and these benefits are definitely not something that can be bought for hundreds of millions of dollars," Murali said.

"What you say makes a lot of sense, but if it's just to learn these things, there are actually a lot of options for Radiant Auto. Now that the impact of the subprime mortgage crisis is becoming more and more intense, whether it is General Motors or Chrysler, the situation is worse than Ford's, and they are constantly selling assets around the world.

2008 was indeed a very special year for the global automotive market, especially for GM and Chrysler.

The predecessor of General Motors was the Buick Motor Company, founded by David Buick in 1907, and in 1908, the largest horse-drawn carriage manufacturer in the United States, William Motors. C. Durant bought Buick and became its general manager.

For more than 100 years, General Motors and its products have touched the lives of countless consumers around the world.

After a hundred years of innovation and development, from the least promising start on September 16, 1908 to Sloan's famous "different wallets, different goals, different models" strategy.

From the world's first mass-produced sports car to the first car with a fuel efficiency of 3.53 liters per 100 kilometers, from the acquisition of world-famous car brands such as Chevrolet, Opel and Vauxhao to the outbreak of the subprime mortgage crisis.

GM manufactures, sells and services a range of models under a range of brands, including Chevrolet, Buick, Saturn, GMC, Cadillac, Holden, Opel, Hummer, Vauxhall and Wuling.

However, in the subprime mortgage crisis, General Motors has been crumbling under the loss of more than 30 billion US dollars, and it has sold its assets like Ford Motor one after another.

And Kleist, also one of the three largest car companies in North America, first disliked by Daimler last year, then sold, and then encountered the subprime mortgage crisis, and life was worse than that of GM and Ford.

Therefore, what Jiang Hui said is really not nonsense!

Of course, Jiang Hui is just saying it, scaring Murali, so don't think that Jaguar Land Rover is the emperor's daughter and don't worry about marrying!

"Jaguar Land Rover has a glorious past, and it's not something you can get from a brand that GM or Chrysler would like to sell, but you know about it," says Muralee.

……

In this way, in the midst of the two-shot war of words, the morning's negotiations ended.

However, although there has been no result yet, both sides have basically judged what they want to obtain from the information revealed during the conversation.

Again, Guanghui Automobile and Ford Automobile are now dry firewood encountering fire, and it is impossible to think that something will not happen.

Besides, in order to sell Jaguar Land Rover, Ford Motor has begun to send people to negotiate with the factory union a few months ago, and finally obtained the consent of the other party, and now it is impossible not to sell it because of some minor differences with Guanghui Automobile!

It's nothing more than that the money is not in place!