Chapter 817: R&D Progress
walked all day in the factory of Guanghui Automobile, but fortunately, Jiang Hui was still young, otherwise it would be enough to choke on such a toss.
This time, Jiang Hui came to Wuyang, in addition to participating in the equipment entry ceremony, but also wanted to learn about the research and development progress of several SUV models of Guanghui Automobile.
So early the next morning, Jiang Hui came to the Guanghui Automobile R&D Center again.
For Toyota, Volkswagen, and GM automobile companies of this size, there are more than 10,000 R&D personnel, and compared with them, the more than 1,000 people in the Guanghui Automobile R&D Center are indeed a bit insufficient.
However, considering that Guanghui Automobile has only been established for two years and already has this scale, Jiang Hui has no opinion.
"Our first SUV can roll off the assembly line as planned this year, right?", Jiang Hui first followed everyone to the trial workshop of the Guanghui Automobile Research Center to watch the handmade prototype of the SUV.
In order to produce this batch of prototypes in the early days, Guanghui Automobile really spent a lot of money.
However, as long as you can get the project ahead of schedule, it's all valuable.
"According to the plan, the installation of the production line of the automobile factory will be completed in May this year, and then we can start to produce some trial cars that are close to mass production in small batches for various certifications and tests, and if everything goes well, mass production will be achieved in November and officially launched in December," Kato, as deputy general manager and director of the R&D center, answered Jiang Hui's question.
In 2007, the Tianchao automobile market can be described as a year of full outbreak, in this year, whether it is an independent brand or an overseas manufacturer, in the face of the Tianchao automobile market, this big cake, can be said to be inextricable, so the domestic automobile market in the past year ushered in a hundred flowers in full bloom.
Among them, the SUV market broke out in 07, and the advent of many urban SUVs was the main factor for the SUV market to be hot last year compared to previous years.
This gave the developers of Guanghui Auto full of confidence.
You must know that at the beginning, when Jiang Hui asked the first few models developed by Guanghui Automobile to be SUVs, everyone could not understand it.
There's a reason for that, too.
After the first year of SUV in 2004, the development of SUV has gradually embarked on a healthy and stable development.
However, with the rising fuel prices and the adjustment of the national fuel consumption tax, some SUV models based on low-end routes have begun to escape the fate of delisting: the obsolescence of technology, coupled with the high fuel consumption, has made consumers lose confidence in economic SUVs.
The rise in oil prices has made consumers complain, and SUVs have changed from the original sweet and sweet to "oil tigers". How to ensure the continuous attention and market share increase of SUVs has become a difficult problem for many manufacturers.
The launch of small-displacement SUVs is only applauded for a while, but not popular, because consumers still value the powerful and powerful off-road shape of the SUV, so the combination of fuel economy and power of the engine system has become the most critical factor for the survival and development of SUVs.
Although Guanghui Automobile introduced the engine production line from Ford Motor, considering that Guanghui Automobile is the first car of its own brand, the R&D team is still quite worried about choosing an SUV for the first model.
However, after seeing the performance of the SUV market in 2007, everyone was still a little relieved.
Since last year, urban SUVs across urban and rural areas have been sought after by consumers.
It can not only maintain the comfort of the car on the road surface of the city, but also reflect the off-road performance of the traditional SUV on the country road, which has become two hard indicators for consumers to buy SUVs.
In the mainstream SUV camp, the high-strength safety body and sedan chassis design with load-bearing body design, coupled with the use of front and rear independent suspension systems, can fully ensure the comfort of urban SUVs.
The load-bearing body does not have a frame, and the body serves as the mounting base of the engine and chassis assemblies, and the body has the role of a frame and bears all the loads.
The front end is made up of two front longitudinal members, the front panel, the fenders on both sides, the inner side panels of the front quarter form a rigid frame; the middle part of the body is made up of the left and right side panels (including the upper frame of the door, the sill beam and the front, middle and rear columns, etc.) and the floor, the top cover, the front panel, the front windshield frame, the luggage compartment hoarding, the rear window frame and the like; the rear end is made up of the baggage compartment floor welded with the rear longitudinal member and the rear wheel inner and outer wheel covers.
Basically, all sedans and urban SUVs sold on the market today use load-bearing bodies.
The intelligent full-time four-wheel drive system, coupled with the design of high ground clearance and wading depth, as well as climbing and downhill capabilities, ensures the all-terrain passability of the SUV.
It can be seen that cross-border urban and rural areas, seizing the share of part of the sedan market, will become another direction of SUV design and development in 07.
The medium-sized SUV now developed by Guanghui Automobile is an urban SUV, which adopts the same load-bearing body as the sedan, and the four-wheel drive system is installed on the high configuration, which not only maintains high comfort performance, but also has certain off-road performance.
It's really in line with the popular SUV elements now.
"The automobile era of the Celestial Empire has just begun to take off, and ordinary people are still like picking a daughter-in-law when buying a car, and they don't look beautiful at first sight. Judging from the current sales analysis, SUVs with stylish exterior designs are the most sought after by consumers, and I think our SUV can crush all current SUV models in terms of appearance, and will definitely be welcomed by consumers", Pi Wei praised on the side.
The personnel in charge of medium-sized SUVs in the Guanghui Automobile Research Center all know that the appearance of this car is Jiang Hui's creation, and Pi Wei's praise is actually a disguised pat on the back of Jiang Hui.
It's just that the technique is not very clever, and the people around him can hear it.
"Beautiful appearance is definitely the most important, but the Celestial Empire consumers buy a car is no longer a luxury consumption, consumers also pay attention to the practicality of this means of transportation, so the design of the interior space should not only consider the ergonomic design, but also fully understand the Chinese people's car habits - spacious driving and cargo space and flexible space combination, which is still the Chinese people who advocate the atmosphere", Jiang Hui continued to expand the topic of Pi Wei.
Appearance and practicality are important, and as for price, it is always a sensitive issue.
However, now the people have also begun to be rational, you get what you pay for, and the higher the comprehensive cost performance of the product selling points and various configuration characteristics, the more the people will pay.
Therefore, if you put fuel-efficient, energetic, good-looking, and high-equipped together, it must be a hot commodity in the future, and I hope that the mid-size SUV of Guanghui Automobile will be this perfect combination.
"Mr. Jiang, don't worry, you helped the design team provide such a beautiful appearance, they must be looking for a matching interior. We can open the door and take a closer look, and we can definitely kill all the SUV models on the market in seconds," Kato said to Jiang Hui as he opened the door of the prototype car.
The directors of several core departments of the Kojway Automobile Research Center are basically experienced senior engineers who have been heavily recruited from international automobile companies, and Kato is still very confident in their level.
(End of chapter)