After Gui Zecheng and Zhao Hongjun were called to the office by Jiang Ran, they heard Jiang Ran's words, and after looking at each other with a look at each other, Gui Zecheng asked a little strangely: "What does Mr. Jiang mean that there are already other cinema companies that are dissatisfied with our approach?"

Jiang Ran nodded, and then said: "We have been vigorously promoting comments on restricting movie viewing in the media during this time, although we have not directly mentioned the movie classification, but it has already been able to touch the nerves of some people. ”

When Jiang Ran said this, he smiled meaningfully, and then said, "Sixth Uncle Shao called me just now and talked about it. ”

"Mr. Shao called in person, but no wonder he was in such a hurry, now they Shaw Brothers make a considerable number of salty wet tablets every year, and the profit in this is a bit large. Zhao Hongjun said when he heard this.

"Then what is Mr. Shao's plan for this?

Jiang Ran smiled confidently, and then said: "We have now stirred up the topic of restricting movie viewing, and the public opinion of the whole society is in favor of us, as long as we do not have the intention of seriously promoting the construction of the film classification system in Hong Kong, Uncle Shao will not tear up with us at this time." ”

Gui Zecheng is still a little worried, "But our approach has indeed opened a hole in the classification of Hong Kong films, and it is not impossible for someone to use this as a breakthrough to promote film classification." Mr. Shao and other cinema companies will really let us push for film classification in Ranfeng Cinema?"

Jiang Ran heard this, thought for a while, and then said: "As long as they don't jump out to say things now, after a while, everything we should do has been done, and the impact that should have is basically there, even if they are angry in their hearts, they can only look forward in the face of fait accompli." ”

Jiang Ran said this, paused for a moment, and then ordered: "Of course, we can't do it ourselves." We are promoting film classification internally, just to facilitate the release of films with Dragon, Tiger and Leopard, not really to promote film classification in Hong Kong. ”

"So, in the current situation where Shaw Brothers and other companies are acquiescing, we need to stop advertising the restriction of movies in the media. In addition, in the future, the restricted films in our cinema will only be for pornography and extremely bloody and violent films for the time being, and the other films will remain the same, and there will be no publicity in this regard until no one asks us for trouble. ”

"I know what to do, Mr. Jiang!" Gui Zecheng saw that Jiang Ran had already paid attention, and immediately replied.

After achieving his goal, Ran Feng temporarily stopped promoting film classification. At this time, it has been released for a week, and the cumulative box office is more than one million Hong Kong dollars.

In addition, it has been in theaters for more than two weeks, and after two weeks, the box office has also reached a total of 12 million Hong Kong dollars, and there should be no problem in finally reaching 16 million Hong Kong dollars.

After paving the way for Ranfeng Cinemas to screen, Jiang Ran finally made the decision to expand the scale of the screening after two weeks of release and after the box office potential slowed down a little.

In the five new theaters, unlike the previous versions, a lot of gore scenes were cut, making the film completely transformed from a thriller horror film into a suspense film.

"Yes, because many viewers can't get used to the scenes that are too bloody, so the secondary editing that I've been working on for a while, and now I've added the version that is shown in the five theaters, I've cut out the scenes that are too bloody, and it's more like a suspense film, and he's going to be open to all audiences in Hong Kong, and I hope everyone can enjoy it. ”

Jiang Ran said this to reporters after the new edited version was released in the market.

Not to mention, Jiang Ran's actions made some of the audiences who did not dare to enter the theater enter the theater before, and even many of them left the theater halfway.

The people who still chose to watch it in the hype of Burning Feng were basically some curious young people, but they left the scene halfway, and when they talked about this movie with their friends who had watched the whole movie, they were always ridiculed for missing the most exciting ending, so some of them chose to walk into the theater again.

At the same time as Ran Feng's expansion of the screening scale, Golden Harvest was released in just one week at the same time, and the box office has reached a box office of more than 700 and nearly 8 million, and the final result will definitely exceed 20 million.

This year's Shaw Brothers has shrunk again in the hot autumn season, and the Shaw Brothers movies that did well in June have not made any achievements in the Seven Straights, and have been suppressed by Golden Harvest and Ran Feng.

Another cinema company in Hong Kong, Golden Princess, also did not achieve satisfactory results this summer, and it was not until the release of the new art city Shi Tian and Zeng Zhiwei on the 5th of the month that the situation improved.

On the first day of release, it showed a very good situation, and a total of theaters were released simultaneously on the first day of release, achieving a result of 900,000 Hong Kong dollars. As long as there is no big drop in the next few days, it can be basically determined that there is no problem with tens of millions at the box office.

Time passed slowly, and in the second week of release, because of the expansion of the scale of the release, a total of 2.6 million Hong Kong dollars was reported in a week, and the cumulative box office reached more than 4 million.

After that, the drawbacks of being a niche movie began to appear, after experiencing the initial popularity, the number of moviegoers of this movie decreased sharply, and the box office in the third week was reported to be 1.1 million, and finally it was fully painted on the 2nd, with a cumulative box office of 5.6 million Hong Kong dollars.

And Ran Feng's other movie was also painted in the sun more than 20 days after its release, with a cumulative box office of 16.22 million Hong Kong dollars.

After the harmony, Ran Feng took over from McDonald's Company, as well as Ran Feng's self-made.

In order to give these two films that are only a few days apart in release time and both genres have ghosts to screen more screens and maximize the box office, Jiang Ran even did not hesitate to find Shaw Brothers, who had no hot films released in the month, and reached a cooperation with Run Run Shaw.

In this way, by the end of August, the two films released by Ranfeng Cinema Line had a total of 37 screens screened in the Hong Kong film market.

Among them, 15 fast screens are screened, while Lin Zhengying's has 22 screens.

As soon as Lin Zhengying's release on the 9th of the month, it showed strong box office potential, adding the last fire to this year's Hong Kong summer hot file.

Before the release, everyone thought that the situation of this year's summer movie schedule should have basically stabilized.

Who knows that as soon as it was released, it achieved a box office of 1.1 million Hong Kong dollars under the joint screening of 22 theaters on the first day. The fight has been in theaters for three weeks and has been in theaters for two weeks, and there is no way to fight back.

Under the strong situation, it only achieved a box office of more than 2 million in the fourth week, and finally when it was fully painted on September 2, the cumulative box office only reached more than 21.3 million Hong Kong dollars.

At the same time, it was the most affected, with only three weeks in total and a cumulative box office of 11.4 million Hong Kong dollars.

The situation is gratifying, Ran Feng is naturally happy, and Lin Zhengying also left Sammo Hung, and it only took one year to be in Ran Feng, which proved that he can not only be behind the scenes, but also become a star.

This movie was finally released for more than a month, and the reason why it can be released for such a long time is that Ran Feng did not have enough movies in September.

On the other hand, because the box office performance of this movie is very good, it only showed the potential of 20 million box office in just two weeks, so Ran Feng specially postponed the movie, and finally made its box office just cross the threshold of 22 million Hong Kong dollars, surpassing Jackie Chan and becoming the champion in the box office market this summer.

Mai Dangxiong's first movie after Ran Feng, although the performance is average, but it is also above the level, and after 20 days of release, the cumulative box office is more than 6 million Hong Kong dollars, which is a good result.