Chapter 286: Trend

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In December 1984, because of "Zombie Out" produced by Ranfeng Group and Golden Harvest Film Production, the Hong Kong film market set off a film boom in this month.

The movie "Zombie Out of the Cage", after the first day of the movie's release, reported a result of 2.1 million Hong Kong dollars, in the next few days, because of the hype of the media and the film industry, this movie has completely become a trend.

Because of this, in the next four days, the box office of the movie has been maintained at a very high level.

On Thursday, December 13, "Zombie Out" continued to be screened in more than 30 theaters, and finally the box office results of the day were reported to be more than 2.2 million Hong Kong dollars.

On Friday, December 14, "Zombie Out of the Cage" received 2.1 million Hong Kong dollars on the same day.

On Saturday, December 15, "Zombie Out" received 2.2 million Hong Kong dollars on this day.

On Sunday, December 16th, which was a rest day, "Zombie Out of the Cage" ushered in the biggest outbreak, and on the same day, Ranfeng Group and Golden Harvest increased the number of theaters screened at the same time, making the movie collect 2.5 million Hong Kong dollars on this day.

In this way, the movie was released for only five days, and achieved a box office result of more than 11 million Hong Kong dollars in the first five days of its first week.

""Zombie Out of the Cage" was released in five days, and the box office was 10 million Hong Kong dollars. Where is the end of its potential? 30 million or 40 million?" said the Oriental Daily in a new week's report.

"Zombie Out of the Cage" aims to reach the 30 million box office mark, and Jiang Ran has once again added a monument to the box office history of Hong Kong films. "Sing Tao Daily" has begun to praise Jiang Ran in advance.

Guan Zhilin, this beautiful and suffocating woman, with "Zombie Out of the Cage", has transformed from a fifth-tier star to a hot first-line actress. ”

"Chow Yun-fat's performance in "Zombie Out" after "The True Color of Heroes" is once again eye-catching. starred in 30 million Hong Kong dollars in movies one after another, making him one of the most popular actors at the box office in Hong Kong. ”

Jet Li, a Shaolin kid, is still surprising after changing into modern clothes, and his smooth and stretched fighting style has brought a new wind to Hong Kong kung fu films. ”

……

All kinds of touting, with the hot screening of "Zombie Out of the Cage", continue to flock to Ranfeng Group and various members of the crew of "Zombie Out of the Cage".

As the owner of Ranfeng Group, as well as the planner and director of "Zombie Out", Jiang Ran is naturally extremely attention-grabbing.

"Uncle Six, how are you doing lately?" Jiang Ran received a congratulatory call from Run Shaw in the office.

"Ah Ran, congratulations!" Run Run Shaw said on the phone, "the blockbuster plan you talked about last year now seems to be not far from success." It's amazing!"

Shaw's words were filled with sigh and at the same time a little lonely.

The once dominant Shaw Brothers Film Company is about to disappear, but under the leadership of Jiang Ran, Ranfeng Group has become a representative of Hong Kong films in just a few years, and it is becoming more and more prosperous.

"Thank you, Uncle Six!" Jiang Ran heard some different emotions from the other party, "But it's too early to say that the movie was successful." The production cost of "Zombie Out of the Cage" alone has reached 10 million US dollars, not to mention the cost of publicity and distribution. I don't know how close I'm to recouping my costs?"

Jiang Ran is telling the truth, "Zombie Out of the Cage" is now plus all kinds of publicity expenses, the cost has increased to 11 million US dollars, and in the future, after the publicity and distribution in Europe and the United States begin to exert force, the cost will further increase, and there is still a long way to recover the cost.

"Ah Ran, this is not like you, when did you become so modest?" Shaw asked on the phone.

"Uncle Six, I'm telling the truth! What about the investment of hundreds of millions of Hong Kong dollars? I'm under a lot of pressure right now. Jiang Ran was quite helpless, to be honest, no one believed it.

People only saw the success of the film in Hong Kong, but they didn't know that for Jiang Ran, the bigger challenge was the later release of Waifu.

"Hehe! It's natural to be stressed. If we Shaw Brothers invested in such a big project, I would be under pressure. Shaw smiled understandingly.

"But I see that your "Zombie Out of the Cage" is now a bumper box office word-of-mouth, and there should be no problem with 30 million Hong Kong dollars at the Hong Kong box office. I don't think it's difficult to get 60 or 70 million or even hundreds of millions of Hong Kong dollars in other parts of Asia. What do you have to worry about?"

There is some truth in Run Run Shaw's words, in Hong Kong now, basically most of the Hong Kong films, as long as they succeed in Hong Kong, then the box office in the Fuwai market has a certain guarantee. In many cases, Hong Kong film companies have made more money in the Fuwai market than in Hong Kong.

And the actual situation of "Zombie Out of the Cage" is indeed as Run Run Shaw said, when the movie was still being released in Hong Kong, distributors from all over the country have found Ranfeng Group in an endless stream and want to distribute the film as an agent.

"Mr. Tanaka, we have a long-term and stable cooperation, as long as your company's conditions are not lower than those of other companies, our Ranfeng Group will definitely give priority to promoting cooperation with you. ”

Jiang Ran personally received Kenhito Tanaka of Daiei Co., Ltd. in his office, and the other party naturally found Ranfeng Group this time to act as an agent for distribution.

This time, because of the hot sale of "Zombie Out of the Cage" in Hong Kong, a large number of film companies have attracted a large number of film companies to find Ranfeng Group, and several other large companies in Japan in addition to Daiei have also found the door this time and offered quite attractive conditions.

It turns out that Ran Feng Group in the Japanese film market, although relying on the cooperation with Daiei, almost every movie can be released smoothly, but there are not many movies that really sell well in Japan.

In the entire Ran Feng Group, in addition to the "Chainsaw" series, only "The True Color of Heroes", "Zombie Road Chief", and "Police Story" can be regarded as a success in Japan.

Among them, "The True Color of Heroes" and "Zombie Daochang" relied more on the strong support of Dayei in publicity and distribution, and achieved Japanese box office results that far exceeded history.

The rest of "Police Story" relied more on Jackie Chan's box office appeal in Japan to achieve a frightening box office of nearly 2 billion yen, which is also the main reason why Golden Harvest bought the copyright of this film at a high price.

However, this year, the situation is no longer the same, on the one hand, Ran Feng Group has made a lot of popularity in the Japanese film market after continuously releasing films in Japan in recent years.

On the other hand, with the successful distribution of Ranfeng Group's films in Japan, the actors and directors of Ranfeng Group have also benefited, whether it is Jiang Ran, Lin Zhengying, Chow Yun-fat, Zhong Chuhong and others, they now have a certain box office appeal in Japan.

And the success of "Zombie Out" in Hong Kong has already shown its quality, plus the film is directed by Jiang Ran, or starring Chow Yun-fat and Jet Li, they now have a very good box office appeal in the Japanese film market.

More importantly, the movie "Zombie Out" is not a popular comedy film in Hong Kong, and the elements it contains such as thriller, kung fu, and gunfights have been fully proven in the Japanese film market.

It is precisely because of this that now Japanese cinema chain companies and distributors will tirelessly offer high prices to dig into the corners of Dayei when they know the cooperative relationship between Ran Feng and Daying.

Kenhito Tanaka frowned slightly, and asked with a little question: "Mr. Jiang, our two companies have always had a very pleasant cooperation, and under the premise of long-term cooperation, we have given your company great convenience and preferential treatment." ”

Jiang Ran shook his head with a smile when he heard this, and said, "Of course, I and the entire Ranfeng Group cherish the friendship with your company very much, but now on the issue of "Zombie Out of the Cage", it is not up to us Ranfeng to call the shots. ”

"You also know that Golden Harvest has an important stake in this film, and they have well-established channels in Japan. Jiang Ran said this, as if helplessly, he spread his hands, "We have now received several offers from Japan, and their conditions are much better than yours." ”