Chapter 451: It's All Crazy

Cheng Fan, director of Mango Satellite TV, personally issued an order: "The number of hits of the episode of "Yitian" alone has reached the level of millions, and we will definitely win this drama on Mango Satellite TV." ”

Director Li Hongjiang said: "According to the current point of view, it is not a problem for the ratings of "Yitian" to break five, according to the breaking five, the balance of our Mango Satellite TV should be about more than eight million, compared to our Mango Satellite TV, except for Zhejiang Satellite TV, other satellite TV should have a certain gap with us. ”

Indeed, as Li Hongjiang said, if the average rating of "Yitian" is about five, the break-even point for Mango Satellite TV is about 8.5 million, Mango Satellite TV is the benchmark for Huaxia ratings, whether it is overall strength or other aspects, other satellite TV and Mango Satellite TV have a lot of revenue and expenditure gaps.

Compared with Mango Satellite TV, if the ratings break five, Yanjing Satellite TV's break-even point is less than 8 million, and Zhonghai and Suzhou Satellite TV are probably the same as Yanjing Satellite TV.

The industry's estimate of the ratings of "Yitian" is around 5, in this way, compared with Mango Satellite TV, the quotation space for other ratings is extremely limited.

Although he analyzed it like this, he still couldn't let Cheng Fan's hanging heart go down. For breaking even, it is more important for Mango Satellite TV to continuously obtain Lin Chen's TV drama resources, so Cheng Fan even told everyone to win this drama even if they lose money and make money. ”

Listening to Cheng Fan's words, Miao Ce was a little puzzled: "Director, what is the upper limit of our offer?"

If it was another drama, Miao Wei would naturally have a score in his heart, but Cheng Fan's words made Miao Ce unable to grasp it, so this pot Miao Ce naturally had to be thrown off.

"There is no specific ceiling, and we have to do everything we can to win this drama. ”

The director's words naturally gave the pot to Miao Ce again, but Miao Ce naturally knew that if other satellite TV wanted to fight hard with Mango Satellite TV, Mango Satellite TV still had the strength.

At the same time, Mango Satellite TV's analysis, and the other four satellite TV stations are also analyzing.

Although Zhejiang Satellite TV is infinitely close to Mango Satellite TV,But in terms of strength,Zhejiang Satellite TV or Mango Satellite TV has a certain gap,In the case of ratings in 5,Zhejiang Satellite TV Satellite TV's balance of income and expenditure is still a big gap with Mango Satellite TV。

Although there is a gap, Xia Dongbo, the director of Zhejiang Satellite TV, still gave Liu Neng, the director of film purchase, a reassurance.

"Even if you lose money and make money, you have to find a way to get the premiere rights of "Yitian". ”

Xia Dongbo's purpose in this move is also nothing else, but he just wants to restore the relationship with the chopsticks brothers and Lin Chen in film and television drama resources.

For Suzhou Satellite TV and Zhonghai Satellite TV, the premiere right of "Yitian" is an optional and optional topic, but for Yanjing Satellite TV, it is more entangled.

Indeed, compared with the offer of more than 7 million, Yanjing Satellite TV's upward offer is extremely limited, even if it is a loss to make money, Yanjing Satellite TV does not have the capital to fight hard with Mango and Zhejiang Satellite TV.

As the director of the film purchase department, Wu Yinglong is full of confidence, but the situation in the station will inevitably make him, the director of the film purchase department, powerless. After all, no matter how big the authority is, the director has the final say.

Director Zou Liang is also extremely entangled, because Mango Satellite TV has already shown the idea that it is bound to be captured, and he doesn't know where the bottom limit of Mango Satellite TV's offer is.

As Yanjing Satellite TV, which has the premiere rights of the first two martial arts dramas, naturally wants to win "Yitian", so that the premiere rights of the "Condor" trilogy are broadcast on the same satellite TV, which is also a good story, but Zou Liang also knows very well how much resistance he will face to realize this good story.

Mango Satellite TV and Zhejiang Satellite TV are naturally not fuel-efficient lamps.

Zhang Daliang said: Fight, it's a big deal that we lose some money to get in, after all, the ratings base of "Yitian" is there, and we will lose some points if it's a big deal. “

Although the industry's assessment is five, no one can guarantee that this "Yitian" will definitely break five, what if it is three or four? The cash flow of hundreds of millions of dollars still has a lot of pressure on Yanjing Satellite TV.

When director Zou Liang was hesitating, Wu Yinglong, who is the director of the film buying department, said: "Do you think that "Yitian" will usher in a skyrocketing in ratings compared to "Shooting the Condor" and "Condor"?"

……

On August 1st, Chopsticks Brothers Media started to get busy early, because today the director of the film purchase department of Five David TV will decide who will be the premiere right of "Yitian" here, and at the same time, the outside world is also more concerned about what the final transaction price of the premiere rights of this martial arts department will be.

Media reporters also began to guard the door of Chopsticks Brothers Media early in the morning, hoping to get first-hand news of "Yitian".

At the same time, all kinds of gossip have begun to emerge one after another.

"Alas, have you heard? It seems that "Yitian" has been given to Mango Satellite TV by Chopsticks Brothers Media. “

"Mango Satellite TV? I don't think it's possible, Lin Chen doesn't seem to be interested in Mango Satellite TV, as far as I heard, it seems to be a built-in Yanjing Satellite TV. ”

"Yanjing Satellite TV! It can't be Yanjing Satellite TV, with Zhejiang Satellite TV and Mango Satellite TV, how could it fall to Yanjing Satellite TV? Lin Chen must maximize his interests!"

……

While the gossip is endless, Chopsticks Brothers Media is also speculating about who will end up in the end.

This time, Lin Chen asked Huang Xiaoqiang to be responsible for the negotiation with various satellite TVs, as a publicity manager, Huang Xiaoqiang and Lin Chen have one thing in common, that is, how to maximize their own interests. So Lin Chen asked Huang Xiaoqiang to contact each satellite TV, but Lin Chen was still in another room, watching the quotations of each satellite TV through the camera.

Compared with the plot of the first two episodes in the past, as a reference for quotation, Lin Chen took out the first episode and the fifteenth episode of the prelude to the siege of Guangming Peak this time to play.

Because the attraction of the previous storyline is obviously not as strong as that of the back, Lin Chen thought about how to maximize his interests by relying on the gimmick of attraction.

The representatives of the five David Yanjing Satellite TV are Wu Yinglong and Zhang Daqiang, Zhejiang Satellite TV is Xia Dong, Wang Zhen, director of the purchasing department of Suzhou Satellite TV, Yao Hong, director of the purchasing department of Zhonghai Satellite TV, and Miao Ce and director Li Hongjiang of Mango Satellite TV.

In addition to Huang Xiaoqiang, Han Lei, president of Guangguang Brothers Media, also accompanied the watching, Guangguang Media is the only investor of "Yitian" this time in addition to the chopsticks brothers, so the Guangguang brothers are naturally very concerned about who will pay attention to the premiere rights of "Yitian" and the total price.

In the conference room, Huang Xiaoqiang put the source of the film that had been copied a long time ago on the computer, and through the large screen of the projector, the plot of the first episode was quickly staged.

At the suggestion of Cheng Kun, the king of Ruyang used the dragon slaying knife as bait to seize the knife to set off a battle in the rivers and lakes, and after the fierce knife grabbing, the dragon slaying knife fell into the hands of Yin Susu of the Heavenly Eagle Sect.

……

The plot of the first episode explains the time, the story of the Yuan Dynasty, obviously a grievance staged after the fall of the Song Dynasty, although it is a sequel to "Condor", but in terms of time relevance, everyone found that it does not seem to be so strong.

"According to this time, Guo Jing and Huang Rong must have become ancient. Even this Yang Guo and Xiaolongnu are not necessarily there. ”

"Isn't it far-fetched to say that this is a sequel to "Condor"?"

"Is Zhang Cuishan the hero of the story? ”

……

Looking at the plot, everyone muttered in their hearts, and at the same time was thinking about the next plot development, although Lin Chen's name is a golden signboard, but the most important ratings are still to be judged according to the plot.

Although there are no Guo Jing and Huang Rong and Yang Guo and Xiaolongnu, the Jianghu complex and martial arts complex of "Yitian" are still very strong.

After watching the first episode, the directors of the purchasing departments of various satellite TV stations are obviously also concerned about the plot of the second episode of "Yitian".

But the plot of the fifteenth episode was still a little unexpected.

But thinking about this routine, it is indeed quite in line with Lin Chen, and everyone is not surprised.

The plot of the fifteenth episode has changed from Zhang Cuishan to Zhang Wuji, and the film purchasing directors of various satellite TV stations instantly understood that the protagonist is Zhang Wuji, Zhang Cuishan is Zhang Wuji's father, and the real storyline revolves around Zhang Wuji.

Watching the storyline unfold, Zhang Wuji's process of learning martial arts made everyone feel that Zhang Wuji was as good as the Condor Heroes.

Long Qi is Zhang Junpeng's acting skills are even more outstanding. The plot of the siege of Guangming Ding by the six major factions of the dragon, I can see that the directors of the film buying department of several satellite TV are very involved, after Zhang Wuji came out to mediate the grievances of the six major factions, and defeated the Kuntong party on Yuanyin, this episode is over, no one knows the ending of the siege of Guangming Ding by the six major factions, and the director of the film buying department of the five David TV has even been brought into the plot. It wasn't until the end of the plot that everyone realized that they were buying the film today, not coming to see the plot.

After the general plot of these two episodes was broadcast, everyone was also muttering about the martial arts drama "Yitian".

"It shouldn't be difficult to break five in the average rating, although there are no Guo Jing and Yang Guo, but this Zhang Wuji can be alone to solve the Mingjiao and the six major sects is also chivalrous. ”

"The special effects and martial arts plot are as good as the previous two. ”

"Compared with "Shooting the Condor" and "Condor", this is also a good martial arts drama. ”

……

The director of the film purchasing department of every satellite TV is labeling himself with this martial arts drama. Everyone's impression of this martial arts drama is qualified.

After the two episodes were played, after giving the director of the purchase department of Five David TV full consideration time, Han Lei, the president of the Light Brothers, said: "Mr. Lin's determination of the premiere right of "Yitian" is still the one with the highest price, everyone has finished watching the plot of the two episodes, and present your suitable offer!"

Listening to Han Lei's words, Miao Wei, the purchasing director of Mango Satellite TV, quoted for the first time: "Eight million!"

Directly from seven million to eight million, Miao Ce is obviously also a deterrent, because the price of eight million per episode, according to the average view of five, it is difficult for many satellite TV stations to maintain their balance of expenditure.

"Eight million and fifty thousand!"

Yao Hong of Suzhou Satellite TV broke the silence for the first time, although Suzhou Satellite TV is more of a soy sauce mentality, but the plot of "Yitian" is still very attractive to Yao Hong.

After the quotation of Suzhou Province, Zhejiang Provincial Satellite TV shouted: "Eight million and one million!"

Zhejiang Provincial Satellite TV is obviously the same as Mango for "Yitian", with the mentality of winning it, Long Qi is director Xia Dongbo told Liu Neng to win the premiere rights.

Lin Chen thought that everyone would have to stalemate in the range of seven million, but he didn't think that it would be a battle for eight hundred or higher.

"Eight million two hundred thousand!"

Miao Ce said again.

Zhejiang Provincial Satellite TV shouted directly: "Eight million and three hundred thousand." ”

"Eight and a half million!"

Liu Neng's offer temporarily fell silent at the scene.

Although this is not the reserve price of Mango Satellite TV, Miao Ce believes that in addition to Zhejiang Satellite TV, other satellite TV is estimated to have no determination to compete with Mango Satellite TV.

Sure enough, after the quotation was 8.5 million, Zhejiang Satellite TV immediately reported 8.6 million.

In this way, Mango Satellite TV finally increased its price to nine million.

With such an offer, even Liu Neng also fell into hesitation to follow up.

Obviously, in the case of average five, Zhejiang Satellite TV has entered a loss. But what if there is any accident in the ratings of this show, or it doesn't reach five?

Although Xia Dongbo gave Liu Neng a certain right to increase prices, if the ratings really lost too much, Liu Neng naturally knew that he had to carry the pot.

Compared with a quote from Suzhou Provincial Satellite TV, Zhonghai Satellite TV and Yanjing have not shouted a single offer.

However, after reaching the offer of nine million, Suzhou Satellite TV and Zhonghai Satellite TV have obviously given up the competition. This is obviously a choice for them, and Long Qi is in the situation that they believe that such a price will be lost.

While Liu Neng was thinking about it, Miao Ce's hanging heart also temporarily stabilized, although the director Cheng Fan used the words of spare, but Miao Ce naturally knew that for this drama, Miao Ce also had to have his own bottom limit, otherwise he would have to bear the pot if he lost too much.

However, seeing that Zhejiang Satellite TV did not follow up, Miao Ce also decided that Mango Satellite TV must have won the drama at a price of nine million.

Just when Han Lei was about to announce his decision, Wu Yinglong, director of the film purchasing department of Yanjing Satellite TV, who had not spoken for a while, suddenly shouted: "Nine million and one million!"

This offer made everyone think that there was no suspense for Mango Satellite TV to win the premiere rights.

"Is Yanjing Satellite TV going crazy? ”

Miao Ce scolded in his heart.

Suzhou Provincial Satellite TV and Zhonghai Satellite TV completely lost the courage to offer.

Liu Neng, director of the film purchase department of Zhejiang Satellite TV, was already entangled when he was nine million, and now Liu Neng is even more entangled, even Miao Ce of Mango Satellite TV is considering whether to follow up.

"If you really lose money, can you afford this pot?"

Miao Ce glanced at Li Hongjiang next to him, obviously Miao Ce naturally had to discuss such a big decision with Li Hongjiang.

However, at this time, Li Hongjiang was like an attitude of 'this is a matter you decide for yourself, don't discuss it with me.'

When Miao Ce was hesitating, the countdown to the last ten seconds of pricing had already begun.

When Miao Ce and Liu Neng were hesitating, the final time of the timer had run out.

In the end, Han Lei announced: "The premiere rights of "Yitian" belong to Yanjing Satellite TV. ”

At the same time that Yanjing Satellite TV won the premiere right of "Yitian", everyone was also thinking about what made Yanjing Satellite TV so bold and won the premiere right of "Yitian" at a unit price of 9.2 million yuan for a single episode.