Chapter 450: Propaganda
The super high ratings of "Condor" and Lin Chen's influence in the industry are enough to make Mango Satellite TV let go of any dissatisfaction and prejudice against Lin Chen, and even the director Cheng Fan personally ordered that he can only succeed and not fail in the struggle for "Yitian".
Director Li Hongjiang and director of the film purchasing department Miao Ce are naturally ready to put down all their bodies to gain the favor of Chopsticks Brothers Media in order to get the premiere of "Yitian" on Mango Satellite TV.
At the same time, Li Hongjiang and Miao Wei are also analyzing their potential biggest rival, Yanjing Satellite TV.
Miao Ce said confidently: "I think the highest offer of Yanjing Satellite TV is also estimated to be within 8 million, so let's just go directly to 8 million and let Yanjing Satellite TV know that it can retreat." ”
Compared with Miao Ce's suggestion, Li Hongjiang felt that there was still something wrong, and Li Hongjiang felt that the offer should lie in knowing the content of this TV series. After all, Lin Chen is used to routines, so Li Hongjiang feels that everything should be safe.
However, there is one thing that Li Hongjiang and Miao Ce have the same opinion, that is, Yanjing Satellite TV will definitely not be able to fight Mango Satellite TV on the basis of hard quotations, Li Hongjiang believes that as long as the content of this martial arts drama can continue the first two films, it doesn't matter if the bid is high, flat or lose money to earn some ratings.
Just when Mango Satellite TV thought that this TV series would be undoubted, Zhejiang Satellite TV was also ready to move on "Yitian". Zhejiang Satellite TV often boasts that it is between Mango Satellite TV and Mango Satellite TV, so Zhejiang Satellite TV regards Mango Satellite TV as the biggest imaginary enemy.
Liu Nengdao, director of the film purchase department: "If it is determined that there is no problem with the drama "Yitian", I think it will take at least 8 million episodes to win this drama. ”
Director Xia Dongbo even gave a military order to the whole station, allowing everyone to win the premiere rights of "Yitian" at all costs.
Xia Dongbo thinks that he still underestimates Lin Chen, after the fire of "Fairy Sword", Zhejiang Satellite TV thinks that Lin Chenjiang is talented, and he does not cooperate too much with Chopsticks Brothers Media. As a result, Yanjing Satellite TV has an opportunity to take advantage of, Xia Dongbo thought, if he has always insisted on cooperating with Lin Chen, I am afraid that Zhejiang Satellite TV and Mango Satellite TV, Mango Satellite TV will be the Zhong. And he will definitely be able to defeat Mango TV.
With this mentality, Xia Dongbo ordered Liu Neng to win the premiere rights of "Yitian" no matter what, even if he made money at a loss, he had to resume cooperation with Lin Chen.
In addition to Zhejiang Provincial Satellite TV, Zhonghai Satellite TV, Haijin Satellite TV and other Suzhou Provincial Satellite TV are also interested in the premiere rights of "Yitian".
And the people who eat melons and media people are also discussing who will get the premiere rights of "Yitian".
"I think it's most likely to be Mango Satellite TV, which can produce seven million without knowing the plot, who has the courage to ask it?"
"I think it's still Yanjing Satellite TV, Yanjing Satellite TV has been on the rise recently!"
"Haha, compared to which satellite TV gets the premiere right of "Yitian", I am more concerned about the premiere right of "Yitian" and what kind of price it will be delivered. ”
……
Ah Hua finally handed over the final edited version to Lin Chen, compared to the plot of the fifty episodes of "Condor" and "Shooting the Condor", "Yitian" was cut to forty episodes by Lin Chen.
At the same time, Li Dong also completed the special effects. After watching the rough version of the special effects, Lin Chen was also a little satisfied.
After the completion of the special effects of "Yitian", the chopsticks special effects unexpectedly received a special effects order from 'Uniasia Entertainment'.
"Special effects for A Chinese Ghost Story?"
After hearing such news, Lin Chen was still a little surprised. "'Uniasia Entertainment' has its own special effects department, how can it outsource special effects like "A Chinese Ghost Story"?"
Li Dongdao: "Mr. Lin, isn't this the reason why you have expanded the recruitment of chopsticks special effects in Xiangjiang? While increasing the hardware in our special effects department in Xiangjiang, we have also integrated a large number of outstanding personnel in the industry to join. ”
Although the increase in hardware and personnel is part of the reason, the most important thing is that Li Dong's team is more familiar with the special effects process of "A Chinese Ghost Story", which is the most important reason for attracting 'Uniasia Entertainment'.
The TV series "A Chinese Ghost Story", in addition to focusing on the Hong Kong market, will also be broadcast in the mainland. However, 'Uniasia Entertainment' has already communicated with Lin Chen, and it will definitely stagger the release date of "Yitian".
When the production of "Yitian" was nearing completion, Lin Chen was also thinking about the issue of the premiere rights, although Yanjing Satellite TV won the premiere rights of the first two parts, but Lin Chen will still follow the principle of 'the highest price gets'.
It's still the price of watching the film.
At the same time, the battle of various satellite TV stations for "Yitian" has officially begun.
Of course, in addition to a few first-tier satellite TVs, second-tier satellite TVs such as Wainanhe Satellite TV and Beihe Satellite TV are not ready to focus on the first round of broadcast rights, but on the second round of broadcast rights.
This time, Nanhe Satellite TV and Beihe Satellite TV bought the broadcast rights with a joint offer of 7 million on the premise that the premiere rights of "Yitian" had not been sold.
This time, it made "Yitian" completely popular, and at the same time, the battle for the premiere right of "Yitian" has also become the focus of attention of many netizens.
"Such an offer from Nanhe Satellite TV and Beihe Satellite TV is against the sky!"
"The second round of broadcasting rights has released a high price of 7 million, Mango Satellite TV hurry up and add money!"
"Lin Chen, this is the TV drama industry, it's going against the sky!"
"Originally, I didn't pay attention to this drama, but after seeing such an offer, I felt that I should watch this martial arts drama anyway. ”
……
In this round of hot discussion of "Yitian", Lin Chen also opened the publicity mode of "Yitian". Of course, in addition to promoting "Yitian", Lin Chen also intends to cultivate artists under his company.
The biggest surprise for Lin Chen this time was Lin Jiao, signing Lin Jiao, Lin Chen was more of a desire to repay the original owner's gratitude, but what Lin Chen never expected was that Lin Jiao showed her unique talent in singing.
So Lin Chen edited some clips of Zhang Wuji and Zhao Min, Zhou Zhiruo and Xiao Zhao, and accompanied them with the song "Love Jiangshan and Love Beauty".
As a fan of "Condor" and "Shooting the Condor", Jia Shumei has been paying attention to the TV series of "Yitian", and at the same time all the news of "Yitian", of course, like the first two, compared with the martial arts plot of this TV series, Jia Shumei pays more attention to the love plot of this TV series.
The plot bar is a place where some fans of "Yitian" often discuss the drama.
After getting off work, Jia Shumei couldn't help but open the plot to see if there was any new news about the plot of "Yitian" and the broadcast date.
"Shocked, "Yitian" has such a good song, it will definitely be popular. ”
"Shocked, such a beautiful "Yitian" episode turned out to be sung by her, I really can't believe it. “
"With this song "Yitian", it will be popular. “
……
After clicking into the plot, Jia Shumei was attracted by a few shocking titles, but Jia Shumei also knew that this was a commonly used routine mode in the plot bar, usually used to attract people's attention, and there was rarely any really valuable news, but in the spirit of being a fan of "Yitian", Jia Shumei couldn't help but click in.
After seeing a video, Jia Shumei knew that this title turned out to have content. But even if there is content, it is not necessarily a gimmick.
Relative to the content watched, Jia Shumei still took a look at the evaluation under this video.
"This song is so appropriate. “
"It's so good, Long Qi is the sentence 'life is just a few autumns' sang to my heart. ”
"This song is not popular, and heaven will not tolerate it. ”
"If "Yitian" can use such an episode, I will definitely pay attention to "Yitian".
……
Looking at such an evaluation, Jia Shumei is still a little excited, because the content of "Yitian" about the plot bar in the recent period is some gimmicky advertising buildings, and there are few real materials to break the news. To get so much building and praise, this building is obviously different.
"The road is not endless
I can't tell the grievances of the world
It has been fate for generations
Shedding the same blood
Drinking the same water
It's a long and long road
……
Listening to these lyrics alone made Jia Shumei's eyes light up, and she felt that these lyrics were very down-to-earth.
Love the country and love the beauty even more
Which hero would rather be alone
Good boy is full of guts
Ambition and pride are famous all over the world
……
The climax of the song makes Jia Shumei feel that it fits her mood very well, and Jia Shumei's concept of love has always adhered to the complex of children's affection. Compared with the martial arts plot and love plot in "Shooting the Condor" and "The Condor", what makes Jia Shumei more fond is love.
Compared with Yang Guo becoming a world-famous Condor Hero in martial arts, Jia Shumei feels that Yang Guo and Xiaolongnu stay together for life is more enviable.
At the same time, Jia Shumei also firmly believes that the reason why heroes can become heroes is because they are very kind to the girls around them.
At the same time, the song "Love Jiangshan and Love Beauty More" became completely popular, and at the same time, many people were also thinking about the TV series "Yitian", how the protagonist would choose in front of Jiangshan and the beauty, and everyone began to discuss.
"Sometimes the country is not determined by human factors, I think it is more reliable to love beauty. ”
"Love the country and love the beauty more, even if the world is yours, no woman who loves you is equivalent to a loser, a suitable girl is the best gift God has given us. ”
"Not only love, but also the meaning of the song is excellent, life is just a few autumns, it is to tell us that life can not be repeated, we must grasp it well. ”
……
The song "Love the Country and Love the Beauty More More" has aroused widespread discussion among everyone, and at the same time, this song has become completely popular.
At the same time as the theme song, Lin Chen also put the song sung by Lin Jiao on Tencent Music, and in just two days, the number of hits on this single reached millions, and the number of downloads reached the million level. It can be said that when "Yitian" was not broadcast, Lin Jiao became completely popular with this song.
After the song became popular, Ai Qingbin, the director of the historical romance drama "Tang Xuanzong", who was filming, approached Chopsticks Brothers Media and asked this episode of "Yitian" to be used as the theme song of "Tang Xuanzong".
Because in Ai Qingbin's opinion, this song is perfect for describing Tang Xuanzong.
Because Tang Xuanzong was also the most affectionate emperor in history, the love story between Long Qi and Yang Guifei has been passed down through the ages, and even someone asked Tang Xuanzong such a question at that time: "Do you want a country or a beauty?" and Tang Xuanzong replied with a smile without hesitation: "Both!"
At this time, it became everyone's joke, but later Tang Xuanzong's love for Yang Guifei showed that compared with the country, it seems that Tang Xuanzong still loves beauties a little more.
Although "Tang Xuanzong" is still some time away from completion, Ai Qingbin is eager to determine this song.
All of a sudden, the media sniffed the news.
"The TV series "Yitian" has not yet started, and the song is popular first. ”
Director Ai committed himself to using the "Yitian" episode as the theme song, and "Yitian" is estimated to be difficult to meet in the ratings. ”
"Is "Love Jiangshan More Beautiful Mountain" a martial arts plot shown in "Yitian"?"
……
Ai Qingbin belongs to one of the famous directors in the TV circle, Long Qi is good at the shooting of costume dramas and historical dramas, and his entertainment company, Dajiang Entertainment is also a first-class TV drama production company in the industry.
Chopsticks Brothers Media finally licensed the song to Dajiang Entertainment for 300,000 rights.
A martial arts episode is the theme song of a historical romance drama, and such news has begun to ferment in the entire TV drama circle, and a single episode can cause such a big sensation, so how good should this martial arts drama be?
Of course, there is also a precedent that the song is not popular, but please this is Lin Chen.
The competition for the premiere rights of "Yitian" by several first-line satellite TVs has become white-hot.
In the end, Lin Chen still announced that the one with the highest price would win.
On the basis of Mango Satellite TV's first offer of 7 million, five David TV finally announced that they would compete for the premiere right of "Yitian", while some other satellite TV stations were familiar with each other and set their sights on the second or even third round of broadcast rights.
Chopsticks Brothers Media.
At the same time as "Yitian" is fermenting, everyone is also guessing that the final premiere right offer of "Yitian" will be geometric.
Tiaozi said confidently: "It's definitely going to break eight million." “
Regarding the judgment of the strip, Huang Xiaoqiang said: "There must be more than that, I dare to say that if we announce eight million now, it will not only be the five first-line satellite TV to fight for it." “
Zhang Hao said: "This is interesting, the unit price record created by our "Condor" seems to be broken by our "Yitian". ”
Listening to everyone's discussion, Lu Weidao, the assistant director of this drama: "No matter what price the deal is made, the premiere right will definitely bring huge profits to our Chopsticks Brothers Media." ”
……
Indeed, as Lu Wei said, this TV series with an investment of nearly 200 million yuan, the premiere rights will definitely bring huge profits to this drama.
Lin Chen's invitation to Yanjing, Zhejiang Province, Jiangsu Province, Zhonghai and Mango is on August 1.
On August 1st, this drama will be decided by Chopsticks Brothers Media.
The media and reporters are also more concerned about this premiere rights struggle ceremony, and there is no doubt that the price of a single episode of "Yitian" has set a record, but what makes everyone curious is what the final transaction price of a single episode of this drama will be.
While the final "Yitian" is being contested for the right to suppress, various satellite TV stations are also having heated discussions for the premiere rights of "Yitian".