Chapter Eighty-Nine: Pengcheng

Gao Chengjian finally agreed to Wu Ming's request, and at the cost of broadcasting advertisements, he got the broadcast rights of seven cartoons at a low price.

And Wu Ming did not lose money, although he only made a profit of 300,000 yuan from the broadcast rights of cartoons. But he got the opportunity to broadcast an advertisement on Ganjiang TV.

In order to allow his advertising to borrow the east wind of cartoons, Wu Ming also gave Gao Chengjian an idea. Let him publicize to the outside world, watching these cartoons can educate children about science, cultivate the spirit of loving science, and be good for children's learning.

Speaking of which, in the original time and space, Wu Ming's trick was invented first by the people of the island country.

In 1979, Casio, an electronic brand from the island nation that had just entered the mainland market at that time, adopted the animated character "Astro Boy", which was already a household name in the island country, as its image ambassador.

In December of the following year, "Casio" gave CCTV "Astro Boy" for free, with the proviso that "Casio" product advertisements were bundled.

The impact of this agreement may have been unexpected by both parties. As soon as "Astro Boy" was broadcast, it caused a huge sensation and affected an entire generation of children in China, even adults.

Affected by it, CCTV and many provinces and stations across the country began to introduce a large number of excellent overseas animations. Compared with the later imported works of mixed quality and lackluster domestic animation, it is much stronger.

It can be said that the post-70s and post-80s generations who have experienced this historical period are much happier than the children who came after, and they have really come into contact with the most classic animations from various countries.

In this life, after the agreement between Wu Ming and Gao Chengjian spreads, maybe "Casio" will follow the example and introduce "Astro Boy" in advance.

After the transaction was completed, Wu Ming and Huo Jianning left Ganjiang Province and went to Pengcheng City.

On the train, Wu Ming and Huo Jianning were having lunch.

Wu Ming took out a little pickle from the jar and put it in his mouth, and asked with a smile: "Uncle Jianning, the taste of this 'Sanjiangkou multi-flavored radish pickle' is not bad!"

Huo Jianning also took a sip of pickled vegetables, nodded, and said, "It's really good, the taste is much better than those in Xiangjiang." No wonder you would stay in Ganjiang for so long for such a small company. ”

Wu Ming swallowed the rice in his mouth, and said with a smile: "This trip to the Ganjiang River is a very success, not only introducing animation to the mainland, but also getting the opportunity to broadcast advertisements." ”

Huo Jianning shook his head and sighed: "I really didn't expect that they would give us the time for advertising so easily." If you want to change to TVB and Li's TV station, it will cost at least a few million."

Wu Ming also nodded and said, "That's why it is said that the mainland is full of gold, as long as you find the right way, it is too easy to make a fortune." ”

Knocking on the table, Wu Ming continued: "Taking advantage of the fact that the advertising in the mainland is not worth much, we must make good use of such a good opportunity."

Star Entertainment's products should not have any sales in the mainland.

Therefore, I plan to spend most of my advertising time promoting Sanjiang Food's agricultural and sideline products. A small part of the advertising time is used to promote the toys produced by Tole Toys.

You need to go to an advertising agency in Hong Kong as soon as possible and shoot some promotional videos of radish pickles. Then bring the advertisements of the previous Tole toys to the mainland.

After the cartoons broadcast by Ganjiang TV become popular again, other TV stations will definitely come to us to buy broadcast rights. When the time comes, we'll put forward the same conditions and let them give us part of their time to play ads.

In this way, the reputation of our company can spread throughout China. ”

Huo Jianning nodded and agreed: "Yes, sooner or later, mainland TV stations will realize the importance of advertising. When the time comes, it won't be so easy to get a lot of advertising time. ”

……

The next day.

Wu Ming and Huo Jianning, who had a good night's rest in the hotel, met and negotiated with Zhang Xunfu, the first secretary of the municipal party committee of Pengcheng, and Jia Hua, the first mayor.

The four of them greeted each other, and Wu Ming went directly to the topic.

"Presumably, Uncle Jianning has already greeted the two old gentlemen in advance. So you two already know what we're here for, right?!"

Zhang Xunfu and Jia Hua nodded and said, "Yes, Mr. Huo has already told us about it before. We welcome you to return to your home country to invest. ”

Hearing this, the corners of Wu Ming's mouth hooked up with a smile, and said: "Then I will say bluntly, we Xingchen Entertainment want to invest in the establishment of an electronic foundry in Pengcheng." Specially produced game arcade machines for us Star Entertainment, there are some other game products. ”

Hearing this, Jia Hua said with a serious face: "Mr. Wu Xiao, you invested two million yuan in your hometown and established a food processing company. The electronic foundry established this time is closely related to your main enterprise, I wonder how much you are ready to invest?"

The implication is that Wu Ming's investment this time cannot be less than 2 million yuan.

Wu Ming and Huo Jianning looked at each other and smiled, stretched out a finger, and said, "We are going to invest 10 million yuan in this foundry." We may also make additional investments depending on the situation. ”

Zhang Xunfu and Jia Hua suddenly stood up excitedly and kept walking left and right.

Last year, the GDP of the entire Pengcheng was only 200 million yuan, and the largest investment in the past did not exceed 1 million yuan. Now that such a large investment has come all at once, it is no wonder that these two people are so happy.

After a while, both of them calmed down and showed embarrassed expressions again.

Seeing this, Wu Ming asked curiously, "Two, is there anything difficult about it?"

Zhang Xunfu and Jia Hua glanced at each other, and had to reply with a wry smile: "The two of you may not know, our city's finances are relatively tight, and we need to spend money everywhere, so we may not be able to come up with so much money to come out of the joint venture." ”

Wu Ming thought something was wrong, but it turned out to be the case.

"You don't have to worry, you can take the land and buy shares. Well, in this way, it will be calculated at 10,000 yuan per mu, and the two of them only need to take out 1,000 acres of land. ”

Hearing this, Zhang Xunfu and Jia Hua couldn't help but breathe a sigh of relief, they were really afraid that Wu Ming would give up this investment.

"In my plan, the foundry needs to produce at least 20,000 arcade machines per month to be qualified. In other words, this foundry will produce at least 700 arcade machines per day.

According to our past experience, 10 people can produce 1 arcade machine a day, so we need at least 7,000 workers, and maybe tens of thousands in the future, which requires more than two people to bother. ”

Hearing the numbers Wu Ming said, the two old men were stunned.

Zhang Xunfu was shocked: "You're not wrong, you want so many people." ”

At this time, the population of Pengcheng was not as large as in later generations, there were tens of millions. At present, the local residents of Pengcheng, plus the migrant people, are only 320,000.