Chapter 191: Exploration and Discovery
Wu Ming scratched his head and asked suspiciously, "Why did you change it to a unit drama? Isn't it good to broadcast three episodes of a serial drama in a row?"
Zhou Liang Shuyi and Huang Xi glanced at each other, and they both smiled bitterly.
Huang Xizhao opened his mouth to explain: "The main thing is to shorten the time of the TV series?"
"Shorten the time?" Wu Ming was even more confused.
Zhou Liang Shuyi took over the topic and explained in detail: "In the past, our TV station broadcast one episode of TV series per hour, but since the implementation of the three-episode continuous broadcast system, three episodes of TV series have to be broadcast in two and a half hours, reducing the advertising time by half an hour.
To break even, we reduced the length of each episode by 5 minutes, but it was still 15 minutes less than before. For a long time, you won't be able to make money at all during prime time.
If we replace the first episode of the TV series with a unit drama, we can shoot the kind of 20-minute short drama. The next two episodes revert back to the original 45 minutes, which is still 5 minutes less than before, but this is the best way!"
Wu Ming held his cheek raiser with his right hand and thought carefully.
After a while, Wu Ming raised his head and said, "It's not a good way to broadcast a unit drama, let's revert to the original two-episode series!"
"Huh?!"
Huang Xizhao and Zhou Liang Shuyi all looked at Wu Ming in shock, and couldn't understand why he suddenly changed the three-episode series to two episodes again. Although it is a little better than the previous two TV series that broadcast one episode each day, the momentum is greatly reduced.
Wu Ming raised his eyebrows and said lightly: "You also said that the first episode was replaced with a 20-minute short drama, but this is just covering your ears and stealing the bell." Won't the audience see that we want to increase the advertising time? Why don't we just change it to two episodes in a row, and then the audience will just complain!"
"That's true!" Huang Xizhao nodded in agreement.
"What about the extra half an hour?" Zhou Liang Shuyi asked.
When Wu Ming heard this, he smiled and said, "I just thought of a good program, the name of the program is "Exploration and Discovery"!"
"Discovery and Discovery?"
Wu Ming nodded and explained: "This program uses documentary techniques to tell the stories of history, geography and culture mainly in China, explore the magical mysteries of the natural world, excavate the little-known details and fates of characters behind historical events, and show the grandeur of Chinese civilization." ”
Yes, the "Exploration and Discovery" that Wu Ming mentioned is the "Exploration and Discovery" that was broadcast by CCTV later. After this program was broadcast on CCTV, it has been loved by the audience because it satisfies the curiosity of ordinary people about humanities, history, and natural geography.
Wu Ming smiled very confidently and said: "Although Xiangjiang has never had this kind of documentary program introducing humanities, history and physical geography before, I predict that this program will definitely become popular after it is broadcast." ”
Huang Xizhao and Zhou Liang Shuyi looked at each other, unable to understand why Wu Ming was so confused and confident. The two of them naturally didn't know that Wu Ming had watched CCTV's "Exploration and Discovery" in his previous life, and they knew the situation of this program very well. And there were many programs similar to "Exploration and Discovery" in the mainland later, all of which received good ratings.
After all, the people in the mainland are very interested in this aspect, and the people of Xiangjiang are also Chinese and have the same culture, so there is no reason not to like this kind of program.
Wu Ming wants to produce this program, and he also hopes that through "Exploration and Discovery", the people of Xiangjiang can learn more about the history of China and enhance the sense of belonging of Xiangjiang people to China. In the future, the people of Hong Kong will be deceived by the British and become hostile to the mainland government.
Subsequently, Wu Ming explained the production content of "Exploration and Discovery" to Huang Xizhao and Zhou Liang Shuyi one by one.
"This show is very good, listening to what you say, boss, I also want to understand the hidden things behind historical events. Huang Xizhao smiled slightly.
Wu Mingwan smiled and said, "When the show is produced, you can watch it, and you won't be able to watch it all." The sustainability of this program is very strong, and the content of Huaxia alone is enough to make this column of programs continue to be produced forever. Not to mention that we can also produce content about the rest of the world in the future. ”
Zhou Liang Shuyi was surprised: "If it's really like what the boss said, then we have a column of popular programs that can last for decades!"
Zhou Liang Shuyi really hopes that this column of programs can become popular after being broadcast as Wu Ming expected, if there is such a perennial program, then the strength of Star TV will be even stronger.
"And we are not afraid of wireless plagiarism in this column of programs!" Wu Ming said indifferently.
Huang Xizhao's eyes lit up and said with a smile: "Yes, if "Exploration and Discovery" wants to be produced, although the production budget required is not as much as that of "Millionaire", it must be a lot. How could a door-picking person like Shaw Yifu be willing to spend this money.
And this program also needs to go to the mainland to find information or field research. Shaw Yifu is an out-and-out pro-British person, how could he be willing to send someone to the mainland to produce a program. ”
Before the Sino-British Joint Declaration came out, Shaw Yifu's position had always been close to Britain, and it was only after the implementation of the handover in Hong Kong that he began to move closer to the mainland. Of course, this does not mean that he is a traitor, after all, he did not smear the mainland much. It's just the nature of a businessman that he does that, and in a special case like Xiangjiang, a person like him is relatively good. At least not like everyone else.
Wu Ming pondered for a while and ordered: "Then this program is set, and "Exploration and Discovery" will be broadcast every night from 7:30 to 8:00 in the future."
Now there are less than three months left before the Chinese New Year, and it will take a while to go to the mainland to produce programs, so "Exploration and Discovery" will be officially broadcast after the Spring Festival! For the time being, it is still three episodes in a row, and it will take only three months, and it will not cost much money. ”
"Understood!" Huang Xizhao and Zhou Liang Shuyi said in unison.
Wu Ming said again: "In addition, it's time for "Music Bank" to start broadcasting, I will give you another week, and at 1 o'clock in the afternoon next weekend, "Music Bank" will be broadcast!"
Zhou Liang Shuyi smiled and said, "Boss, if you don't say it, we have to remind you." Now the stage of "Music Bank" is ready and fully equipped.
In the past two months, we have also been angry with major record companies, and their executives are very interested in the show "Music Bank", and think that it is indeed a good opportunity to promote the singers. Now their singers are gearing up to perform on stage!"
Wu Ming smiled when he heard this: "Then I'll wait and see!"