When some people were panicking about the rise of the beam, the little fifth brother did not stop moving forward.

First of all, the office of Yunzhou Chamber of Commerce announced that it would enter Tianxiu, followed by a series of large and small enterprises in Yunzhou, and then Yunda, Yunshang and other enterprises and institutions.

The main thing is to be proud of Fang Xiaowu.

The traffic is gradually accumulating, and the 4000+ videos are enough for new users to brush for a while, but how to attract more users to participate in video shooting and life sharing is the key to Tianxiu's sustainable development.

So, immediately afterwards, Mo Ziyan began to introduce fashion resources into Tianxiu and started a top-down fashion self-media system.

Then it was to spend money to invite some celebrities to station, set up cars and horses, and start a ring with Douyin.

Essentially, it's a kind of reputation bondage.

The spectators don't care how much we are different, but the posture is here, just don't coax.

In fact, the money is not much, but it is enough to attract attention.

Stir-fry for several days in a row to pile up the traffic to the maximum.

Gradually, video owners began to settle in, posting some self-made or copied videos.

However, just when everything was booming, the little fifth brother made another decision that surprised the whole company and lost their voices.

"It's okay to follow the trend, but you can use other people's videos directly, copy other people's music and change your own name, and steal other people's photos and avatars...... All accounts will be removed from the shelves, and the accounts will be marked for weight downgrading. ”

After the little fifth brother gave the order lightly, the middle-level high-level people in the room were stunned.

Hou Xueyan immediately became anxious: "Mr. Fang, the current environment is ......"

"I know the current environment. ”

The fifth brother waved his hand, interrupting her defense.

"I know that conniving with these will greatly increase our video library, and increase the willingness of new video owners to enter and the enthusiasm of ordinary users to update, so as to blow up traffic as quickly as possible. ”

"But please remember one thing: compared with Douyin, Tianxiu has no obvious advantages in any aspect!"

Hou Xueyan refused to admit defeat and insisted: "So we should play according to the unspoken rules of the industry! If we can't let the venture capital see our value as soon as possible, how long will the current funds of Shuliu be enough to burn?!"

Fang Xiaowu stared deeply at Hou Xueyan for a moment, and suddenly smiled.

"Mr. Hou, what is our value?"

Hou Xueyan was a little confused by laughter, and she didn't know how to answer for a while, and the rest of the high-level executives fell into deep thought.

The little fifth brother didn't want to hit her, but just hoped to unify everyone's thoughts and let the beam up and down understand where Tianxiu's path was.

"If Tianxiu is just a replica of Douyin, then our work has no value!"

"Spiritual core!spiritual core!spiritual core!"

"Only when Tianxiu has the right values and shows them, and then it is widely recognized, so that users can clearly distinguish Tianxiu from Douyin, Kuaishou, and watermelon, we are qualified to talk about value!"

"Understood?"

"We have to be different from everyone else!"

The last sentence, like thunder, exploded in everyone's minds.

Make Tianxiu another Douyin, why compete with the first mover?

Even if you do the best and most ideally, you will share the country with Douyin, and what will happen after that?

This road is a cliff, and Fang Xiaowu never thought of being a follower.

However, in terms of function and design, limited by the current hardware and software physical environment, there is no difference at all, what should I do?

Do the spiritual core.

Here's the answer.

"Anti-plagiarism, anti-piracy, anti-vulgarity, anti-indulgence, entertainment but against entertaining everything, a little crazier, we can even oppose ourselves!"

The little fifth brother stood in front of the conference table, pacing left and right, waving his arms with a little excitement.

"See what I mean?"

"I have already talked to Wang Tuo, the president of Yunnan University, about this, and I will soon meet with the leaders of the State Education Commission and the National Publishing Administration to study the cooperation agreement. ”

"Once triggered, immediately according to the user's age group and educational background, push, poetry, ancient texts, famous books, online courses, problem-solving skills, puzzle games, etc., to make a 3 to 5 video isolation belt. ”

"Watching for two hours in a row will automatically recommend the 'Persuasion' video! Eye exercises, indoor activities, finger exercises, and simple exercises are all available, and they are still 3 to 5. ”

"After three hours of continuous brushing, we will automatically recommend 'persuasion' videos!, and ask our big Internet celebrities to record a few each, usually hidden in the background, and push them to fans when triggered. ”

"By the third hour and 20 minutes, that is, when the 200 minutes are full, the user's likes and comments functions will be locked immediately!"

"For three and a half hours, the video playback function was completely locked! ”

"Tianxiu users only have a maximum of three and a half hours of viewing time every day!"

The audience was silent, and everyone was completely confused.

The little fifth brother waved his arm categorically.

"Prevent addiction, we do it ourselves! Not only do it, but we do it absolutely!"

Wang Chuyuan said weakly: "But in this way, the average time of our users will never be able to exceed 3 hours......

The little fifth brother turned his head and asked: "Why do we have to break through 3 hours?

"Uh......"

Wang Chuyuan was speechless when asked.

The little fifth brother returned to the conference table, put his hands on the table, looked around at everyone, and smiled confidently.

So, let's explore an extreme case. ”

"Let's say there are two users, A and B. ”

"A opened Tianxiu for a week, brushed for 8 hours a day, and after a week, the opening frequency was sharply reduced to once every 3 days, 2 hours at a time, and when it was a month, uninstall the APP. ”

"B opened Tianxiu for a month, only brushed for 3 hours a day, and after a month, gradually reduced the viewing time, but I was used to opening it for a while, and it was uninstalled after a long, long time. ”

"Which user is more valuable to us, you say?"

This is a question that has no standard answer.

If Tianxiu's mainstream users are A, then they can speculate themselves as behemoths in the capital market at the right time.

If Tianxiu's mainstream users are all B, then it lacks that explosiveness, but it can precipitate more loyal users.

But the problem is that the monetization of short videos is very complicated and troublesome, and the best monetization channel is in the capital market.

At least, as far as the eye can see.

So what's the answer?

Everything makes sense.

Seeing that everyone was deep in thought, and his expressions were confused, the little fifth brother stood up straight at the table, standing tall as a pine.

"Everyone, please remember that Tianxiu is our current core product, but it is by no means the core value of Beamflow!"

"Spelling poems are given to everyone, let's encourage them together. ”

"Don't cover your eyes for floating clouds, you should look at the scenery!"