Originally, when Lin Chen called himself and said that he had time, Qi Yufei was still a little moved, after all, she also saw Lin Chen's news yesterday, she was hospitalized because she was sick and hospitalized because of too much pressure, but Lin Chen came to shoot an advertisement for herself when she was sick and hospitalized, how could she not be moved?

But then after watching the news, Qi Yufei was also a little speechless.

"Teacher Lin is making trouble again, he is actually beating people on the Literature and Art Channel!"

"The conscience of heaven and earth, this time Mr. Lin is really handsome in beating people!"

"That's right, I think so too, in short, I am very convinced of Mr. Lin. ”

……

There are many discussions about Lin Chen on Weibo, which makes Qi Yufei cry and laugh, this Lin Chen, how special can he cause trouble!

That's why I asked!

Seeing Qi Yufei come up and say this, Lin Chen was also happy: "Yufei, it's really not me who causes trouble this time, I'm acting bravely." ”

"Hehe, it's righteous and brave, but you see beating people on the TV station, it's really bold. ”

Qi Yufei said with a smile.

"A good man, naturally full of guts. ”

Lin Chen said with a slight twist.

After a joke, the two found a nearby place, and Qi Yufei asked with concern: "Mr. Lin, what do you mean by advertising?"

"Oh, this time it's a commercial campaign that goes hand in hand with the advertising strategy. ”

Speaking of business, Lin Chen also asked seriously: "I want to ask if the current 'Longmiao Pharmaceutical and Healthcare' company has its own brand medicine?"

"Branded medicine?"

"Yes, that's for everyone to remember. Whether it's a cold, stomach ache, health care, anti-inflammatory, etc., have you ever mentioned it together and take your main brand medicine?"

Lin Chen asked.

"How is this possible?"

Qi Yufei smiled bitterly: "Don't mention anything else, just cold medicine." At present, Huaxia is controlled by the three major hospitals of 37, Xinconnaught and Hualuo, and it can be said that as long as it is in Huaxia, when it comes to colds, it is their brand, and these three leading bosses can be said to firmly control the entire Huaxia medical and health care products, and they can't open the market at all. ”

Speaking of this, Qi Yufei paused and said: "So the current medicine and health care is too difficult to do, and it is precisely because of this that my sister feels helpless." Mr. Lin, what was your idea?"

Lin Chen said lightly: "Cold medicine." ”

"Cold medicine?"

"That's right, we can start with cold medicine. Make your own brand. ”

Lin Chen said with a smile: "As long as you cooperate properly, I believe you should be able to break through the predicament temporarily." ”

"It's hard!"

Qi Yufei smiled bitterly: "The three major cold medicines of 777 Cold Spirit, New Connock, and Hualuo Quick Gunner have long been deeply rooted in the hearts of the people. At this time, if you develop cold medicine, you will simply find death. And it doesn't help at all. ”

"That's not necessarily, it's man-made, my advertising idea is roughly like this, you listen to it first and then tell your sister, and I suggest that I better meet with your sister, many things if you paraphrase I'm afraid there will be a situation where you can't explain clearly. ”

Lin Chen said and took out his diary, opened it and said, "What I mean is this, the principle of treating colds is symptomatic treatment. Therefore, the usual cold medicine needs to have four ingredients: antipyretic and analgesic, cough suppressant, vasoconstrictor and anti-allergic ingredients......"

"This, this. How is this possible? This is a medical problem. ”

Hearing Lin Chen's narration, Qi Yufei stood up violently and said with an unbelievable expression.

"Hehe, wait for you to tell your sister about this matter, and we'll talk about it when we meet. ”

Lin Chen said with a smile, but then asked, "Have you heard the story of Columbus erecting eggs?"

"What does Columbus mean by erecting eggs?"

Qi Yufei's expression was a little puzzled: "It seems that a name like Columbus should be from Italy, but I also know Italy very well, they don't seem to have this person, as for erecting eggs, how can eggs be erected." ”

"Khan!"

Lin Chen frowned slightly, and then said, "You wait a minute, I'll go to the bathroom." ”

"Yes, okay. ”

Qi Yufei took out her mobile phone decisively as soon as Lin Chen left, she has always been proud of her professional knowledge, but now she heard several inquiries from Lin Chen, and she felt very shocked in an instant.

"How is it possible to solve the problem of cold medicine?"

"How can you put up an egg?"

"And what kind of holy house is this so-called Columbus?"

With this purpose, Qi Yufei also began to look up on the Internet.

At the same time, in the bathroom, Lin Chen stared blankly at the information in his mobile phone, and his egg hurt instantly.

"How do you put an egg up?"

A: This is a mystery!

"Who was Columbus?"

Answer: "Columbus ice cream is located in Yanjing XX.

……

After reading a large piece of information on the Internet, Lin Chen had only one thought in his heart at this time.

Damn, this is a joke!

Lin Chen came out of the bathroom and suddenly laughed, it is normal that Columbus is gone, after all, even such a strange thing as being reborn in a parallel world can be encountered, so what else can't be encountered?

Thinking about it like this, Lin Chen was also relieved!

He was relieved, but Qi Yufei was entangled, because what Lin Chen said couldn't be found, so wouldn't it mean that everything about Lin Chen was his own original.

This Lin Chen, this is too demonic!

Thinking like this, as soon as Lin Chen sat down, Qi Yufei couldn't wait to ask: "Lin Chen, who is Columbus? And how can we do this thing?"

Looking at Qi Yufei, Lin Chen smiled: "Actually, this is a small story, I forgot to read a biography in that book before, saying that this Columbus was once a hero in the eyes of the Spanish people, because his country has opened up a lot of unknown areas, and he has found a lot of islands when he sailed on the sea."

Once, after he returned from overseas. The king and queen also treated him as a guest of honor and made him an admiral. But some of the nobles looked down on him, and they snorted with their noses. He said, "Well, what's so rare about this? as long as you go out to sea by boat, anyone will go to that land." ”

At a banquet, Columbus heard someone laughing at him again: "When God created the world, didn't he create the land on the west side of the sea?

Columbus listened. After a long silence, he suddenly took an egg from his plate and stood up. Ask the quirky question: "Ladies and gentlemen, who can put this egg up?"

The egg was passed from one person to another, and everyone straightened the egg. But let it go. The eggs were poured immediately. Eventually, the egg returned to Columbus's hand, and the room was silent, and everyone had to see how he put it up. ”

Hearing Lin Chen actually tell the story, and when it came to the critical moment, Qi Yufei also listened attentively, but she didn't expect Lin Chen to suddenly say: "I just saw that Columbus was not in a hurry, and gently knocked the end of the egg on the table." The shell was cracked a little, and the egg stood firmly on the table. ”

"What?"

Hearing Lin Chen's words, Qi Yufei almost squirted: "What is this? Lin Chen, don't be funny." ”

"yes. What's so rare about this?"

Lin Chen also laughed: "Those guests also asked like this, but guess what Columbus said?"

"How?"

"He said there was nothing to be done, but why can't you do it?"

But it was clear that Columbus's words were still not convincing, but he did not want to say more, and when he left he only said one evocative sentence, which was, 'I can think of things that you can't think of, and that's what makes me better than you.'" ”

Lin Chen's words also made Qi Yufei's whole person fall into contemplation, as a professor at Yenching University, she can be said to be well-read, but it is precisely because of this that she can naturally understand the life philosophy contained in this story.

Sometimes it is not as easy to resolve a dispute as a simple game as a solid egg.

Sometimes, many people are successful not because of their talent, but simply because they can think of things that others can't think of.

Qi Yufei understood that Lin Chen was using this story to tell himself that the so-called disruptive innovation of cold medicine was actually just because he thought about it one more step.

Before leaving, Qi Yufei also said: "I will contact my sister as soon as possible to let him meet with you, I believe more and more that you may be able to bring miracles to medicine." ”

"Khan, you're welcome, I'm just saying what I think. ”

Lin Chen said a little embarrassed: "Of course, I may be playing a big knife in front of Guan Gongmen, as for the specifics, we will discuss it carefully when I meet with your sister." ”

"Cheng, that's it, I have a class later, and we'll call each other. ”

Qi Yufei nodded and said.

"Okay, call us. ”

……

After leaving with Lin Chen, Qi Yufei called her sister: "Sister, I helped you find someone, he is very powerful, and this time the advertising creativity I think can make your company famous." ”

"Hehe, okay, Yufei, I thank you, but medicine is not as simple as you think, and you don't know a lot of things, so forget it. ”

Hearing her sister's tone again, Qi Yufei was also a little angry: "Qi Miao, can you listen to me once, you are reckless every time, but what's the use? What else can you do besides exhausting yourself? You have to listen to me this time." ”

"But ......"

"Don't do it, just tell me a time. ”

"Okay, tomorrow, tomorrow at half past eleven noon, I have time, you bring you cow man to my office. ”

"Haha, it's pretty much the same, Cheng, I'm going to class, hang up first. ”

Qi Yufei hung up the phone with a smile.

At the same time, in an office, the woman who has three images with Qi Yufei also shook her head and smiled at this time, although her sister is called a goddess professor and a cold beauty in front of outsiders, but only she knows that her sister is actually a child who has not grown up sometimes, and she really wants to share her burden.

"But how can it be so easy to do health care?"

Qi Miao said helplessly.

……

Qi Yufei naturally didn't know that her sister was actually just dressing herself, she was also in a very happy mood at this time, and remembered a class later, and suddenly Qi Yufei also thought of what she was going to talk about.

In the class, as long as Qi Yufei is in class, it must be a big class, and hundreds of people are all gathered, not only are they full, but they don't even have a place to stand.

Looking at everyone, Qi Yufei suddenly said: "What I want to talk about in today's class is not anything else, but a story." ”

"Uh, storytelling?"

"What's the situation?"

"Rub, why did Professor Qi start telling stories?"

……

Facing everyone's doubts, Qi Yufei smiled faintly, took out an egg from his pocket, and said with a smile: "Who of you has a way to erect this egg?"

"What?"

The whole class was a little dizzy, and the eggs were erected, what was going on?

"Professor, how is this possible? Eggs can't stand until they're cooked. ”

A man stood up and said.

"yes, it's completely impossible, if you want to erect the egg silently, you have to say that you have to change the magic. ”

"That's right, what's going on with Professor Qi today?"

"Could it be that Professor Qi has a way?"

"Cut, don't say it, what can you do?"

Many people were talking about it, and looking at them, Qi Yufei said, "Everyone be quiet." ”

As he spoke, Qi Yufei knocked the egg into the skin, and the egg stood firmly on the table.

"Professor Qi, you're kidding us. ”

"I'm dizzy too, this, I'll too. ”

"yes, what is this?"

Everyone was also speechless, but Qi Yufei showed a smile on her face at this time: "Yes, so the story we are going to tell today is the story of Columbus." ”

……

After a lecture, the first reaction of the entire Yenching University people after they went out was to ask others, "Do you know Columbus?"

"Do you know how an egg can stand up?"

……

This lecture also caused great repercussions on the entire Yenching University forum, not only that, but even uploaded the video of Qi Yufei's lecture to the Internet.

"It turns out that this story was told by Mr. Lin. ”

"I'm rubbing, Teacher Lin is really domineering, and even Professor Qi was convinced. ”

"Columbus, erecting eggs, this Lin Chen is really capable of pulling it. ”

"No, I tried it, and the eggs really stand upright. ”

"Erect your sister, where did you put the egg whites?"

"Eat!"

……

Don't mention these, the next day, Lin Chen got up early and received a call from Qi Yufei, saying that he would pick him up at 10 o'clock in the morning to meet his sister!

Lin Chen had no other objections to this, and after this favor was over, he was ready to start planning his new show. (To be continued......)