Chapter 237: Propaganda Bombing Initiated
Is the company short of people now?
Wu Xiaozheng is naturally much clearer about this question than Liu Zhijun.
Not a shortage, but a lot of shortage.
Wu Xiaozheng estimates that when the plans are officially launched, the company will have a round of explosive growth in the demand for employees, and it is natural to arrange these people in front of him.
Of course, whether these people can survive and develop well in the company for a long time depends on their personal ability and work attitude.
Wu Xiaozheng is not a professional charity, the company must have the company's rules...
He didn't mind these people going to the meeting right now, though, because they should be joining soon.
In addition, Wu Xiaozheng wants to change the way of opening today's meeting.
He no longer wants to sing a one-man show today, and it is more lively when there are more people.
"Let's listen to it. ”
The meeting is about to begin.
Wu Minxia hurriedly walked in.
She also wanted to audit the sales meeting, the main reason was that this meeting was presided over by Wu Xiaozheng.
She felt that it was a good thing to listen more to the meeting presided over by Wu Xiaozheng, and there would inevitably be new gains.
As the company's trader, she felt that she also needed to learn about sales.
Wu Minxia's attitude was appreciated by Wu Xiaozheng.
The meeting officially began.
"Today's meeting is because the company has a recent major event, that is, the launching ceremony of the agribusiness cooperation plan on March 1, in order to cooperate with this ceremony, the company wants to launch a wave of propaganda offensive in the county, and everyone needs to work together to complete. ”
Wu Xiaozheng, who stood on the main seat, seemed to be a completely different person.
Just now, he was still smiling, completely looking like a little brother next door, but at this time, he has the demeanor of a training master, and everyone here, only Wu Minxia, Liu Zhijun and Li Xiangyi were just familiar with his style yesterday.
"Before the meeting begins, I would like to make a request to you. At today's meeting, you must come to this meeting with your brains and mouths, and give all your skills to participate in the discussion. ”
In order to strengthen the effect, Wu Xiaozheng deliberately emphasized: "Now the company's CEO and vice president of sales are present, who performs better, who will have greater opportunities for development, the company's large number of vacant middle and senior positions are still waiting for you." ”
In order to attract everyone to participate in the interaction, Wu Xiaozheng directly cast the Great Law of Temptation.
This is also a common trick used by many corporate trainers when training corporate employees.
Nothing drives people more than profit and prospects.
Next, Wu Xiaozheng first talked about the concept of propaganda bombing.
"Okay, the concept has been explained to you, let's talk about it, if you want to have the effect of propaganda bombing, what methods do you think, or what can you do in this matter?"
Wu Xiaozheng stopped, looked at everyone, and began to look forward to everyone's participation.
The first person to eat crabs is not so easy to appear.
Everyone looked at each other, and no one wanted to be the first to speak.
Wu Xiaozheng was not in a hurry, he waited patiently for everyone.
A proactive attitude also needs to be cultivated, and with the first time, everyone will slowly get used to it later.
The first to speak was Liang Zhenhua, an informal person.
"This is easy to do, isn't it just to let everyone know, I'll make an idea. ”
Everyone looked at him in unison.
Because they are all familiar people, Liang Zhenhua is not timid.
"Every household wants to eat vegetables, didn't our factory print some big posters and paste them on the doors of some shops in the market? ”
This is indeed a way to go.
Not only that, Liang Zhenhua also took the initiative to ask: "I am very familiar with the management offices of several vegetable markets in the city, and I can take care of the paste." ”
The first one to eat crabs needs to be rewarded, which is the same as Shang Ying's transformation.
Wu Xiaozheng said heroically: "Okay, Brother Hua, today I am in charge, your entry into the company is decided, as long as your market is done, you can come in at any time." If you continue to perform like this in the future, I believe that there is at least a position of department manager or regional manager waiting for you. ”
"Earned, earned, in a word, in exchange for a good job. Liang Zhenhua said with a grin.
He knew that as soon as Wu Xiaozheng opened his mouth, his entry into Chef Wu's food was a certainty, so he was in a good mood.
The atmosphere immediately became lively.
"If you want to put up posters, why only put them on a few markets, but all over the streets, bus stops, on the walls of various residential areas, on the streets, and everywhere you can. ”
Another idea popped up.
It's a good idea to do that.
In this era of small counties, the appearance of the city is not so exquisite, and the imagination of random posting can be seen everywhere, and Wu Xiaozheng doesn't mind messing up like this.
He believes that if he greets the relevant departments in advance, there should be no trouble in this matter.
"Pull banners, pull banners, pull banners at all major intersections. ”
"There is also painting the wall, I know that there is a special help to paint the wall advertising, you can paint all the places in the county that can be painted, and even the places below can be painted. ”
Pulling banners and painting wall advertisements is also a feature of this era.
The banner is the kind of red silk cloth, printed with white advertising slogans, and it is pulled up high across the road, and cars and people can see it coming and going, which is very conspicuous, a bit like the street sign advertisements of later generations.
Painting the walls is even more interesting.
In this era, most of the exterior walls of buildings were red brick or cement, and the main house was not so exquisite, so it was often painted with white paint by the relevant departments to promote advertising slogans.
The most distinctive feature is the advertising slogan of family planning in the early years.
"It's good to have only one!"
This is relatively civilized.
"The first child is on the ring, the second child is ligated, and the over-pregnancy is led and pricked, and the overbirth is pricked and punished. ”
"One person is overborn, and the whole village is sterilized. ”
"Whoever dares to give birth to a child will be bankrupt. ”
"It should not flow, and the steakhouse will be petuniage. ”
……
These slogans are a bit shocking, but they are not uncommon in the countryside, which is characteristic of those days.
These low-cost but effective propaganda methods were also immediately recognized by Wu Xiaozheng.
"There is no shortage of radio commercials, and there are many people who listen to the radio now!"
An idea popped up.
Wu Xiaozheng almost forgot about this experience.
In this era, due to constraints, there are more people who listen to the radio and watch TV.
This channel is indeed indispensable.
……
Under everyone's gossip, one idea after another popped up, and most of them were very feasible.
Coupled with the bus advertisements that are already being planned, Wu Xiaozheng can foresee that the effect of this wave of propaganda bombing should really come out.
"Wu Minxia, you look for Yang Guiping and ask him to say hello to the relevant departments, so as not to cause chaos in the implementation. ”
Projects in cooperation with government departments have this advantage, and the government will take care of and favor them in all aspects, and this advantage must be taken advantage of.
"Liu Zhijun, the specific implementation will be arranged by you, and everything must be implemented by people. ”
This is how the first wave of propaganda bombing programs at food processing plants was launched.