Chapter 1102: The Pricing of Sunset Medicine

A few minutes later, Liu Yueying came to Su Yi's office. Pen % fun % Pavilion www.biquge.info

As soon as she sat down, Su Yi asked, "How is the glow-in-the-dark wine prepared?"

"Now the glow-in-the-dark wine has been sold in Lefei supermarkets across the country, and other sales channels will be opened in the future. Liu Yueying replied.

Then, she said: "The publicity about the listing of luminous wine has been put in place, so many people will know that the glow-in-the-dark wine is on the market, and the company has now sent people to station in the supermarket, and they will report the sales back every once in a while." ”

"Okay, in that case, I'm relieved. Su Yi nodded and said.

Then, Liu Yueying said: "I have another good news to inform you, that is, we have received a notice from the Food and Drug Administration, Sunset Medicine has been officially approved, and now we can start mass production and launch the drug market for sale." ”

"Great, this is a great thing for the elderly all over the world, with sunset medicine, there is no need to worry about Alzheimer's disease. Su Yixi said.

Liu Yueying nodded and said, "Yes, according to our clinical trials, it has been found that sunset medicine has a therapeutic effect on all kinds of geriatric diseases, and can also play a preventive role, especially effective for Alzheimer's disease, which can achieve the effect of radical cure." ”

"When will the sunset medicine be on the market? Su Yi asked.

Hearing this, Liu Yueying replied: "Next, I will start to arrange the promotion of sunset medicine, and will publish some public welfare videos on the Internet to let young people pay attention to the health of the elderly, and at the same time, I will also prepare to hold a press conference to officially announce the existence of sunset medicine to the outside world, and then I can prepare for the market." ”

"Okay, as for the pricing of the sunset medicine, according to what we said before, there should be no opinion on the sales channel, right?"

Liu Yueying replied: "No, the sales channels have already agreed to our plan, and they will be sold according to the retail price we set." ”

"That's good, the pricing can't be changed anyway. Su Yi said,

Regarding the pricing of the sunset drug, he had already made a decision long before the start of the clinical trial, and the specific price was also set by him.

The use of sunset medicine is mainly to treat geriatric diseases, and the applicable population is the elderly.

It can be said that sunset medicine is suitable for all the elderly, every elderly person will need to use sunset medicine, which can play a preventive role, if you can insist on taking sunset medicine every day, then these elderly people will be much healthier.

It's just that among the elderly, many have lost their financial resources and do not have so much money to spare to buy medicines.

Therefore, if the price of sunset medicine is too high, some elderly people will not be able to afford the cost of medicine, and they may be reluctant to spend this money, even if their children want to buy it for them, then they will feel sorry for the money.

In this way, if the positioning of sunset medicine is all the elderly, the price is naturally not too high.

Otherwise, only a small number of elderly people can afford to consume sunset medicine.

With this in mind, Su Yi would not set the price of sunset medicine too high, and the reason why he launched sunset medicine was also to let all the elderly live a better life in their later years without having to endure the torture of old people's diseases.

Therefore, when setting the price, he will take into account the actual situation and try to make more elderly people have this spending power.

After a period of consideration, Su Yi finally decided that the ex-factory price of the sunset pill was 4 yuan, and the retail price was 5 yuan, which was lower than the price of the Sending Ziling and the Spirit Pregnancy Treasure.

The retail price of sunset medicine is 5 yuan a pill, even if a box of 20 pills is only 100 yuan, which is still easy for many families.

Therefore, the pricing of sunset medicine can allow the vast majority of families to reach this consumption level.

Most people who are children will hope that the elderly in their families will be healthy and free of disease and pain for a lifetime, so they will definitely be willing to buy sunset medicine for the elderly.

In addition, the price of sunset medicine is not expensive, most people can easily get it, and naturally they will not feel distressed, let alone become a burden.

Moreover, the elderly are very easy to get sick, as long as they get sick, not only will their children be worried, but they will also have to be distracted and cared for, and there will be no way to work, and the cost of treatment will also be a big expense.

However, if you take sunset medicine for a long time, the incidence of such things will be minimized.

Therefore, if the price of this sunset medicine is too cheap compared to the cost of treatment, and the elderly can suffer less sin, enjoy more blessings, and live a few more years.

In such a comparison, the cost performance of sunset medicine is definitely the highest, I believe that many people are willing to buy, which has a certain consumer group, and it is guaranteed that the sales volume after listing will be considerable.

The ex-factory price of sunset medicine is 4 yuan a pill, which is a very low price, but the profit is not too low, after subtracting all the costs, the profit margin can still reach 50%, which means that a sunset pill has a profit of 2 yuan, which is already quite good.

Considering that there are so many elderly people in the world, there are also many elderly people who need sunset medicine, and such a large consumer group can definitely bring very amazing sales to sunset medicine.

Therefore, after the sunset drug is launched, it will definitely bring considerable profits to Su's Pharmaceutical Company, and its performance should not be lower than that of other drugs.

"The listing of this sunset medicine will trouble you a lot. Su Yi said.

Hearing this, Liu Yueying assured: "Su Dong, don't worry, the basic work has been prepared, if nothing else, the sunset medicine can be marketed this month." ”

"Well, that's good. Su Yi nodded and said.

Then, Liu Yueying told him about the specific listing plan and let him know the publicity plan of Sunset Medicine.

Regarding the publicity plan of Sunset Medicine, Liu Yueying has indeed done a very good job, and has made detailed arrangements to do everything, which can ensure that the listing of Sunset Medicine will be very smooth.

Time passed quickly, and at more than 10 o'clock in the morning, the staff stationed in the supermarket reported the latest sales.

At present, the sales volume of luminous wine has exceeded 5,000 bottles, and it has only been on the market for an hour.

For a new brand of wine, sales can exceed 5,000 bottles, which is already a very good result, and most wines do not have this sales.

What's more, the ex-factory price of luminous wine is as high as 800 yuan, which means that 5,000 bottles of luminous wine can bring 4 million income to Sujiu Company, which is definitely a very dazzling achievement.

In other words, the first day of sales of glow-in-the-dark wine has been very successful, not to mention that it has only been an hour, and there is still a long time to come! )