Chapter 1501: Quality Issues
"That's right, this coat was a hit half a year ago. More than 200 pieces have been sold in less than half a month, and so far only one customer has complained that the coat will fade after dry cleaning. I have contacted the headquarters to find out if there is a similar situation, second, whether this matter involves quality defects, and third, I need to wait for the instructions of the after-sales department to see if there is a need to withdraw the ......"
"Gucci has always been very strict about quality, hasn't it ever happened before?"
"No! Fashion products have never received similar quality complaints. The person in charge of quality assurance at the headquarters also felt strange and said that he would immediately contact the supplier to determine whether the brand crisis response mechanism needed to be activated......
Whatever Candace asked, the manager of the Gucci flagship store answered, whether it was a sensitive quality issue or the specific sales data involved, the answer was detailed and intuitive, and even sent someone to take the sales account of the flagship store, it seems that as long as Candace wants to see it, it can be checked immediately, so easy to talk about, it makes Fu Zhengyi a little strange.
Thinking that everything she could understand had been understood, Candace turned her face to notice his expression, pursed her lips and smiled, signaled the manager of the flagship store to go out first, and when the people left and closed the door, she took out the black card that she had shown to the shopping guide before from her bag and shook it in front of Fu Zhengyi's eyes. "Any idea what this is?"
"VIP card?"
Candace shook her head.
"Discount card?"
Candace blackened her face. "Honey! I'm the kind of person who carries a discount card with me?"
"Okay! I can't guess. ”
"This is a [pan-French investment holding company] identity certificate, which is owned by only 12 people in the world, and is a special status symbol that can enter any area of the brand store, can access all the data of the brand store at any time, and can decide whether to give a penalty or a reward......"
Fu Zhengyi smiled. "It's equivalent to a minister with Shang Fang's sword!"
Candace didn't understand what the Chancellor was, and waited for him to explain before nodding.
The manager of the flagship store knocked on the door and came in, his face was full of gloom, and the customer who complained about the quality problem was taken to the office by the store manager, and asked for a maximum of half an hour to solve it, otherwise he would call the Consumer Council to complain, the price of this coat was more than 40,000 yuan at the time, so if the customer called the police, the police also need to come and deal with it.
Gucci has been in Pacific Place for less than a year, and if the flagship store is visited by the police, the image will definitely be seriously damaged, and if the flagship store is found to be fraudulent, it will even attract the Commercial Crime Bureau!
It's the Christmas holiday, and there are a lot of customers who come to visit Pacific Place, and the business of each store is very good.
Candace was just curious at first, she didn't expect to face such trouble, and when she saw the manager of the flagship store bring the faded coat, she found that the faded marks were quite obvious, and her brows furrowed.
Fu Zhengyi, who was sitting on the side, also felt strange, Gucci's quality control should be strict, and this kind of problem should not occur, not to mention that this is still a hit half a year ago, which is equivalent to a limited edition in terms of quantity, he picked up the coat and touched it, and felt that the material of the coat was smooth and had a sense of falling, but after looking for a long time, he didn't see a washing label, so he asked the manager of the flagship store, whether the washing label of this dress was archived or recorded?
"Washing the label, the label is taken back by the customer to remove themselves, although occasionally there are customers who want our staff to help, but there are clear provisions in the management regulations, employees are never allowed to participate in the labeling, washing the label dismantling, but our store is to provide a thread remover, customers really hope to wash the label, collar label, armband removal on the spot, half a minute can be done......
"Then can the washing label of this coat be queried and archived?" Fu Zhengyi asked again.
"Yes, every item sold from here will be photographed in the store, and I'll find it for you......"
The manager of the flagship store was also surprised, and sent an email to the headquarters quality control, quality assurance, after-sales and other departments, asking for the washing record of this clothing and related quality assurance documents.
"By the way, your clothes are dirty, what should you do?"
Candace paused and pointed to her nose. "How can I wear dirty? A few years ago, I would send it to dry cleaning, but the image consultant does not recommend not doing this, I have a lot of clothes, except for the home ones, almost all of them will be hung up after one or two wears, and there is generally no possibility of wearing them often......
Pay justice suddenly!
He called the worried manager aside and told him the solution, and the manager of the flagship store was stunned for two minutes before he screamed. Isn't that right?"
"I don't know if it's quality control, quality assurance, or the purchasing department that is responsible for this situation on Gucci's side, but I think that with this reason, even if you may lose some customers, you can definitely bring more loyal customers to the brand, so go for it!"
The manager of the flagship store was entangled and embarrassed.
However, the person in front of him came with a person with the qualification of a black card correspondent of the head office, and the degree of intimacy between the two is obviously not something that an employee of his level can say nonsense, not to mention that the few guys in the corridor who are obviously bodyguards have also brought him serious psychological pressure, and after hesitating for a moment, he still came to Candace, told Fu Zhengyi the reason he said, and asked if it could be accepted?
"Oh my God, how did you think that?"
Fu Zhengyi shrugged. "It's what you just said that reminded me that Christmas, Gucci's factory must be closed, don't speculate about why the customer came here today, I think it should not be very far from the truth to explain it for such a reason......
With Candace's permission, the flagship store manager walked into the manager's office with the faded coat and said with a formulaic smile. "I'm really sorry, Gucci is one of the world's top luxury brands, the company's purpose is to provide customers with the best products, so this coat was not designed to be cleaned, and generally customers who buy Gucci wear it a few times and throw it away, so ...... I'm sorry, but fading is not a quality issue......"
Through the crack in the door, Candace saw the middle-aged woman dumbfounded, and finally without saying a word, she took the coat and brushed it away, so she snorted and laughed, and struck him in the chest with a clenched fist......