Chapter Seventy-Two: You Are Allowed to Speak
The Writers' Association is on Julu Road, a very quiet and gorgeous small courtyard. Yue Qingyan came here for the first time, and took a good look under the leadership of the coffee coffee. Coffee is a frequent visitor here, and from time to time I come to find someone to play, or come to the cafeteria to have a meal or something.
Then they sat down at the venue.
The CEO of Boming Company did not come, but the editor-in-chief, the director of operations and the main beauty came. There are also three of their contracted authors.
The teacher who presided over the meeting soon arrived, and it was Okawa, the editor of Harvest. This guy is a relatively active person, and he is currently responsible for packaging and promoting the author and works of "Harvest". In fact, he really took this meeting today to understand how this business model is understood at the company level.
Coffee and Okawa are very familiar, and Okawa has not even changed the draft of Cacao before.
Ka Ka quietly asked Okawa: "Mr. Okawa, is this meeting a business event or do you mean it?"
"Half and half, but we do want to integrate operations and development. It's harder to do in an organization, so didn't I come? What's wrong?"
"If it's a business event, we're ready to go. If you run for nothing, there is no need to give Boming a platform. If it's a meeting where you also have a share, then we will give face to the Writers' Association, but we don't have to give Boming face. Kaka said mildly.
Okawa heard the chill from Ka Ka's words. However, Kaka is his own person, and Yue Qingyan's application to join the Writers' Association is no problem at all, so he will wait for the meeting to issue the certificate later. After all, Dachuan is also a person in the system, and he has heard about how many people are reading "Yinying", and he knows that Yue Qingyan's status is as solid as a rock, so he naturally will not find trouble on this kind of issue.
"Oh. Don't get too stiff. Okawa glanced at the lineup of Silver Pages Culture and said, "You guys have already given the Writers' Association a lot of face." Yue Qingyan and you have arrived, and Jin Yuan has also arrived. OK. ”
Ka Ka smiled and said, "It's good that Mr. Okawa understands." Who else is here today?"
"Keton Film and Television, Virtuos Games, New Culture, Tangde, Shanghai Poster Group, Century Wenrui, Ningmeng...... All have representatives. Reporters from several newspapers and public accounts will also come. Okawa said, "So, ah, master the scale." It's not good for you to make too much trouble. ”
Ka Ka waved his hand and said, "Roger!"
After the opening of the meeting, Okawa talked about the significance of the whole meeting. For architectural creation, everyone now has more or less experience, the more powerful the company, the more interested in this kind of creation. Because, this is something that can really build barriers to entry. On the one hand, it relies on famous and powerful authors to construct content and form a copyright protection chain, and on the other hand, if it can be fully operated, whether it is comics, animation, film and television, it can make a content system continue to multiply. For a project, the operation cycle is indeed long, but if the content is good enough, a system can eat for many years. (The most famous is "Neon Genesis Evangelion", and now the code name is probably the New Century Money Warrior and the Human Money Scheme)
And film and television companies and cultural companies with sufficient size are not just business entities to make money. If you have a successful large-scale systematic structure in your hands, you may benefit more in the capital market. As for whether the capital can get the corresponding feedback after it comes in...... Well, then God knows.
Therefore, the meeting convened by the Writers' Association today is of great interest to all parties. Although it was proposed and sponsored by Boming, in fact, the various participants of today's conference are more for the silver page culture. Now, the content system in the hands of Silver Page Culture is undoubtedly the first content system in the circle, and the content is great. If you want to talk about heavy development, you can do interstellar warfare in big movies, and you can do it in small daily life, and the adaptability is also good. In particular, science fiction is not taboo. Many people who come know that today's event is a bit of Boming Culture's endorsement of itself, but Boming Culture, a netherworld firm, is just a taboo of "can't become refined after the founding of the People's Republic of China", which makes the value and meaning lose a lot.
Moreover, Boming also specially invited the silver page today, which means that everyone more or less understands.
After talking about the expectations of the Writers' Association for this conference and introducing the participants, Okawa said indifferently: "Actually, this systematic content creation, the Writers' Association is completely blind. It's a new deal for us, so I can't talk about it, and since it's a seminar, why don't we let the industry talk about it themselves? Which of you will talk about it first?"
Tong Yuelong spoke first: "Then I'll come first." Actually, the content is a bit complicated, so, isn't that the case. Let's divide the content we pay attention to into sections, divided into core planning layers, text works, art, operations, and marketing strategies, one by one.
As soon as Tong Yuelong spoke, the coffee quietly gave her a thumbs up under the table. This is a proper conspiracy, and it is true that Bo Ming can be said first, but then the silver page will be said, which inevitably means that it is deliberately targeted. However, the silver page culture is already in the leading position in the industry, and I am sure that Boming can't play any high-end means, so he will be the first to say, and explain it thoroughly, and see what else Boming can say? If many of their contents and methods are highly consistent with the silver page culture, it will be very revealing in itself. It's a lot more fun to let Boming slap himself in the face.
Moreover, she also deliberately distinguishes links, so that the contrast between everyone is stronger. It's clear who is strong and who is weak, and who is making trouble. Although I have to say a lot about the ways and concepts of my own creation and operation, it is not the same thing to know and be able to use it. Moreover, this also gives face to the Foot and Zuo Association, and there is no need to talk harshly on the table, which is a loss of identity.
When Okawa heard it, he thought it was good, and looked at everyone: "What do you think?"
"That's good. That's good. Everyone can participate in the discussion. The people at Keton were the first to agree.
When Tang De's people heard this, they also said, "This is good." "Boming's face is still a little bad, they don't know the silver page culture at this time, they are here to find fault. People talk about their own operating concepts and methods so brightly on the table, but they can't say a word.
Everyone had no opinion, and the meeting process began.
Yue Qingyan cleared his throat: "Then let me first talk about Yinying's literary planning structure and execution methods." Later, at the other content level, they will add to the planning layer. Because this work is text-first. I think that's the right thing to say. ”
How is "Yinying" written, this content Yue Qingyan has said at many reader meetings I don't know how many times. Today is nothing more than adding some more professional details and telling you again. In less than 20 minutes, I will explain the core planning, how to expand the story structure, how to build in sections, and how to write a specific script. To be honest, these days, there are not many authors who can explain their creative ideas and creative methods clearly, and everyone is very touched by it.
After Yue Qingyan finished speaking, he naturally ended, and then Dachuan set his eyes on Ying Yan, the text director of Boming.
Ying Yan had been thinking about what to say just now. After all, he is a text manager, and his language skills are still good. The core of the Netherworld Office is not the core creation of an author, but how to live, how to urge the draft, and how to supervise the author's revision, etc. There are also a lot of interesting stories in it, and it's not too timid.
But when Jin Yuan opened his mouth to talk about the content of art, Boming's people couldn't sit still.
Jin Yuanda is really too professional. He brought a few PPTs for everyone to see, using several characters, two scenes and a Burrenshire as examples, telling how Yinying's system established a complete worldview aesthetic system from the beginning, how to identify art standards and how to manage painters.
A Brenshire, from the lines that Yue Qingyan smeared on the draft, to the relatively formed sketches drawn by Jin Yuanzhao, to the three-dimensional modeling, interior design, and so on. The Brenhill alone now has about four or five thousand chapters of artwork, sketches, and blueprints, and hundreds of illustrations that have been drawn in detail. There are even models of the entire ship with built-in structures at a reduced scale. If the painter can't draw the scene inside, he will find the angle that the painter needs in the 3D model, and generate a special one for the painter to draw on.
As for the painter used in the silver page, Jin Yuan said with a smile: "We use the registration and filing system. If the artist wants to draw Yinying and wants to cooperate with the official, he will contact us and provide a sample and an explanation of what he is good at and what he is not good at. Then some of them are voluntary submissions, and some of them are invited manuscripts. When we take the initiative to submit, we are required to first elaborate on the concept map and ideas, and then we communicate and draw them, so as to ensure that the content can be used. It's easy to make an appointment, and Fang Anxin and I will coordinate all the art requirements, do the content description, and then give it to the painter, and we will always maintain communication. When we make an appointment, the remuneration is generally 3,000 to 5,000 per page. Some painters are not qualified enough to reach this price, but if the quality is reached, we will give it according to this. Some painters are lacking in ability, but the painting style or some points meet our requirements, we give two solutions. One is to change it repeatedly according to our requirements until it can meet our requirements. Of course, it's just the quality requirements, composition and design, confirmed is confirmed, and will not be changed. Another plan is that part of the remuneration will be given to the painter, and part of the money will be given to him as a guide to guide the new artist how to draw and how to modify. Our art type of manuscript contracts, depending on the situation, have 22 basic versions. ”
Tong added: "Sometimes repeated revisions can't meet the requirements, and usually we reach an agreement with the author. The remuneration is paid, and the copyright ownership is also ours, but it will not be published and will be shelved. However, this only happened once, and it was because the artist's mother was seriously ill that she asked us to put it on hold. Otherwise, the self-motivation of the painters is generally very good. By the way, if I'm not mistaken, it seems that the Netherworld Office also asked the artists who contributed to us to write the manuscripts. How did you get it?"
The conversation was easily thrown to Bo Ming, and it was only at this time that Bo Ming really confirmed that today's silver page culture is coming with bad intentions.
"We ...... We respect the author's right to create freely, and generally after the task is released, we fully trust the ability of the painters...... "Zheng Qing'er, the art director of Boming, can't make it up. Zheng Qing'er is also a painter, to be honest, many of the authors who painted Yinying are more than enough to be her teachers, and those people, Jin Yuan can still hold down some chats. There are a few big people in the circle who do have an appointment, but they can't control what the other party draws. Although the quality is good, but it doesn't meet the setting, what should I do?
Ying Yan can't stand it anymore. You can't get stuck like this at this time. Even if it is self-deprecation and saying: Oh, you guys are so good, the author's communication skills are really strong, and it's much better for our small company to be fledgling and still in the exploration stage than to be stuck like this. Like now, everyone understands that you don't know and can't control what you send out, so how can people believe that you are a good systematic creation?
Ying Yan wanted to pick up the stubble, but he didn't expect Jin Yuan to preemptively say: "This is not good." It's one thing to believe in the ability of the painter. However, if we want to create systematically, we must have our own set of art standards in order to conform to the architecture. If it meets the draft, it doesn't meet the requirements, and it can't be used. Some painters can't communicate, so they will be blacklisted. Otherwise, a little negligence and deviation in the early stage, I don't know how many stories and graphics will be needed in the future to be rounded. This is burying mines for yourself. ”
Zheng Qing'er smiled bitterly and said: "Jin Yuanda, this, many painters we are really trying to communicate." I'm a little transparent myself, and I can't control it. ”
"It's okay, it's a matter of professionalism. Go back and tell me which ones they are, I'll say!" Jin Yuan can really be regarded as an old fritter in the circle. As soon as this sentence is said, Boming still dares to say that he is a company that can be on an equal footing with the silver page?
"Schedule issues, sometimes ...... They only have a short break between work. ”
"Don't worry. When they have time, they will play games and watch them.,Say that when you have two days.,At least leave yourself a week to play games.,Don't believe it.。 ”
Ying Yan covered his forehead. What else will I say after that?