The benefits of going viral.

It's unimaginable for Zhou Tian.

Such as advertising.

this day.

Zhou Tian learned through the relevant staff of the radio advertising department that some advertisers came to the door, hoping that he and the fat man could endorse their company's products.

It's just that because Zhou Tian and Wang Le don't have their own agents and their own brokerage companies, advertisers can't contact Zhou Tian and Wang Le.

Later, on the premise that the two could not be contacted, the advertiser had to contact the staff of the advertising department of Beijing Radio Station, hoping that the other party could help contact Zhou Tian and Wang Le.

The host is not the same as the artist.

There are essential differences between the two sides.

Artists have their own agents or brokerage companies, and according to the relevant contracts, the remuneration for the artist's shooting advertisements is subject to a certain percentage of the commission.

In other words, the remuneration for the artist's shooting of advertisements is not necessarily all his own, and he also shares it with his agent or brokerage company. Even if the advertisement is not contacted by the agent or the brokerage company, the money must be given, otherwise the artist will be in default. People's agents or brokerage companies have the right to sue the artist in court, even if they are suing, the artist will also lose.

But the host is different.

First of all, he has a unique employment relationship with the TV station or radio station, where the host goes to work on time, and the TV station or radio station pays the other party on time every month.

In his own private time, the host can do everything he wants, but the premise is that he cannot be exposed by the media, otherwise he will face the ban and punishment of the TV station or radio station.

Of course.

This refers to the moderator doing something bad.

If it's a good thing, there won't be so many worries, including the host's shooting of commercials and cameos in TV dramas or movies.

Then again.

Whether it is filming commercials, TV series, or movies, the host can only do it in his own name.

Other words.

When the host shoots advertisements, TV series, or movies, he must not use TV or radio stations as gimmicks. For example, a few years ago, a very famous CCTV host, when filming an advertisement, openly played the gimmick of a famous CCTV host, which also attracted the ban of CCTV, and now he can only barely make a living on an unknown local TV station.

It is precisely in view of this unclear and incomprehensible relationship that many advertisers often only contact the host privately through various relationships when looking for endorsements, and never contact the host through TV or radio stations.

So to speak.

This advertiser looking for Zhou Tian and Wang Le has 10,000 reasons, but it still breaks the rules in the circle.

It's not the same as the plot inside.

The staff of the radio advertising department did not have a red eye, and the leaders of the radio station did not have the intention of forcing the two popular hosts not to shoot commercials or to take over advertisements in the name of the radio station. Instead, he was very happy to help Zhou Tian and Wang Le get in touch, and even because he was worried that the two had just entered the industry and didn't know the rules in the circle, he specially sent relevant legal professionals to help the two.

After all, this is also a great thing for their radio station, and its host finally has advertisers come to the door to ask for endorsements for their products.

The advertiser, who invited Zhou Tian and Wang Le to endorse its products, is a well-known sporting goods company in China, and its product sales are particularly hot.

In recent years, with the rise of several other sporting goods companies, the sporting goods company named Ding Ning has been selling as well as a year, and in the first half of this year, more than 1,000 stores were closed nationwide.

On the contrary to Ding Ning Company, there are several competitors of Ding Ning Company, and they opened the least number of new stores in the first half of this year, which is also about 500.

It is because of these.

It was only Ding Ning, who was at the helm of Ding Ning Sporting Goods Company, that he had the idea of inviting popular stars to shoot advertisements and endorse their products.

As the hottest topic stars in China at the moment, Zhou Tian and Wang Le bore the brunt of Ding Ning's sight.

Originally, Ding Ning was not optimistic about Zhou Tian and Wang Le, he thought that although Zhou Tian and Wang Le were popular fried chicken, they were too thin in the end.

However, Ding Ning's idea changed when Zhou Tian and Wang Le participated in the military camp condolence performance, and the video of the military camp condolence performance was broadcast on the CCTV military channel, and it was decided to invite Zhou Tian and Wang Le to serve as the image spokespersons of their company's products this year.

I have to say.

Ding Ning is indeed a person who does big things, not only decided to invite Zhou Tian and Wang Le to endorse their products, but also offered a high endorsement fee of 8 million.

Million.

How many people in China can earn 8 million in a year?

The high endorsement fee of 8 million also makes the professionals sent by the radio station useless.

They thought that Ding Ning Company would give Zhou Tian and Wang Le an endorsement fee of three million a year, but the actual endorsement fee was more than double the number they thought.

There is no objection from either side.

The contract is naturally signed neatly.

Just over ten minutes.

Zhou Tian and Wang Le signed an endorsement contract with Ding Ning Sporting Goods Company.

Things after that.

It's a lot simpler.

It is nothing more than shooting endorsement posters and product advertisements, endorsement posters will be posted in stores in the future, and product advertisements will need to be broadcast on TV stations.

Both sides are propaganda means, but there is a big difference.

Don't say anything else.

Let's just talk about the way of shooting.

Endorsement posters are often made in the studio, and it only requires lighting, photographers, makeup artists, costume artists, and stylists.

However, in addition to lighting, photographers, makeup artists, costume artists, and stylists, product advertisements also need many people, and when necessary, martial arts technicians and stunt technicians are also needed, so some people call advertising videos small movies.

Zhou Tian and Wang Le, who had been filming in the studio for most of the day, waited for the photographer to stop, and the two of them sat down on the chair like dead dogs.

Tired.

Too tired.

I didn't expect to shoot print advertisements in the studio, it was so tiring, more tiring than doing a day's physical work.

Lucky.

The plane shooting work is over.

Otherwise, Zhou Tian and Wang Le would have to cry.

After resting for more than 30 minutes, the two boarded a minibus under the leadership of several staff members.

Board the minibus.

It's not that Zhou Tian and Wang Le can go home to rest, but they are going to rush to the next filming location.

The next shooting location was the advertising video.